Raw Pet Food Market: Technology Trends, Opportunities, Competitive Analysis and Forecasts 2022 to 2029

The Raw Pet Food Market accounted for USD 130.55 billion in 2021 and is expected to reach USD 195.84 billion by 2029 at a CAGR of 5.2 % during the forecast period.

Raw Pet Food Market Overview:

Feeding the pet with high-quality raw pet food improves the overall health of the pet, their digestive and immune system, and gives them healthy skin and a thick coat. Pet food trends have substantially changed in the last few years. Various types of pet foods such as artificial meat, plant-based food, and dehydrated food have been utilized by the pet food industry because of increasing pet health concerns and trending pet diets. The popularity of Raw pet foods soared during the COVID-19 outbreak which has increased the demand for raw pet supplements and nutraceuticals. The American Pet Products Association (APPA) Survey estimated that dog owners spent an average of US$ 289 on dog food in 2020, while cat owners spent an average of US$ 254.2 on cat food. The growing trend of humanization among pet owners is expected to fuel the Raw Pet Food Market during the forecast period. Raw Pet Food Market To know about the Research Methodology :- Request Free Sample Report

Report Scope:

The report provides a quantitative analysis of the Raw Pet Food market drivers, restraints, trends, estimations, and opportunities of the market to identify the prevailing opportunities in the Raw Pet Food market during the forecast period. PORTER's five forces analysis shows the ability of buyers and suppliers to make profit-oriented strategic decisions and build their supplier-buyer network. In-depth analysis as well as the market size and segmentation assist in determining the current Raw Pet Food market potential. Some factors that are supposed to affect the business positively or negatively have been analyzed in this report which will give a clear futuristic view of the industry to the decision-makers. The report presents a comprehensive analysis of the global Raw Pet Food market to the stakeholders who want to invest in this market. The report includes past and current scenarios of the Raw Pet Food market with the forecasted market size. The report covers all the aspects of the market with a thorough study of key players that include market leaders, followers, and new entrants. The report contains strategic profiling of top key players in the market, a wide-ranging analysis of their core competencies, and their strategies like new product launches, growths, agreements, joint ventures, partnerships, and acquisitions that apply to the businesses. Clear representation of competitive analysis of key players by product, price, financial position, product portfolio, growth strategies, and regional presence in the internal or local market make the report investor’s guide. They are continuously strategizing on mergers & acquisitions for the expansion of their market share and growth opportunities during the forecast period.

Research Methodology:

The research study is provided by using an in-depth analysis of the market insights, facts, historical data, and industry-validated market statistics. These estimates are based on an appropriate set of assumptions and methodologies. The bottom-up approach has been used to collect the data and analyze the market to figure out the market size by volume and value by mentioned segments. Major Key Players in the Raw Pet Food market are identified through secondary research and their market revenues are determined through a study of the top manufacturers' annual and financial reports, interviews with company key persons, and industry professionals such as experienced front-line staff, CEOs, and marketing executives. By understanding the scope of the market our analyst has segmented the market based on Animal Type, FoodType, and region. The growth amongst these segments will help to analyze the industries and provide the users with a valuable market overview and market insights to make strategic decisions for identifying core market applications.

Raw Pet Food Market Dynamics:

Pet humanization plays a crucial role in raw pet food adoption Many pet owners now see their animals as family members. Pet humanization increased considerably as a result of the outbreak. In the United States, over 95% of pet owners considered their pets to be family members. The most important components of pet humanization are keeping the animals safe and fulfilling their dietary requirements. When it comes to nutritional demands, some customers are paying more attention to raw pet food product labeling and its ingredients. Product labeling helps them judge if the product is suitable for their pet or not because Pet owners want to nurture their pets in the same way they would with a kid. This has resulted in the development of novel pet foods and supplies. According to Pet Industry Statistics 47% of pet owners strongly agree that their pets have a positive impact on their physical health. Fresh ingredients, superfoods, and whole grains are the newest foods to gain popularity. According to a recent survey, pet owners are reasonably ready to try new types of pet meals, and more than half of them find refrigerated and fresh pet food appealing. In 2021, Nestle Purina released a cookbook, Fancy Feast is filled with Fancy Feast-inspired recipes fit for cats. Apart from this, pet humanization has increased health consciousness and demand for pet foods that do not contain sugar, grain, dyes, and other chemical additives. Various types of raw pet food with respect to the rising trends of pet humanization are expected to fuel the market demand during the forecast period. Raw Pet Food Market Veganism will drive people toward meat alternatives and plant-based foods. Millennials are actively adopting vegan eating habits and purchasing cruelty-free products. Because pet owners are eating less meat themselves, they are seeking vegan choices for their pets. Thus, pet food manufacturers are addressing millennial pet owners' concerns about animal and environmental welfare by providing lab-grown and plant-based pet food that is cruelty-free and delivers appropriate nutrition to their pets. Pet owners want products that have the same fragrance and feel as meat-based products. Manufacturers are trying to enhance plant-based proteins with natural flavors in order to offer pet owners the expected aromatic experience. Bond Pet Foods, for example, is working with biotechnology to create a protein-rich vegan meal for pets. The company's initial product, the protein-packed dog treat bar, uses cultured beef protein to give a high-quality, sustainable supplement to dogs' meals. This has shown to be an excellent alternative, and pets nowadays prefer plant-based diets. While plant-based food is beneficial to pets and may be used in place of conventional meat, it lacks key essential nutrients found only in meat-based diets. As a result, pet owners are looking into pet nutraceuticals to boost their pets' nutrition. Raw Pet Food Market Nutraceutical food help in preventing various kinds of health disorders among the pets Iron and other mineral deficiency and diabetes can be improved with nutraceuticals. Nutraceuticals contain various unique natural compounds that are critical for the health of pets. Probiotic supplements, which contain healthy bacteria, assist in maintaining good gut health. Silymarin (milk thistle), which protects liver cells, biotin, amino acids, and fish oil supplements are enzymes that are lacking in pet food diets. Glucosamine is a typical supplement used to support the hips and joints of various pets, particularly dogs suffering from arthritis. Pet owners became more aware of sustainability and chose eco-friendly pet foods. Animal welfare strategies and increased knowledge of raw material sources are driving increased demand for traceable, sustainable, and sustainably produced pet food and treats. This makes marketing and packaging tactics critical for businesses. For example, The Farmer's Dog is growing in popularity since it provides personalized meal subscriptions and guarantees that its pet food is tested, cruelty-free, and traceable. Pet owners are also attempting to lower their carbon footprint by switching to sustainable food options for themselves and their pets. In parallel, the Finnish start-up Alvar Pet is selling carbon-neutral dog food subscriptions for owners to minimize their pet's carbon footprint without compromising nutritional quality or service. Health Concerns about the Negative Effects of Raw pet food The raw pet food market has always been characterized by concerns about the health impacts of raw food on pet health. As raw pet food usually includes bacteria such as salmonella and E. coli which may cause various gastrointestinal disorders among pets. In addition, after consuming raw pet food, pets are also likely to shed these potentially hazardous pathogens in the environment around them. This can create serious harm to pet owners or people who handle the pet food. Pets with poor immune systems are most vulnerable to E. Coli infection, and thereby raw pet food is commonly avoided by most pet owners around the world, and this may have a negative impact on the growth of the global raw pet food market.

Raw Pet Food Market Segment Analysis:

By Animal Type, the dog segment accounted for more than 46.5% of global revenue share in 2021. Rising consumer awareness of pet health has resulted in a greater focus on increasing dog weight and overall health. The rising trend of dog adoption as a member of families is expected to propel the Raw Pet Food demand. Dogs are witnessing an upward trend in terms of the concept of the humanization of pets. This trend has resulted in an increased number of people owning dogs and feeding them premium food for their healthy life. Manufacturers are also focusing on entering into premium food products, therefore, increasing their total profit margin. By Food Type, Dry food had the highest share of 44.9% in 2021 and is effective in providing good oral care in dogs by minimizing plaque and tartar formation on the animal's teeth. Furthermore, this product type provides the crunch and chewing required for animal health care. Dry food eliminates the requirement for freezing, which is required with canned food.

Raw Pet Food Market Regional Insights

Europe is emerging as a lucrative market for raw pet food, with a significant revenue share in the global market. A large number of global leaders are introducing their new ranges of raw pet food products in developed European countries as well as in the United Kingdom (UK) market. Innovations in ingredients and other offerings such as customizations in recipes and nutritionists' advice are enabling market key players to gain a competitive edge in the European Raw Pet Food market. Furthermore, emerging countries in the Asia Pacific and Latin America are also expected to create new opportunities for stakeholders in the raw pet food market as the pet parenting culture continues to evolve rapidly in these regions. North America dominated the Raw Pet Food market and accounted for a 46.9% share of global revenue in 2021. The regional demand for raw pet food is primarily driven by rising consumer awareness regarding the beneficial effect of raw pet food on pet health along with the increasing trend of humanization of pets. According to the American Pet Product Association, pet food recorded its highest domestic sales in this region. Pet ownership has increased in the United States and it is estimated that 70% of households own at least one pet and 35% of pet owners report that they spent more on pet food, wellness-related products, and other pet supplies.

Raw Pet Food Market Scope: Inquire before buying

Raw Pet Food Market
Report Coverage Details
Base Year: 2021 Forecast Period: 2022-2029
Historical Data: 2017 to 2021 Market Size in 2021: US $ 130.55 Bn.
Forecast Period 2022 to 2029 CAGR: 5.2% Market Size in 2029: US $ 195.84 Bn.
Segments Covered: by Animal Type • Dogs • Cats • Others
by Food Type • Dry food • Wet food

Raw Pet Food Market, by Region

• North America • Europe • Asia Pacific • Middle East and Africa • South America

Raw Pet Food Market Key Players

• WellPet • Stella & Chewy • K9 Naturals • Vital Essentials Raw • Nature's Variety • Steve's Real Food • Primal Pets • Grandma Lucy's • NRG Freeze Dried Raw • Orijen • NW Naturals • Harvey's • Pedigree Petfoods • Essential Foods • Friskies PetCare Company • Royal Canin • Bravo, LLC • Stewart Brand Dog Food • Colgate Palmolive Co • J.M. Smucker Co • Nestle SA • Raw Paws Pet, Inc • Raw Basics LLC • BARW World • Merrick Pet Care, Inc. • Castor & Pollux Natural Petworks FAQs: 1. Which is the potential market for Raw Pet Food in terms of the region? Ans. In the Asia Pacific region, the pet parenting culture is expected to drive the market. 2. What is expected to drive the growth of the Raw Pet Food market in the forecast period? Ans. Pet humanization plays a crucial role in raw pet food adoption which is a major factor driving market growth during the forecast period. 3. What is the projected market size & growth rate of the Raw Pet Food Market? Ans. The Raw Pet Food Market accounted for USD 130.55 billion in 2021 and is expected to reach USD 195.84 billion by 2029 at a CAGR of 5.2 % during the forecast period. 4. What segments are covered in the Raw Pet Food Market report? Ans. The segments covered are Animal Type, Food Type, and region.
1. Global Raw Pet Food Market: Research Methodology 2. Global Raw Pet Food Market: Executive Summary 2.1 Market Overview and Definitions 2.1.1. Introduction to Global Raw Pet Food Market 2.2. Summary 2.2.1. Key Findings 2.2.2. Recommendations for Investors 2.2.3. Recommendations for Market Leaders 2.2.4. Recommendations for New Market Entry 3. Global Raw Pet Food Market: Competitive Analysis 3.1 MMR Competition Matrix 3.1.1. Market Structure by region 3.1.2. Competitive Benchmarking of Key Players 3.2 Consolidation in the Market 3.2.1 M&A by region 3.3 Key Developments by Companies 3.4 Market Drivers 3.5 Market Restraints 3.6 Market Opportunities 3.7 Market Challenges 3.8 Market Dynamics 3.9 PORTERS Five Forces Analysis 3.10 PESTLE 3.11 Regulatory Landscape by region • North America • Europe • Asia Pacific • The Middle East and Africa • South America 3.12 COVID-19 Impact 4. Global Raw Pet Food Market Segmentation 4.1. Global Raw Pet Food Market, by Animal Type (2021-2029) • Dogs • Cats • Others 4.2. Global Raw Pet Food Market, by Food Type (2021-2029) • Dry food • Wet food 5. North America Raw Pet Food Market(2021-2029) 5.1 North American Raw Pet Food Market, by Animal Type (2021-2029) • Dogs • Cats • Others 5.2 North America Raw Pet Food Market, by Food Type (2021-2029) • Dry food • Wet food 5.3 North America Raw Pet Food Market, by Country (2021-2029) • United States • Canada • Mexico 6. European Raw Pet Food Market (2021-2029) 6.1. European Raw Pet Food Market, by Animal Type (2021-2029) 6.2. European Raw Pet Food Market, by Food Type (2021-2029) 6.3 European Raw Pet Food Market, by Country (2021-2029) • UK • France • Germany • Italy • Spain • Sweden • Austria • Rest Of Europe 7. Asia Pacific Raw Pet Food Market (2021-2029) 7.1. Asia Pacific Raw Pet Food Market, by Animal Type (2021-2029) 7.2. Asia Pacific Raw Pet Food Market, by Food Type (2021-2029) 7.3. Asia Pacific Raw Pet Food Market, by Country (2021-2029) • China • India • Japan • South Korea • Australia • ASEAN • Rest Of APAC 8. Middle East and Africa Raw Pet Food Market (2021-2029) 8.1. Middle East and Africa Raw Pet Food Market, by Animal Type (2021-2029) 8.2. Middle East and Africa Raw Pet Food Market, by Food Type (2021-2029) 8.3. Middle East and Africa Raw Pet Food Market, by Country (2021-2029) • South Africa • GCC • Egypt • Nigeria • Rest Of ME&A 9. South America Raw Pet Food Market (2021-2029) 9.1. South America Raw Pet Food Market, by Animal Type (2021-2029) 9.2. South America Raw Pet Food Market, by Food Type (2021-2029) 9.3 South America Raw Pet Food Market, by Country (2021-2029) • Brazil • Argentina • Rest Of South America 10. Company Profile: Key players 10.1 WellPet 10.1.1. Company Overview 10.1.2. Financial Overview 10.1.3. Global Presence 10.1.4. Capacity Portfolio 10.1.5. Business Strategy 10.1.6. Recent Developments 10.2 Stella & Chewy 10.3 K9 Naturals 10.4 Vital Essentials Raw 10.5 Nature's Variety 10.6 Steve's Real Food 10.7 Primal Pets 10.8 Grandma Lucy's 10.9 NRG Freeze Dried Raw 10.10 Orijen 10.11 NW Naturals 10.12 Harvey's 10.13 Pedigree Petfoods 10.14 Essential Foods 10.15 Friskies PetCare Company 10.16 Royal Canin 10.17 Bravo, LLC 10.18 Stewart Brand Dog Food 10.19 Colgate Palmolive Co 10.20 J.M. Smucker Co 10.21 Nestle SA 10.22 Raw Paws Pet, Inc 10.23 Raw Basics LLC 10.24 BARW World 10.25 Merrick Pet Care, Inc. 10.26 Castor & Pollux Natural Petworks

About This Report

Report ID 108810
Category Consumer Goods & Services
Published Date Aug 2022
Updated Date
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