Pork Jerky Market: Size, Dynamics, Regional Insights and Market Segment Analysis

Pork Jerky Market was valued at USD 780.09 Million in 2022, and it is expected to reach USD 1234.73 Million by 2029, exhibiting a CAGR of 6.78% during the forecast period (2023-2029)
Overview:
Jerky is a nutrient-dense, convenient and shelf-stable meat product. It is a trimmed pork meat product, which is available in the market into strips formats. The consumption of pork jerky is predominant in North American and European countries. It is expected to witness significant rise in consumption across developing economies like China, India and Vietnam. The market research process for this study has been undertaken thorough secondary and desktop research as well as primary research, which involves discussing the status of the market with leading participants and experts. The research methodology used is the Expert Opinion Methodology. Quantitative market information was sourced from interviews by way of primary research as well as from trusted portals.

The pork jerky snacking has become more popular among consumers over sit-down meals. An increase in consumer preference toward protein from carbohydrates are expected to drive the demand for pork jerky during the forecast period. They are trending because of its high-protein benefits. Many consumers from North America and Europe are switching from carbohydrate-enriched snacks to more nutritional snacks that drive the production of pork jerky. Consumers are preferring more information on the packaging of the product, clean labels, including non-GMO, gluten-free, low sodium, no artificial ingredients, minimal processing, which are raising trends in the food industry. The presence of a wide range of flavors like habanero, teriyaki, maple, pineapple, sriracha, barbecue, pepper, and sweet cherry are attracting consumers to purchase pork jerky.To know about the Research Methodology :- Request Free Sample Report

Consumer lifestyle changes are increasing demand for meat, mainly as a snack and as a breakfast option. UK meat consumption generally grew more than 8% during 2022. In USA, meat consumption was reached a new record of 224.63 pounds per person. Additionally, lifestyle changes and consumer preferences for healthier and tasty savory snacks are some of the factors that are expected to drive the demand for pork jerky across developed markets. Meat consumption continues to grow and the snacking and breakfast segments are offering key opportunities to develop added value and high margin products.
Pork Jerky Market Dynamics
The changing food landscape demands urgent adaptation

The population of the world is projected to reach 9.2 billion people by 2050. In that more than 66% of the world’s population is expected to live in cities by 2030. The increase of diverse cultural backgrounds and skill sets in big cities are creating an emerging middle class that demands a greater choice of foods and flavors. Convenience is becoming a major driver of food consumption in cities across developed market that drive the consumption of the pork jerky. As people become more urbanized, their food selection is increasingly determined by what is quick, available, and ready-to-go.

In general, digital platforms have the potential to change consumption behaviors by providing consumers with consistent and high-quality food, consumption data, and speed of delivery. An integration of mobile technologies, consumer preference is also greatly influenced by social media. The technologies are enabling increased food transparency and accessibility in urbanized areas, the increase in low-end discounters and price transparency are expected to enable food access in low-income neighbourhoods and communities.

Growing, Young, Working-Age Population is expected to increase the demand for Pork Jerky

An increase in popularity of pork jerky is attributed to many factors. Consumer demand are expected to increase at an exponential growth rate. The pork jerky products offer a unique nutritional profile, with a wide range of values for protein, carbohydrates and fat, along with vitamins and minerals. Shared beliefs and attitudes of the population, demographics trends play a great role in the growth of the market.

Demographics and health awareness among population in North America and Europe are high, which are expected to increase the adoption rate of pork jerky products. North American manufacturers should consider attitudes of people pertaining to meet the nutrition values and taste for the products. The young and old populations are preferring pork jerky because they are more curious about their health and fitness. On the other hand, developing countries like India, and many Middle Eastern and south Asian countries are still struggling with awareness level as well as attitude of people pertaining to purchase of pork jerky products.

Consumer sentiment across developed market drive the Pork jerky Market Growth

Many consumers are optimistic about the future economic outlook, and the majority plan to increase their expenditure in the year ahead. The consumers form North America and Europe are very optimistic about their economic prospects and health awareness for fitness. Many consumers have increased their need for trendy and branded food products which has boosted the developed pork jerky market. Many consumers think of health as a way of life. They are constantly looking to inform themselves about products and services that can enhance their wellness while attempting to take control of their well-being. It is driving them to search for products that are deemed safer for public consumption.

Market Entry Strategies: Potential Partners for Local Sales and Distribution

The consumer utilises a broad range of different communication channels across both offline and online platforms. Internet browsing and social media activities have collectively account for more than half of their media consumption. Demographic trends and increased awareness about health among consumers are some of the factors, which are boosting demand for pork jerky products. According to the MMR analysis, online preference for digital channels, youngers consumers are contributing major share because of their high interaction activities in the browsing and social media. Key players are focusing on the making market entry strategies to cover the large audience pool across developed and developing economies.

Top brands and new entrance in the pork jerky industry are capturing a large consumer base with the product lines and flavors to fulfil different taste and needs. Innovation, including new product development is a key component of market growth. Key players are continuously seeking to understand their consumers and develop products that address their desire for organic and alternatives to conventional dairy packaged foods. An improvement in protein formulation options with greater formulation expertise offers product developers the opportunity to capitalize on the consumer appetite for pork jerky products. Many of the innovations and products, which are pioneered in the food marketplace are expected to experience commercial successes.

Regulations In Food Industry: Have to be Followed by Key Players for Pork Jerky Production

The food production and marketing industry has to follow a variety of federal, state and local laws and regulations that includes food safety requirements related to the ingredients, manufacture, processing, packaging, storage, marketing, advertising, labelling quality and distribution of their products. Key players in the market has follow regulations federal, state and local government authorities. For instance, In the United States, the federal agencies governing the manufacture, marketing and distribution of products by the Federal Trade Commission (FTC), the United States Food & Drug Administration (FDA), the United States Department of Agriculture (USDA), the United States Environmental Protection Agency (EPA) and the Occupational Safety and Health Administration (OSHA). Under various statutes, these agencies prescribe and establish the requirements and standards for quality, safety and representation of food products to the consumer in labeling and advertising.

An evolving nature of compliance regulations and standards, and specific customer compliance requirements are expected to increase the complexity for the pork jerky market key players. Many manufacturers have to take considerations concerning with various laws governing the environment like the storage, product composition and hazardous and toxic materials. Key players operating in the market are facing complexity in their production and procurement operations because of the evolving nature of environmental compliance regulations and standards and specific customer compliance requirements.

Low degree of trust in online merchants are expected to limit the demand for Pork Jerky

Despite the high adoption of the pork jerky, several risks like trust, unclear return policies, and lack of security continue to deter our survey respondents from online shopping. For instance, nearly 30% of survey respondents expressed a low degree of trust in online merchants. The online retailers will need to consider how they can overcome some of these issues to encourage greater e-commerce adoption, as the inability to physically examine a product remains a key barrier for the consumer.

A fluctuation in the prices of raw materials is expected to increase the Price

A fluctuation in the prices of raw materials is expected to limit the pork jerky market growth. The prices of raw materials are based on the adverse weather, the economy, and other conditions. Also, inability of any supplier of raw materials, independent co-packer or third-party distributor to deliver or perform in a timely or cost-effective manner are expected to impact negatively and reduces the profit margins of the pork jerky. The differences in environmental conditions of raw materials can lead to diverse microorganisms. It can increase the risk of microbiological contamination.
Pork Jerky Market Segment Analysis
Meat snack trend drive the consumption of Pork Jerky

Pork Jerky meat snacks are convenient food products, which are processed with different meat raw materials. They are available in ready to eat formats according to the consumer preference. Meat snacks are mostly preferred as conventional as jerky and salami sticks, or as varying as savoury meat bars and meaty sliders. North America and Europe are witnessing highest rate for Pork Jerky snack food consumption. High demand for convenience food products, parallels with the increasing demand for protein food products are some of the key factors behind the growth of the pork jerky market.

Consumers are replacing their regular meals with convenience food products as many of them have busy lifestyles, which led to the popularity of grab-and-go functional meal replacement foods and beverages. A consumer shift is expected to led an increase in demand for snacking products, which are precisely rich in protein, flavor-packed, and made with clean and sustainable raw materials. Meat snacks are an excellent source of protein and offer other key nutrients like heme iron, creatine, and various vitamins. The pork jerky products are heavily tuning with the healthy lifestyles that require high protein with low sugar and carbohydrate content.



The evolution of e-commerce are expected to increase the Sale of Pork Jerky

Internet access is now affordable for large segments of the population and consumer trust in digital services has improved significantly. Consumers are also learning to stay informed and updated with the latest trends and food products like pork jerky, thanks to the Internet. Information that was once difficult to obtain is now available at the tap of a screen for the consumers. They are researching more and more online and increasingly turning to the Internet to make informed decisions on what brands and products to buy. With a swift response, consumers are selecting to stay at home and order in. The on-demand services have seen immense growth across the globe.

Nowadays, being online is a requirement and a value-added service. Businesses that have understood the benefits and embraced digital transformation have thrived. Brands are required to use data and technology to enhance their product and channel capabilities to reach their audience. Online sellers are more encouraging to usage with a simple and intuitive e-commerce site, customer education about their services and prompt order fulfilment. The preference for online shopping is increasing among its increasingly tech-savvy population. This growth has been propelled by increased Internet penetration, and consumer confidence in online shopping of food products across developed and developing economies.


Pork Jerky Market Regional Insights
Europe: Pork Jerky Market Scenario

The demand for protein-rich snacks because of the increasing health consciousness among consumers is one of the key drivers influencing the meat pork jerky market. The number of innovative product launches, highlighting the protein content of the products, are additional drivers that driving the market growth. Key players operating in the market are shifting the focus of their marketing strategies to offer healthy protein products options. Some players in the Europe are investing in developing new and healthier products, which are free of harmful ingredients. High demand for protein-rich snacks among millennials and the convenience offered by meat snacks, such as on-the-go consumption are making pork jerky products as a popular option among millennials during the forecast period. The strong market growth and improved margin opportunities have caught the attention of the food companies.

The growth of online distribution channels for pork jerky is expected to drive the growth of the market during the forecast period. High internet penetration and the number of smartphone users are driving the demand of pork jerky through the distribution channels. Europe is the second largest consumer of pork jerky products and expected to contribute more than 15% share of the global pork jerky market. The market growth in the region has driven by modern trade development, changing consumer habits and dynamic product development. A shift in preferences towards packaged, branded food products are propelling the growth in the market across the globe. The increasing demand for jerkies among European consumers is expected to facilitate the pork jerky market growth during the forecast period. The demand for jerky is expected to increase during the forecast period because of high protein content and low fat. Pork Jerky is finding popularity during and after exercise as a source of protein. The popularity of protein snacking is increasing among consumers that is expected to increase the demand for pork jerkies during the forecast period.

The depth of competition: Pork Jerky Market

Key players in the Pork Jerky market are gradually stepped up their investment in innovations and marketing across the globe, thanks to continuous focus on cost management, higher efficiency of process and the adaption of structures, which are able to partially, mitigate the impact on earnings and the profitability. Some of the prominent key players are focusing on the innovation activities and resources on the product development and expanding partnership with other key players. Many key players from different sector are focusing on the shifting their production unit to the Asia Pacific due to the availability 0o0f the cheap labor and drastically increasing economic growth rate and manufacturing industries.
Scope of the Report
The report covers the detail analysis of the Pork Jerky Market with the factors like consumer preference, their demand by region. In the report, executive summery give the market analysis and overview with the driving points. Market dynamics chapter covers the detail analysis of the drivers, restraints, opportunities and challenges by North America, Europe, Asia Pacific, South America and Middle East and Africa region. The Numbers section gives the details of the market size data from 2023 to 2029 with the forecasted numbers projections. The end section of the report gives the detail analysis of the competitive landscape with the company profiles and benchmarking.
Pork Jerky Market Scope: Inquiry Before Buying



Pork Jerky Market


Report Coverage
Details


Base Year:
2022
Forecast Period:
2023-2029


Historical Data:
2017 to 2022
Market Size in 2022:
US 780.09 Mn.


Forecast Period 2023 to 2029 CAGR:
6.78%
Market Size in 2029:
US 1234. 73 Mn.


 Segments Covered:
by Type
1.Spicy
2.Sweet
3.Salty
4.Savory


by Nature
1.Organic
2.Conventional


by Distribution Channel
1.Horeca
2.Modern Trade
3.Independent Groceries and Retailers
4.Online Sales



Pork Jerky Market, by Region
North America (United States, Canada and Mexico)
Europe (UK, France, Germany, Italy, Spain, Sweden, Austria and Rest of Europe)
Asia Pacific (China, South Korea, Japan, India, Australia, Indonesia, Malaysia, Vietnam, Taiwan, Bangladesh, Pakistan and Rest of APAC)
Middle East and Africa (South Africa, GCC, Egypt, Nigeria and Rest of ME&A)
South America (Brazil, Argentina Rest of South America)
Pork Jerky Market, Key Players are:
1.GoBacon Jerky, LLC
2.Conagra Brands, Inc.
3. The Meat Makers
4. Divine Bovine Jerky
5.Wicked Cutz
6. Big Fork Brands
7. Meat Maniac
8. Premium Brands Holdings Corporation
9.Three Squirrels
10.Beyond Meat
11. Fragrant Jerky
12.Link Snacks, Inc.
13.Tiki Hawaiian Gourmet Jerky
14. Organic Jerky Co
15.Oberto Specialty Meats.

Frequently Asked Questions:

1] What segments are covered in the Global Pork Jerky Market report?
Ans. The segments covered in the Pork Jerky Market report are based on Type, Nature, Distribution Channel.

2] Which region is expected to hold the highest share in the Global Pork Jerky Market?
Ans. The North America region is expected to hold the highest share in the Pork Jerky Market.

3] What is the market size of the Global Pork Jerky Market by 2029?
Ans. The market size of the Pork Jerky Market by 2029 is expected to reach USD 1234.67 Mn.

4] What is the forecast period for the Global Pork Jerky Market?
Ans. The forecast period for the Pork Jerky Market is 2023-2029.

5] What was the market size of the Global Pork Jerky Market in 2022?
Ans. The market size of the Pork Jerky Market in 2022 was valued at USD 780.09 Mn.