Over-The-Top (OTT) Communication Market size is expected to reach nearly US $ 329.33 Bn by 2029 with the CAGR of 13.87% during the forecast period.Over-The-Top (OTT) Communication Market Overview
Over-the-top (OTT) communications are a form of real-time communication solution that operates over the Internet. Consumers and businesses use OTT communications apps and services to collaborate and save money on communication costs, especially international calling and roaming fees. OTT applications and utilities include those offered by Skype, FaceTime, and WhatsApp for mobile voice/video calls. The report also covers the detailed analysis of the global over-the-top (OTT) communications industry with the classifications of the market based on messaging and voice Services, end-user and region. Analysis of past market dynamics from 2017 to 2022 is given in the report, which will help readers to benchmark the past trends with current market scenarios with the key player's contribution in it.To know about the Research Methodology :- Request Free Sample Report
Over-The-Top (OTT) Communication Market Dynamics
There is a constant increase in the use of computers, such as TV, tablets and notebooks. The customer connectivity needs, and the affordability and convenient usability of network equipment are the key drivers in the development of the overall over-the-top (OTT) communications industry. In the last 5-10 years, device intelligence has increased exponentially, especially in smartphones. The most influential innovation in the smartphone industry was the launch of iPhones in 2007, which transformed the views of mobile devices for the end-users. Since then, improvements have changed the cell phone industry in terms of data speed, chip capacity, camera technology, embedded cameras, and increased battery power. A huge transition to the IP network, which has enhanced networking skills, has brought both OTT applications and services considerable growth. Besides this, network investment growth by providers has increased service efficiency. This investment has brought in a higher pace of broadband and has increased customer OTT services driving the growth of the over-the-top (OTT) communications market globally. Poor network capacity, especially in remote areas, is expected to hamper the market of OTT communication services. However, continuous improvements in broadband availability and speed are estimated to remove the barrier of a weak network.Over-The-Top (OTT) Communication Market Segmentation Analysis
By Messaging and Voice Services, the WhatsApp segment holds the highest share of 44% in the global over-the-top (OTT) communications market and is expected to reach US$ xx Mn by 2029. WhatsApp is the world's most common service for texting in more than 100 countries. It is one of the few applications downloaded over five billion times and has more than 2.5 billion active users. In more than 100 countries worldwide WhatsApp is the most common messaging service. It has more than 2.5 billion active users and is one of the few applications downloaded 5 billion times. WhatsApp's market share in the following countries is the largest. With over 200 million subscribers in India, 120 million subscribers in Brazil, 85 per cent in the Netherlands, and 83.1% in Spain, and 83% in Italy, where the U.S. market has smaller shares with 23 million users. By End-user, the individual segment is anticipated to emerge as the fastest-growing segment during the forecast period. Individuals use OTT solutions to escape overseas roaming charges and use specialized functions such as video calls. An immigrant can use an OTT solution to connect back home with the family. In several countries, users on Wi-Fi access networks use mobile OTT to prevent mobile minutes and SMS costs. Similarly, to enhance teamwork and to cut Operation costs, companies use OTT technologies. To minimize foreign calling costs, small and medium-sized enterprises also use OTT technologies. Companies also use Wi-Fi smartphone OTT customers to avoid overseas phone rates and roaming costs for their foreign travels. In 2022 North America led the highest OTT share, since the area is backed by good Internet connectivity and has also begun offering host providers multiple sources. The Asia Pacific is the fastest-growing region due to increased usage of Smart Engineering, Internet access on mobile devices, and an increase in the development of advanced technology, developed payment infrastructure, and content constraints for video streaming services. This in turn is expected to drive the growth of the OTT overall market in the region.Over-The-Top (OTT) Communication Market Scope: Inquire before buying
Over-The-Top (OTT) Communication Market Report Coverage Details Base Year: 2022 Forecast Period: 2023-2029 Historical Data: 2017 to 2022 Market Size in 2022: US $ 132.66 Bn. Forecast Period 2023 to 2029 CAGR: 13.87% Market Size in 2029: US $329.33 Bn. Segments Covered: by Messaging and Voice Services • WhatsApp • Line • Viber • Gmail by End-user • Individual • Commercial Over-The-Top (OTT) Communication Market, by Region
• North America (United States, Canada and Mexico) • Europe (UK, France, Germany, Italy, Spain, Sweden, Austria and Rest of Europe) • Asia Pacific (China, South Korea, Japan, India, Australia, Indonesia, Malaysia, Vietnam, Taiwan, Bangladesh, Pakistan and Rest of APAC) • Middle East and Africa (South Africa, GCC, Egypt, Nigeria and Rest of ME&A) • South America (Brazil, Argentina Rest of South America)Over-The-Top (OTT) Communication Market, Key Players are:
• Akamai Technologies • Facebook Inc • Google Inc • Tencent Holdings • Microsoft Corporation • Mara Group (Nimbuzz) • Dropbox, Inc • Limelight Networks, Inc • Rakuten, Inc • Yahoo Inc • YouTube (US) • Kakao (South Korea) • Line (Japan) • Roku (US) • Vudu (US) Frequently Asked Questions: 1. Which region has the largest share in Global Over-The-Top (OTT) Communication Market? Ans: North America region held the highest share in 2022. 2. What is the growth rate of Global Over-The-Top (OTT) Communication Market? Ans: The Global Over-The-Top (OTT) Communication Market is growing at a CAGR of 13.87% during forecasting period 2023-2029. 3. What is scope of the Global Over-The-Top (OTT) Communication Market report? Ans: Global Over-The-Top (OTT) Communication Market report helps with the PESTEL, PORTER, COVID-19 Impact analysis, Recommendations for Investors & Leaders, and market estimation of the forecast period. 4. Who are the key players in Global Over-The-Top (OTT) Communication Market? Ans: The important key players in the Global Over-The-Top (OTT) Communication Market are – Akamai Technologies, Facebook Inc, Google Inc, Tencent Holdings, Microsoft Corporation, Mara Group (Nimbuzz), Dropbox, Inc, Limelight Networks, Inc, Rakuten, Inc, Yahoo Inc, YouTube (US), Kakao (South Korea), Line (Japan), Roku (US), and Vudu (US) 5. What is the study period of this Market? Ans: The Global Over-The-Top (OTT) Communication Market is studied from 2022 to 2029.
1. Over-The-Top (OTT) Communication Market Introduction 1.1. Study Assumption and Market Definition 1.2. Scope of the Study 1.3. Executive Summary 2. Over-The-Top (OTT) Communication Market: Dynamics 2.1. Over-The-Top (OTT) Communication Market Trends by Region 2.1.1. North America Over-The-Top (OTT) Communication Market Trends 2.1.2. Europe Over-The-Top (OTT) Communication Market Trends 2.1.3. Asia Pacific Over-The-Top (OTT) Communication Market Trends 2.1.4. Middle East and Africa Over-The-Top (OTT) Communication Market Trends 2.1.5. South America Over-The-Top (OTT) Communication Market Trends 2.2. Over-The-Top (OTT) Communication Market Dynamics by Region 2.2.1. North America 2.2.1.1. North America Over-The-Top (OTT) Communication Market Drivers 2.2.1.2. North America Over-The-Top (OTT) Communication Market Restraints 2.2.1.3. North America Over-The-Top (OTT) Communication Market Opportunities 2.2.1.4. North America Over-The-Top (OTT) Communication Market Challenges 2.2.2. Europe 2.2.2.1. Europe Over-The-Top (OTT) Communication Market Drivers 2.2.2.2. Europe Over-The-Top (OTT) Communication Market Restraints 2.2.2.3. Europe Over-The-Top (OTT) Communication Market Opportunities 2.2.2.4. Europe Over-The-Top (OTT) Communication Market Challenges 2.2.3. Asia Pacific 2.2.3.1. Asia Pacific Over-The-Top (OTT) Communication Market Drivers 2.2.3.2. Asia Pacific Over-The-Top (OTT) Communication Market Restraints 2.2.3.3. Asia Pacific Over-The-Top (OTT) Communication Market Opportunities 2.2.3.4. Asia Pacific Over-The-Top (OTT) Communication Market Challenges 2.2.4. Middle East and Africa 2.2.4.1. Middle East and Africa Over-The-Top (OTT) Communication Market Drivers 2.2.4.2. Middle East and Africa Over-The-Top (OTT) Communication Market Restraints 2.2.4.3. Middle East and Africa Over-The-Top (OTT) Communication Market Opportunities 2.2.4.4. Middle East and Africa Over-The-Top (OTT) Communication Market Challenges 2.2.5. South America 2.2.5.1. South America Over-The-Top (OTT) Communication Market Drivers 2.2.5.2. South America Over-The-Top (OTT) Communication Market Restraints 2.2.5.3. South America Over-The-Top (OTT) Communication Market Opportunities 2.2.5.4. South America Over-The-Top (OTT) Communication Market Challenges 2.3. PORTER’s Five Forces Analysis 2.4. PESTLE Analysis 2.5. Technology Roadmap 2.6. Regulatory Landscape by Region 2.6.1. North America 2.6.2. Europe 2.6.3. Asia Pacific 2.6.4. Middle East and Africa 2.6.5. South America 2.7. Key Opinion Leader Analysis For Over-The-Top (OTT) Communication Industry 2.8. Analysis of Government Schemes and Initiatives For Over-The-Top (OTT) Communication Industry 2.9. Over-The-Top (OTT) Communication Market Trade Analysis 2.10. The Global Pandemic Impact on Over-The-Top (OTT) Communication Market 3. Over-The-Top (OTT) Communication Market: Global Market Size and Forecast by Segmentation by Demand and Supply Side (by Value in USD Million) 2022-2029 3.1. Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 3.1.1. WhatsApp 3.1.2. Line 3.1.3. Viber 3.1.4. Gmail 3.2. Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 3.2.1. Individual 3.2.2. Commercial 3.3. Over-The-Top (OTT) Communication Market Size and Forecast, by Region (2022-2029) 3.3.1. North America 3.3.2. Europe 3.3.3. Asia Pacific 3.3.4. Middle East and Africa 3.3.5. South America 4. North America Over-The-Top (OTT) Communication Market Size and Forecast by Segmentation (by Value in USD Million) 2022-2029 4.1. North America Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 4.1.1. WhatsApp 4.1.2. Line 4.1.3. Viber 4.1.4. Gmail 4.2. North America Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 4.2.1. Individual 4.2.2. Commercial 4.3. North America Over-The-Top (OTT) Communication Market Size and Forecast, by Country (2022-2029) 4.3.1. United States 4.3.1.1. United States Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 4.3.1.1.1. WhatsApp 4.3.1.1.2. Line 4.3.1.1.3. Viber 4.3.1.1.4. Gmail 4.3.1.2. United States Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 4.3.1.2.1. Individual 4.3.1.2.2. Commercial 4.7.2. Canada 4.3.2.1. Canada Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 4.3.2.1.1. WhatsApp 4.3.2.1.2. Line 4.3.2.1.3. Viber 4.3.2.1.4. Gmail 4.3.2.2. Canada Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 4.3.2.2.1. Individual 4.3.2.2.2. Commercial 4.7.3. Mexico 4.3.3.1. Mexico Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 4.3.3.1.1. WhatsApp 4.3.3.1.2. Line 4.3.3.1.3. Viber 4.3.3.1.4. Gmail 4.3.3.2. Mexico Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 4.3.3.2.1. Individual 4.3.3.2.2. Commercial 5. Europe Over-The-Top (OTT) Communication Market Size and Forecast by Segmentation (by Value in USD Million) 2022-2029 5.1. Europe Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 5.2. Europe Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 5.3. Europe Over-The-Top (OTT) Communication Market Size and Forecast, by Country (2022-2029) 5.3.1. United Kingdom 5.3.1.1. United Kingdom Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 5.3.1.2. United Kingdom Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 5.3.2. France 5.3.2.1. France Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 5.3.2.2. France Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 5.3.3. Germany 5.3.3.1. Germany Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 5.3.3.2. Germany Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 5.3.4. Italy 5.3.4.1. Italy Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 5.3.4.2. Italy Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 5.3.5. Spain 5.3.5.1. Spain Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 5.3.5.2. Spain Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 5.3.6. Sweden 5.3.6.1. Sweden Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 5.3.6.2. Sweden Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 5.3.7. Austria 5.3.7.1. Austria Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 5.3.7.2. Austria Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 5.3.8. Rest of Europe 5.3.8.1. Rest of Europe Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 5.3.8.2. Rest of Europe Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 6. Asia Pacific Over-The-Top (OTT) Communication Market Size and Forecast by Segmentation (by Value in USD Million) 2022-2029 6.1. Asia Pacific Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 6.2. Asia Pacific Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 6.7. Asia Pacific Over-The-Top (OTT) Communication Market Size and Forecast, by Country (2022-2029) 6.3.1. China 6.3.1.1. China Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 6.3.1.2. China Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 6.3.2. S Korea 6.3.2.1. S Korea Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 6.3.2.2. S Korea Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 6.3.3. Japan 6.3.3.1. Japan Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 6.3.3.2. Japan Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 6.3.4. India 6.3.4.1. India Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 6.3.4.2. India Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 6.3.5. Australia 6.3.5.1. Australia Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 6.3.5.2. Australia Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 6.3.6. Indonesia 6.3.6.1. Indonesia Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 6.3.6.2. Indonesia Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 6.3.7. Malaysia 6.3.7.1. Malaysia Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 6.3.7.2. Malaysia Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 6.3.8. Vietnam 6.3.8.1. Vietnam Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 6.3.8.2. Vietnam Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 6.3.9. Taiwan 6.3.9.1. Taiwan Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 6.3.9.2. Taiwan Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 6.3.10. Rest of Asia Pacific 6.3.10.1. Rest of Asia Pacific Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 6.3.10.2. Rest of Asia Pacific Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 7. Middle East and Africa Over-The-Top (OTT) Communication Market Size and Forecast by Segmentation (by Value in USD Million) 2022-2029 7.1. Middle East and Africa Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 7.2. Middle East and Africa Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 7.7. Middle East and Africa Over-The-Top (OTT) Communication Market Size and Forecast, by Country (2022-2029) 7.7.1. South Africa 7.3.1.1. South Africa Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 7.3.1.2. South Africa Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 7.7.2. GCC 7.3.2.1. GCC Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 7.3.2.2. GCC Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 7.7.3. Nigeria 7.3.3.1. Nigeria Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 7.3.3.2. Nigeria Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 7.3.4. Rest of ME&A 7.3.4.1. Rest of ME&A Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 7.3.4.2. Rest of ME&A Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 8. South America Over-The-Top (OTT) Communication Market Size and Forecast by Segmentation (by Value in USD Million) 2022-2029 8.1. South America Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 8.2. South America Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 8.7. South America Over-The-Top (OTT) Communication Market Size and Forecast, by Country (2022-2029) 8.3.1. Brazil 8.3.1.1. Brazil Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 8.3.1.2. Brazil Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 8.3.2. Argentina 8.3.2.1. Argentina Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 8.3.2.2. Argentina Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 8.3.3. Rest Of South America 8.3.3.1. Rest Of South America Over-The-Top (OTT) Communication Market Size and Forecast, by Messaging and Voice Services (2022-2029) 8.3.3.2. Rest Of South America Over-The-Top (OTT) Communication Market Size and Forecast, by End-user (2022-2029) 9. Global Over-The-Top (OTT) Communication Market: Competitive Landscape 9.1. MMR Competition Matrix 9.2. Competitive Landscape 9.3. Key Players Benchmarking 9.3.1. Company Name 9.3.2. Business Segment 9.3.3. End-user Segment 9.3.4. Revenue (2022) 9.3.5. Company Locations 9.4. Leading Over-The-Top (OTT) Communication Market Companies, by market capitalization 9.5. Market Structure 9.5.1. Market Leaders 9.5.2. Market Followers 9.5.3. Emerging Players 9.6. Mergers and Acquisitions Details 10. Company Profile: Key Players 10.1. Akamai Technologies 10.1.1. Company Overview 10.1.2. Business Portfolio 10.1.3. Financial Overview 10.1.4. SWOT Analysis 10.1.5. Strategic Analysis 10.1.6. Scale of Operation (small, medium, and large) 10.1.7. Details on Partnership 10.1.8. Regulatory Accreditations and Certifications Received by Them 10.1.9. Awards Received by the Firm 10.1.10. Recent Developments 10.2. Facebook Inc 10.3. Google Inc 10.4. Tencent Holdings 10.5. Microsoft Corporation 10.6. Mara Group (Nimbuzz) 10.7. Dropbox, Inc 10.8. Limelight Networks, Inc 10.9. Rakuten, Inc 10.10. Yahoo Inc 10.11. YouTube (US) 10.12. Kakao (South Korea) 10.13. Line (Japan) 10.14. Roku (US) 10.15. Vudu (US) 11. Key Findings 12. Industry Recommendations 13. Over-The-Top (OTT) Communication Market: Research Methodology 14. Terms and Glossary