Global Web Analytic Tools Market: Industry Analysis and Forecast (2020-2026) by Type, End-User and Region

Global Web Analytic Tools Market size was valued at US$ XX Mn in 2019 and the total revenue is expected to grow at XX% through 2020 to 2026, reaching nearly US$ XX Mn. The global Web Analytic Tools market report is a comprehensive analysis of the industry, market, and key players. The report has covered the market by demand and supply-side by segments. The Global Web Analytic Tools market report also provides trends by market segments, technology, and investment with a competitive landscape. Global Web Analytic Tools Market To know about the Research Methodology :- Request Free Sample Report

Global Web Analytic Tools Market Overview

Since the start of the last decade, the market for Web Analytic Tools has grown rapidly owing to the increased use of the analytic tool by users. Web analytic tools are the programs that are designed to track measures and report surfers' visit and their activity on a website. Web analytic tools help organizations to understand what customers are doing most while being on the website to make better business decisions and to determine what's working and what's not. These tools are available in paid and as well as free versions delivering the same results with paid versions yielding better insights. Web analytic tools observe and report data based on organizational or users’ goals by optimizing website traffic to provide a much better user's experience These web analytic tools are available to download for free and to install on PC, computers, and laptops. Some analytic tools offer free demos before ultimately leading towards a paid subscription to unlock additional benefits. Google Analytics, Adobe Analytics, Baidu Analytics, HubSpot are some examples of analytic tools.

Global Web Analytic Tools Market Dynamics

The prevalence of digital media and the high use of the internet for making purchasing or any other decision has fueled the market growth of web analytic tools. Increased data importance and enhanced knowledge about web analytics pushed the market further. Nowadays users ranging from a teenager to the old, are all aware of internet and online surfing. They spent a lot of time on certain websites may be for purchasing or for other purposes which led the organization to measure and summarize what exactly customers do while being on the website. These tools eliminate glitches and assist in maintaining and delivering a better user experience for every business. Increased use of Web Analytic Tools can also be attributed to rising in competition and determination to acquire more market share which is impacting positively on markets growth. Additionally, the availability of different analytics tools for different purposes for the organizations combined with technological advancement, rapid industrialization, and globalization of business propelled the market growth of web analytic tools. The organization hires third-party companies to focus on their online presence or appoints a web analytics expert. Analytics offers in-depth insight which is easy to learn. Marketers can acquire those required skillsets through online certification courses either paid or free which acted as butter to the fire. However, certain factors such as the availability of free analytic tools, substitutes, and range of market players, high competition, and the cost related to it are hampering the market's growth.

Global Web Analytic Tools Market Segment Analysis

Global Web Analytic Tools MarketBased on type, the market is segmented into off-site web analytics and on-site web analytics. the segment of on-site web analytic dominates the market as on-site web analytics measures actual traffic of visitors on the web site they measure users behavior once they are on the website, for example, Google Analytics, Adobe Site Catalyst, Web Trends, etc. they pose the ability to track engagement and interactions that visitors have. For example, if they are converted into leads or customers, how much time they spent, and when they left. Whereas off-site web analytics measure websites' potential customers and analysis irrespective of the company's website ownership of maintenance by using panel data or by Internet Service Provider data (ISP). It's a macro tool that provides a bigger picture of the website as compared to others. Due to which both segments noted significant growth. Based on end-user, the market is dominated by private organizations & MNCs and entrepreneurs due to the rise in the competition and availability of a wide range of web analytic tools. Before making any purchase decisions often customers choose to surf the online website of the firm to gain more product insight which allows an organization to track down what a customer was looking for by analyzing their activity which has led to the development of web analytic in the private sector. Moreover, the continuous emergence of new entrepreneurs working on small scale or large scale hires the third party for analyzing their web by using Search Engine optimization and customer engagement tools.

Global Web Analytic Tools Market Regional Insights:

Global Web Analytic Tools Market North America and the Asia Pacific are accounted to register significant growth in the market due to increased digitalization and online purchasing combined with the presence of key market players in the region. North America, a developed nation in the world noted a high number of people visiting websites and spending a lot of their time. Web Analytics Tools are commonly used by researchers, private and multinational firms, and often by universities to measure customer activity and to convert them into leads. These tools make data more simplified and categorized because of which its use in North America has increased even by an organization working locally. The USA, Canada holds the largest market share in the region followed by Mexico. In Asia pacific rising online presence of business and competition due to rapid digitalization has driven the market growth. Indeed Paid analytic tools are more beneficial but free analytic tools hold a good momentum in the region due to the large number of entrepreneurs in India and China who are the major contributors in the market of the region. The South American and European region anticipated to account for increased growth and demand for Web Analytic Tools because of the rise in the digital advertisements on media platforms such as personal websites, social media apps, and increased affiliated marketing that directs customers on the website of the organization. Moreover, the availability of unpaid analytic tools and the prevalence of self-employed and business sectors in Europe blended with increased players, presence of knowledgeable and experts working in the research and analytic field boosted the market growth in the region, Besides this rising internet users across Europe and South American region impacted positively on markets growth. Germany, France, Italy are anticipated to register fast growth in Europe. Followed by South America where Brazil, Argentina, and Chile contributed more. The region of the Middle East & Africa is growing as well due to the high demand for content and customer engagement analytic tools by construction companies and researchers for simplifying and providing a better user experience. The objective of the report is to present a comprehensive analysis of the Global Web Analytic Tools Market to the stakeholders in the industry. The past and current status of the industry with the forecasted market size and trends are presented in the report with the analysis of complicated data in simple language. The report covers all the aspects of the industry with a dedicated study of key players that include market leaders, followers, and new entrants. PORTER, SVOR, PESTEL analysis with the potential impact of micro-economic factors of the market have been presented in the report. External as well as internal factors that are supposed to affect the business positively or negatively have been analyzed, which will give a clear futuristic view of the industry to the decision-makers. The report also helps in understanding the Global Web Analytic Tools Market dynamics, structure by analyzing the market segments and project the Global Web Analytic Tools Market size. Clear representation of competitive analysis of key players by Type, price, financial position, product portfolio, growth strategies, and regional presence in the Global Web Analytic Tools Market make the report investor’s guide.

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Global Web Analytic Tools Market

Global Web Analytic Tools Market, by Region

• North America • Europe • Asia Pacific • Middle East and Africa • South America

Global Web Analytic Tools Market Key Players

• SAS Business Analytics (SAS BA) • QlikView. • Board. • Splunk. • Sisense. • Microstrategy. • KNIME. • Dundas BI • TIBCO Spotfire • Tableau Big Data Analytics • iTechArt • Xplenty • Pragmatic Works • Indium Software • SG Analytics
1. Preface 1.1. Market Definition and Key Research Objectives 1.2. Research Highlights 2. Assumptions and Research Methodology 2.1. Report Assumptions 2.2. Abbreviations 2.3. Research Methodology 2.3.1. Secondary Research 2.3.1.1. Secondary data 2.3.1.2. Secondary Sources 2.3.2. Primary Research 2.3.2.1. Data from Primary Sources 2.3.2.2. Breakdown of Primary Sources 3. Executive Summary: Global Web Analytic Tools Market Size, by Market Value (US$ Mn) 3.1. Global Market Segmentation 3.2. Global Market Segmentation Share Analysis, 2019 3.2.1. Global 3.2.2. By Region (North America, Europe, Asia Pacific, South America, Middle East Africa) 3.3. Geographical Snapshot of the Web Analytic Tools Products Market 3.4. Geographical Snapshot of the Web Analytic Tools Products Market, By Manufacturer share 4. Global Web Analytic Tools Market Overview, 2019-2026 4.1. Market Dynamics 4.1.1. Drivers 4.1.1.1. Global 4.1.1.2. By Region (North America, Europe, Asia Pacific, South America, Middle East Africa) 4.1.2. Restraints 4.1.2.1. Global 4.1.2.2. By Region (North America, Europe, Asia Pacific, South America, Middle East Africa) 4.1.3. Opportunities 4.1.3.1. Global 4.1.3.2. By Region (North America, Europe, Asia Pacific, South America, Middle East Africa) 4.1.4. Challenges 4.1.4.1. Global 4.1.4.2. By Region (North America, Europe, Asia Pacific, South America, Middle East Africa) 4.1.5. Industry Trends and Emerging Technologies 4.1.6. Porters Five Forces Analysis 4.1.6.1. Threat of New Entrants 4.1.6.2. Bargaining Power of Buyers/Consumers 4.1.6.3. Bargaining Power of Suppliers 4.1.6.4. Threat of Substitute Products 4.1.6.5. Intensity of Competitive Rivalry 4.1.7. Value Chain Analysis 4.1.8. Technological Roadmap 4.1.9. Regulatory landscape 4.1.10. Impact of the Covid-19 Pandemic on the Global Web Analytic Tools Market 5. Supply Side and Demand Side Indicators 6. Global Web Analytic Tools Market Analysis and Forecast, 2019-2026 6.1 Web Analytic Tools Market Size & Y-o-Y Growth Analysis 7. Global Web Analytic Tools Market Analysis and Forecasts, 2019-2026 7.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 7.1.1. On- Site web Analytic Tools 7.1.2. Off-Site Analytic Tools 7.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 7.2.1. Entrepreneur 7.2.2. Private Organizations & MNCs 7.2.3. Self- employed 7.2.4. Researchers 7.3. Market Size (Value) Estimates & Forecast by Region, 2019-2026 7.3.1. North America 7.3.2. South America 7.3.3. Europe 7.3.4. Asia Pacific 7.3.5. Middle East and Africa 8. North America Web Analytic Tools Market Analysis and Forecasts, 2019-2026 8.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 8.1.1. On- Site web Analytic Tools 8.1.2. Off-Site Analytic Tools 8.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 8.2.1. Entrepreneur 8.2.2. Private Organizations & MNCs 8.2.3. Self- employed 8.2.4. Researchers 9. North America Web Analytic Tools Market Analysis and Forecasts, By Country 9.1. Market Size (Value) Estimates & Forecast By Country, 2019-2026 9.1.1. US 9.1.2. Canada 9.1.3. Mexico 10. U.S.A Web Analytic Tools Market Analysis and Forecasts, 2019-2026 10.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 10.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 11. Canada Web Analytic Tools Market Analysis and Forecasts, 2019-2026 11.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 11.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 12. Mexico Web Analytic Tools Market Analysis and Forecasts, 2019-2026 12.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 12.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 13. Europe Web Analytic Tools Market Analysis and Forecasts, 2019-2026 13.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 13.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 14. Europe Web Analytic Tools Market Analysis and Forecasts, By Country 14.1. Market Size (Value) Estimates & Forecast By Country, 2019-2026 14.1.1. U.K 14.1.2. France 14.1.3. Germany 14.1.4. Italy 14.1.5. Spain 14.1.6. Sweden 14.1.7. CIS Countries 14.1.8. Rest of Europe 15. U.K. Web Analytic Tools Market Analysis and Forecasts, 2019-2026 15.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 15.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 16. France Web Analytic Tools Market Analysis and Forecasts, 2019-2026 16.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 16.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 17. Germany Web Analytic Tools Market Analysis and Forecasts, 2019-2026 17.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 17.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 18. Italy Web Analytic Tools Market Analysis and Forecasts, 2019-2026 18.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 18.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 19. Spain Web Analytic Tools Market Analysis and Forecasts, 2019-2026 19.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 19.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 20. Sweden Web Analytic Tools Market Analysis and Forecasts, 2019-2026 20.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 20.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 21. CIS Countries Web Analytic Tools Market Analysis and Forecasts, 2019-2026 21.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 21.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 22. Rest of Europe Web Analytic Tools Market Analysis and Forecasts, 2019-2026 22.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 22.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 23. Asia Pacific Web Analytic Tools Market Analysis and Forecasts, 2019-2026 23.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 23.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 24. Asia Pacific Web Analytic Tools Market Analysis and Forecasts, by Country 24.1. Market Size (Value) Estimates & Forecast By Country, 2019-2026 24.1.1. China 24.1.2. India 24.1.3. Japan 24.1.4. South Korea 24.1.5. Australia 24.1.6. ASEAN 24.1.7. Rest of Asia Pacific 25. China Web Analytic Tools Market Analysis and Forecasts, 2019-2026 25.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 25.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 26. India Web Analytic Tools Market Analysis and Forecasts, 2019-2026 26.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 26.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 27. Japan Web Analytic Tools Market Analysis and Forecasts, 2019-2026 27.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 27.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 28. South Korea Web Analytic Tools Market Analysis and Forecasts, 2019-2026 28.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 28.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 29. Australia Web Analytic Tools Market Analysis and Forecasts, 2019-2026 29.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 29.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 30. ASEAN Web Analytic Tools Market Analysis and Forecasts, 2019-2026 30.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 30.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 31. Rest of Asia Pacific Web Analytic Tools Market Analysis and Forecasts, 2019-2026 31.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 31.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 32. Middle East Africa Web Analytic Tools Market Analysis and Forecasts, 2019-2026 32.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 32.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 33. Middle East Africa Web Analytic Tools Market Analysis and Forecasts, by Country 33.1. Market Size (Value) Estimates & Forecast by Country, 2019-2026 33.1.1. South Africa 33.1.2. GCC Countries 33.1.3. Egypt 33.1.4. Nigeria 33.1.5. Rest of ME&A 34. South Africa Web Analytic Tools Market Analysis and Forecasts, 2019-2026 34.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 34.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 35. GCC Countries Web Analytic Tools Market Analysis and Forecasts, 2019-2026 35.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 35.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 36. Egypt Web Analytic Tools Market Analysis and Forecasts, 2019-2026 36.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 36.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 37. Nigeria Web Analytic Tools Market Analysis and Forecasts, 2019-2026 37.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 37.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 38. Rest of ME&A Web Analytic Tools Market Analysis and Forecasts, 2019-2026 38.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 38.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 39. South America Web Analytic Tools Market Analysis and Forecasts, 2019-2026 39.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 39.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 40. South America Web Analytic Tools Market Analysis and Forecasts, by Country 40.1. Market Size (Value) Estimates & Forecast by Country, 2019-2026 40.1.1. Brazil 40.1.2. Argentina 40.1.3. Rest of South America 41. Brazil Web Analytic Tools Market Analysis and Forecasts, 2019-2026 41.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 41.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 42. Argentina Web Analytic Tools Market Analysis and Forecasts, 2019-2026 42.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 42.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 43. Rest of South America Web Analytic Tools Market Analysis and Forecasts, 2019-2026 43.1. Market Size (Value) Estimates & Forecast By Type,2019-2026 43.2. Market Size (Value) Estimates & Forecast By End-User, 2019-2026 44. Competitive Landscape 44.1. Geographic Footprint of Major Players in the Global Web Analytic Tools Market 44.2. Competition Matrix 44.2.1. Competitive Benchmarking of Key Players By Price, Presence, Market Share, End-Users and R&D Investment 44.2.2. New Product Launches and Product Enhancements 44.2.3. Market Consolidation 44.2.3.1. M&A by Regions, Investment and Verticals 44.2.3.2. M&A, Forward Integration and Backward Integration 44.2.3.3. Partnership, Joint Ventures and Strategic Alliances/ Sales Agreements 44.3. Company Profile : Key Players 44.3.1. SAS Business Analytics (SAS BA) 44.3.1.1. Company Overview 44.3.1.2. Financial Overview 44.3.1.3. Geographic Footprint 44.3.1.4. Product Portfolio 44.3.1.5. Business Strategy 44.3.1.6. Recent Developments 45.3.2 QlikView. 45.3.3 Board. 45.3.4 Splunk. 45.3.5 Sisense. 45.3.6 Microstrategy. 45.3.7 KNIME. 45.3.8 Dundas BI 45.3.9 TIBCO Spotfire 45.3.10 Tableau Big Data Analytics 45.3.11 iTechArt 45.3.12 Xplenty 45.3.13 Pragmatic Works 45.3.14 Indium Software 45.3.15 SG Analytics 46 Primary Key Insights

About This Report

Report ID 111706
Category Food & Beverages
Published Date Jul 2021
Updated Date
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