Social Commerce Market: Industry Analysis and Forecast (2021-2027) by Business Model, Product Type, and Region.

Social Commerce Market size was valued at US$ 254.2 Bn. in 2020 and the total revenue is expected to grow at 29.2 % through 2021 to 2027, reaching nearly US$ 1527.61 Bn.

Social Commerce Market Overview:

Social commerce is a part of e-commerce, and refers to purchasing & buying activities that take place specifically on social networking sites. Social commerce comprises local and worldwide markets that contain small & major enterprises offering their items to various social media followers and individual shoppers. Social Commerce Market To know about the Research Methodology :- Request Free Sample Report

Social Commerce Market Dynamics:

A large number of social media users in the region gives benefits from the social commerce market growth. Due to the increasing number of social media users, retailers in the Asia-Pacific region are using social media platforms such as Facebook, Instagram, and Twitter to market their products. Although the growth of the social commerce market looks promising, concerns related to consumer data privacy will challenge industry growth. Retailers in this field use technologies such as artificial intelligence, big data, and blockchain to improve the customer buying experience. It plays a key role in promoting industry growth. The technologies are constantly changing, and use cases are still being explored in the field of social commerce. Therefore, the occurrence of privacy issues and cyber-attacks may hinder market growth to a certain extent. Artificial intelligence, online platforms, big data, virtual reality, blockchain technology, and virtual assistants are helpful for users in online shopping. As a result of these changes, the perplexity of privacy problems has grown. Because many social networking sites are not secured against cyber-attacks, users are concerned about illegal access to their information. Security problems are only temporary, as vendors/retailers collaborate with third-party payment processors to provide consumers/buyers with a more secure payment environment. As a result, long-term concerns about data privacy would be resolved and create an opportunity for market growth. Social Commerce Market 1

Social Commerce Market Segment Analysis:

Based on the business model, the Social Commerce Market is sub-segmented into Business to Consumer (B2C), Business to Business (B2B), and Consumer to Consumer (C2C). The B2C segment held the largest market share of 53.0% in 2020, and it helps to remove the third-party client and makes business administration easier. Customers can view, choose, and order a product while comparing the same-basis evaluations left by other users on social commerce sites. Furthermore, because the business-to-consumer model does not involve an intermediary, customers can obtain products at a low cost, allowing businesses to spend more on promotional advertising and order fulfillment. The Business to Business (B2B) segment held a market share of 35% in 2020. The social commerce industry is expected to grow as digitization spreads across many industries and business patterns shift to social media platforms. Social Commerce Market 2 Based on product type, the Social Commerce Market is sub-segmented into Personal & Beauty Care, Apparel, Accessories, Home Products, Health Supplements, Food & Beverage, Others. The apparel segment held the largest market share of 23.69% in 2020. On social media sites, apparel is one of the most popular selling products. This market has a large number of vendors for selling apparel. Due to the COVID-19 pandemic, customers spent more time online and tried new social commerce shopping platforms. Furthermore, numerous sites offered discounts, free shipping, and exchange offers to entice clients during the lockdown. Social Commerce Market 3

Social Commerce Market Regional Insights:

The Asia-Pacific region held the largest revenue share of 68.4% in 2020. Factors driving the regional market's growth include increased investment in telecommunications infrastructure, increased demand for smartphones, and the widespread coverage of social media sites such as Facebook, Twitter, and Instagram. The growing number of smartphone and social media users in countries like China and India is mainly conducive to the regional market's growth. In 2020, the North American market occupied a considerable share of global market demand. North America is one of the regions with the highest Internet penetration rate in the world. In addition, due to the COVID-19 pandemic, the time users spend on social media in 2020 has increased dramatically, creating market growth opportunities. Social Commerce Market 4

Recent Development:

• In Nov 2020, Facebook announced that it had signed an agreement to acquire customer, which specializes in chat-bots and customer services platform, as a result it helps company to use face book to do business. The objective of the report is to present a comprehensive analysis of the Social Commerce Market to the stakeholders in the industry. The past and current status of the industry with the forecasted market size and trends are presented in the report with the analysis of complicated data in simple language. The report covers all the aspects of the industry with a dedicated study of key players that include market leaders, followers, and new entrants. PORTER, PESTEL analysis with the potential impact of micro-economic factors of the market has been presented in the report. External as well as internal factors that are supposed to affect the business positively or negatively have been analyzed, which will give a clear futuristic view of the industry to the decision-makers. The report also helps in understanding the Social Commerce Market dynamics, structure by analyzing the market segments and projects the Social Commerce Market size. Clear representation of competitive analysis of key players by product, price, financial position, product portfolio, growth strategies, and regional presence in the Social Commerce Market make the report investor’s guide.

Social Commerce Market Scope: Inquire before buying

Social Commerce Market 5

Social Commerce Market, by Region

• North America • Europe • Asia Pacific • Middle East and Africa • South America

Social Commerce Market Key Players

Etsy, Inc. • Fab • Facebook • PayPal Payments • Pinterest • Poshmark, Inc. • Reddit Inc. • SINA Corp. • Taobao • Twitter, Inc. • Alibaba (China) Co., Ltd. • iQIYI • LinkedIn Corporation • Renren, Inc. • Tencent - Qzone • Tencent Holdings Ltd. • Tumblr, Inc. • Weibo Corporation • Yahoo!, Inc.

Frequently Asked Questions:

1. Which region has the largest share in Social Commerce Market? Ans: Asia Pacific region holds the highest share in 2020. 2. What is the growth rate of Social Commerce Market? Ans: The Social Commerce Market is growing at a CAGR of 29.2 % during forecasting period 2021-2027. 3. What segments are covered in Social Commerce Market? Ans: Social Commerce Market is segmented into business model, production type and Region. 4. Who are the key players in Social Commerce Market? Ans: The important key players in the Social Commerce Market are - Etsy, Inc., Fab, Facebook, PayPal Payments, Pinterest, Poshmark, Inc., Reddit Inc., SINA Corp., Taobao ,Twitter, Inc., Alibaba (China) Co., Ltd., iQIYI, LinkedIn Corporation, Renren, Inc., Tencent – Qzone, Tencent Holdings Ltd., Tumblr, Inc., Weibo Corporation, Yahoo Inc. 5. What is the study period of this market? Ans: The Social Commerce Market is studied from 2020 to 2027.
1. Preface 1.1. Market Definition and Key Research Objectives 1.2. Research Highlights 2. Assumptions and Research Methodology 2.1. Report Assumptions 2.2. Abbreviations 2.3. Research Methodology 2.3.1. Secondary Research 2.3.1.1. Secondary data 2.3.1.2. Secondary Sources 2.3.2. Primary Research 2.3.2.1. Data from Primary Sources 2.3.2.2. Breakdown of Primary Sources 3. Executive Summary: Social Commerce Market Size, by Market Value (US$ Bn) 3.1. Global Market Segmentation 3.2. Global Market Segmentation Share Analysis, 2020 3.2.1. Global 3.2.2. By Region (North America, Europe, Asia Pacific, South America, Middle East Africa) 3.3. Geographical Snapshot of the Social Commerce Market 3.4. Geographical Snapshot of the Social Commerce Market, By Manufacturer share 4. Social Commerce Market Overview, 2020-2027 4.1. Market Dynamics 4.1.1. Drivers 4.1.1.1. Global 4.1.1.2. By Region (North America, Europe, Asia Pacific, South America, Middle East Africa) 4.1.2. Restraints 4.1.2.1. Global 4.1.2.2. By Region (North America, Europe, Asia Pacific, South America, Middle East Africa) 4.1.3. Opportunities 4.1.3.1. Global 4.1.3.2. By Region (North America, Europe, Asia Pacific, South America, Middle East Africa) 4.1.4. Challenges 4.1.4.1. Global 4.1.4.2. By Region (North America, Europe, Asia Pacific, South America, Middle East Africa) 4.1.5. Industry Trends and Emerging Technologies 4.1.6. Porters Five Forces Analysis 4.1.6.1. Threat of New Entrants 4.1.6.2. Bargaining Power of Buyers/Consumers 4.1.6.3. Bargaining Power of Suppliers 4.1.6.4. Threat of Substitute Products 4.1.6.5. Intensity of Competitive Rivalry 4.1.7. Value Chain Analysis 4.1.8. Technological Roadmap 4.1.9. Regulatory landscape 4.1.10. Impact of the Covid-19 Pandemic on the Social Commerce Market 5. Supply Side and Demand Side Indicators 6. Social Commerce Market Analysis and Forecast, 2020-2027 6.1. Social Commerce Market Size & Y-o-Y Growth Analysis. 7. Social Commerce Market Analysis and Forecasts, 2020-2027 7.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 7.1.1. Business to Consumer (B2C) 7.1.2. Business to Business (B2B) 7.1.3. Consumer to Consumer (C2C) 7.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 7.2.1. Personal & Beauty Care 7.2.2. Apparel 7.2.3. Accessories 7.2.4. Home Products 7.2.5. Health Supplements 7.2.6. Food & Beverage 7.2.7. Others 8. Social Commerce Market Analysis and Forecasts, By Region 8.1. Market Size (Value) Estimates & Forecast By Region, 2020-2027 8.1.1. North America 8.1.2. Europe 8.1.3. Asia-Pacific 8.1.4. Middle East & Africa 8.1.5. South America 9. North America Social Commerce Market Analysis and Forecasts, 2020-2027 9.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 9.1.1. Business to Consumer (B2C) 9.1.2. Business to Business (B2B) 9.1.3. Consumer to Consumer (C2C) 9.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 9.2.1. Personal & Beauty Care 9.2.2. Apparel 9.2.3. Accessories 9.2.4. Home Products 9.2.5. Health Supplements 9.2.6. Food & Beverage 9.2.7. Others 10. North America Social Commerce Market Analysis and Forecasts, By Country 10.1. Market Size (Value) Estimates & Forecast By Country, 2020-2027 10.1.1. US 10.1.2. Canada 10.1.3. Mexico 11. U.S. Social Commerce Market Analysis and Forecasts, 2020-2027 11.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 11.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 12. Canada Social Commerce Market Analysis and Forecasts, 2020-2027 12.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 12.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 13. Mexico Social Commerce Market Analysis and Forecasts, 2020-2027 13.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 13.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 14. Europe Social Commerce Market Analysis and Forecasts, 2020-2027 14.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 14.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 15. Europe Social Commerce Market Analysis and Forecasts, By Country 15.1. Market Size (Value) Estimates & Forecast By Country, 2020-2027 15.1.1. U.K 15.1.2. France 15.1.3. Germany 15.1.4. Italy 15.1.5. Spain 15.1.6. Sweden 15.1.7. CIS Countries 15.1.8. Rest of Europe 16. U.K. Social Commerce Market Analysis and Forecasts, 2020-2027 16.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 16.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 17. France Social Commerce Market Analysis and Forecasts, 2020-2027 17.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 17.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 18. Germany Social Commerce Market Analysis and Forecasts, 2020-2027 18.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 18.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 19. Italy Social Commerce Market Analysis and Forecasts, 2020-2027 19.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 19.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 20. Spain Social Commerce Market Analysis and Forecasts, 2020-2027 20.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 20.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 21. Sweden Social Commerce Market Analysis and Forecasts, 2020-2027 21.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 21.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 22. CIS Countries Social Commerce Market Analysis and Forecasts, 2020-2027 22.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 22.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 23. Rest of Europe Social Commerce Market Analysis and Forecasts, 2020-2027 23.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 23.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 24. Asia Pacific Social Commerce Market Analysis and Forecasts, 2020-2027 24.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 24.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 25. Asia Pacific Social Commerce Market Analysis and Forecasts, by Country 25.1. Market Size (Value) Estimates & Forecast By Country, 2020-2027 25.1.1. China 25.1.2. India 25.1.3. Japan 25.1.4. South Korea 25.1.5. Australia 25.1.6. ASEAN 25.1.7. Rest of Asia Pacific 26. China Social Commerce Market Analysis and Forecasts, 2020-2027 26.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 26.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 27. India Social Commerce Market Analysis and Forecasts, 2020-2027 27.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 27.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 28. Japan Social Commerce Market Analysis and Forecasts, 2020-2027 28.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 28.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 29. South Korea Social Commerce Market Analysis and Forecasts, 2020-2027 29.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 29.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 30. Australia Social Commerce Market Analysis and Forecasts, 2020-2027 30.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 30.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 31. ASEAN Social Commerce Market Analysis and Forecasts, 2020-2027 31.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 31.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 32. Rest of Asia Pacific Social Commerce Market Analysis and Forecasts, 2020-2027 32.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 32.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 33. Middle East Africa Social Commerce Market Analysis and Forecasts, 2020-2027 33.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 33.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 34. Middle East Africa Social Commerce Market Analysis and Forecasts, by Country 34.1. Market Size (Value) Estimates & Forecast by Country, 2020-2027 34.1.1. South Africa 34.1.2. GCC Countries 34.1.3. Egypt 34.1.4. Nigeria 34.1.5. Rest of ME&A 35. South Africa Social Commerce Market Analysis and Forecasts, 2020-2027 35.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 35.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 36. GCC Countries Social Commerce Market Analysis and Forecasts, 2020-2027 36.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 36.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 37. Egypt Social Commerce Market Analysis and Forecasts, 2020-2027 37.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 37.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 38. Nigeria Social Commerce Market Analysis and Forecasts, 2020-2027 38.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 38.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 39. Rest of ME&A Social Commerce Market Analysis and Forecasts, 2020-2027 39.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 39.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 40. South America Social Commerce Market Analysis and Forecasts, 2020-2027 40.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 40.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 41. South America Social Commerce Market Analysis and Forecasts, by Country 41.1. Market Size (Value) Estimates & Forecast by Country, 2020-2027 41.1.1. Brazil 41.1.2. Argentina 41.1.3. Rest of South America 42. Brazil Social Commerce Market Analysis and Forecasts, 2020-2027 42.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 42.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 43. Argentina Social Commerce Market Analysis and Forecasts, 2020-2027 43.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 43.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 44. Rest of South America Social Commerce Market Analysis and Forecasts, 2020-2027 44.1. Market Size (Value) Estimates & Forecast By Business Model, 2020-2027 44.2. Market Size (Value) Estimates & Forecast By Product Type, 2020-2027 45. Competitive Landscape 45.1. Geographic Footprint of Major Players in the Social Commerce Market 45.2. Competition Matrix 45.2.1. Competitive Benchmarking of Key Players By Price, Presence, Market Share, Applications and R&D Investment 45.2.2. New Product Launches and Product Enhancements 45.2.3. Market Consolidation 45.2.3.1. M&A by Regions, Investment and Verticals 45.2.3.2. M&A, Forward Integration and Backward Integration 45.2.3.3. Partnership, Joint Ventures and Strategic Alliances/ Sales Agreements 45.3. Company Profile : Key Players 45.3.1. Etsy, Inc. 45.3.1.1. Company Overview 45.3.1.2. Financial Overview 45.3.1.3. Geographic Footprint 45.3.1.4. Product Portfolio 45.3.1.5. Business Strategy 45.3.1.6. Recent Developments 45.3.2. Fab 45.3.3. Facebook 45.3.4. PayPal Payments 45.3.5. Pinterest 45.3.6. Poshmark, Inc. 45.3.7. Reddit Inc. 45.3.8. SINA Corp. 45.3.9. Taobao 45.3.10. Twitter, Inc. 45.3.11. Alibaba (China) Co., Ltd. 45.3.12. iQIYI 45.3.13. LinkedIn Corporation 45.3.14. Renren, Inc. 45.3.15. Tencent - Qzone 45.3.16. Tencent Holdings Ltd. 45.3.17. Tumblr, Inc. 45.3.18. Weibo Corporation 45.3.19. Yahoo!, Inc. 46. Primary Key Insights

About This Report

Report ID122249
Category Information Technology & Telecommunication
Published DateOct 2021
Updated DateOct 2021
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