Digestive Health Market: Global Industry Analysis and Forecast (2023-2029)

Digestive Health Market size was valued at USD 42 Bn. in 2022 and the total Digestive Health revenue is expected to grow by 5% from 2023 to 2029, reaching nearly USD 59.09 Bn.
Digestive Health Market Overview:
Digestive health is a science-based approach for maintaining digestive and nutritional health. Digestive health solutions are products that aid in the maintenance of a healthy gut, thereby preventing digestive disorders. Products such as prebiotics and probiotics are commonly used to maintain a healthy gut and prevent GIT disorder. The digestive health market is expected to grow due to an increase in the number of illnesses such as malabsorption, bacterial overgrowth, and changing lifestyles. Digestive health products are items designed to improve the digestive system's function. They contain digestive enzymes such as amylases, lactase, lipase, pepsin peptides, and others.

The optimal level of healthy stomach acid is maintained by digestive health products. For instance, it maintains healthy levels of stomach acid to promote the breakdown of nutrients. Digestive health products include fortified meals, nutritional supplements, and functional foods made from natural plants, animals, or microorganisms. These foods are typically high in fiber and have a rapid rate of digestion. Carotenoids, such as beta carotene, are thought to have anti-carcinogenic properties, assisting in the prevention of oxidative damage-related diseases such as cancer. Yogurt and other probiotics have been shown to improve gut flora balance.

It is believed that foods high in Omega-3 and other fatty acids are helpful in the treatment of cardiovascular disease. By promoting gut health, digestive health products help in the fight against harmful bacteria and the improvement of immunity. One of the few frequently consumed probiotic products that make claims about digestive health is probiotic yoghurt. As more people become aware of its health benefits, the digestive health market has grown as they are willing to pay more for better health. The enzyme lactase, which breaks down lactose found in milk, is one of the ingredients in lactase products. Take lactase pills prior to consuming any milk products. Amylase-containing products break down complex sugars into simpler sugars like maltose.To know about the Research Methodology :- Request Free Sample Report
Digestive Health Market Dynamics:
Bolstering demand for vitamins and proteins

Dietary changes are the first step to restoring digestive balance. MMR study found that increasing daily servings of fruits and vegetables to five to seven can aid in promoting a high-fiber diet. Beef, pork, lamb, and processed meats should be avoided, while whole grains should be consumed in moderation. A person’s digestive system will also benefit from being aware of how much added sugar and animal fat one can consume. It's also crucial for patients to understand which foods can interfere with their digestion so they can avoid anything that might make them feel queasy.

One can alter their way of living in addition to their diet. According to Harvard Health, managing GI health involves quitting smoking, engaging in regular exercise, and lowering stress. To enhance digestion and gut health, patients turn to supplements. Probiotics, magnesium, digestive enzymes, and herbs like ginger are just a few of the ingredients found in many supplements that are known to promote good digestive health. If a person decides to try a supplement, they should first speak with their doctor to find out what they advise and whether any of these aids to digestion would interfere with any other medications they are taking. These aspects are driving the demand for the digestive health market.

Increasing health concerns to support the market

Consumers' increasing concern over their gut health, the rate of research and development for digestive health products has accelerated recently. For example, more than 42% of people worldwide, according to a large-scale international research study conducted in 2022, have functional gastrointestinal disorders, which have an impact on both healthcare use and quality of life. As a result, there is an increase in consumer demand for natural and secure products. In order to meet the growing demand constantly, digestive health market players are heavily investing in R&D to create novel products. For instance, the Bertoni Group, a diversified biopharmaceutical company with headquarters in Australia, started the introduction of a brand-new product called Beilemei in China in November 2020. It is a probiotic health product made with the intention of balancing the flora in human intestines.

Growing digestive health products demand to impact the market

Despite the logistical and other economic constraints imposed by the pandemic, demand for gut health products is expected to grow rapidly. With the coronavirus spreading across the globe, the key market players made certain that people's health was not jeopardized. According to Yakult U.S.A inc's annual report, average daily sales in their overseas food and beverage business increased 1.6% from the previous year to 31,624 bottles in 2020. Furthermore, people are well aware of the health benefits of probiotics, dietary supplements, and other products, as well as their importance during this dangerous viral pandemic. According to the Food & Beverage and Supplements Report 2022 nearly one-third of consumers (32%), have functional foods or beverages (30%). These all factors are driving the growth of the digestive health market and are expected to do the same during the forecast period.

Market Restraints

Adverse effects of Prebiotics and probiotics

The negative effects of probiotics and prebiotics are the primary obstruction to the growth of the digestive health market. Although there are numerous benefits, excessive consumption of probiotics may result in unpleasant stomach problems. Amines in probiotic meals can cause headaches, and other substances may cause allergic reactions. Certain probiotic compounds may contain hidden food allergens and may not be safe for people allergic to cow's milk or hen's egg, according to a 2012 study published in the National Center for Biotechnology Information (NCBI).

Digestive Health Market Opportunity

Rapid Probiotic Adoption to Boost the Market

In this modern era, the use of probiotics as a dietary supplement has become a new way to control and treat infections. Probiotics act as beneficial bacteria that protect against harmful bacteria in the gastrointestinal tract, resulting in a positive health benefit. Probiotics and dietary supplements can be used instead of pharmaceuticals to treat gastrointestinal conditions because they have few side effects. As a result of their safe and cost-effective properties, these products' growing popularity will contribute significantly to the global digestive health market growth during the forecast period.
Digestive Health Market Segment Analysis:
Based on Ingredient, In 2022, the probiotics segment, which had the largest revenue share of 87.5%, dominated the digestive health market for digestive health products. This is because more people are becoming aware of how probiotics can improve immunity, treat and prevent diarrhea, prevent allergies and inflammation, and prevent irritable bowel syndrome. Numerous organizations in North America and Europe, including ADM, Cargill, Inc., and BENEO GmBH, manufacture and supply prebiotic ingredients to countries all over the world. Prebiotics are expected to be used in more applications as a result of increased harvesting and cultivation of natural herbs that contain prebiotics, especially in North America and Europe.

In the forecast years, the digestive health market for food enzymes is expected to grow at the fastest rate. Food enzymes are appealing to food and beverage companies because of their versatility. Additionally, food enzymes are frequently used in dairy products to give consumers improved gut health and immunity, spurring the segment's growth. The majority of commercial enzymes come from animals, but producers in the food enzyme industry, including Novozymes, Chr. Hansen Holding AS, Danone, and others, are working to develop plant-based enzymes. The demand for food enzymes from plant-based sources is expected to increase significantly during the forecast period because animal-based enzyme supplements are pH-sensitive and plant-based enzyme supplements can effectively withstand stomach acids.

Based on the Product, In 2022, the dairy products segment held a 75.8% revenue share, dominating the digestive health market for products promoting digestive health. The digestive health market is fueled by growing consumer interest in preventive healthcare and the creation of effective probiotic dairy product strains to reduce intestinal inflammation, boost gut health, and boost immunity. The unique flavors and health advantages of functional beverages, such as kombucha, sports drinks, and relaxation drinks, have greatly increased their popularity. Prebiotics and probiotics, among other functional ingredients, are thus expected to be used more frequently in non-alcoholic beverages, which is expected to help the digestive health market grow.

Consumer demand for digestive enzyme supplements is rising because they are widely available in the digestive health market for digestive health products in a variety of forms, including pills, capsules, powders, and liquids to adapt to pH changes. The aging of the population, the rise in gastrointestinal disorders, and the rising use of dietary supplements for preventive healthcare are additional factors influencing the market growth. Over the forecast period, it is expected that rising consumer demand for cereal and snack bars for digestion, such as energy, protein, and nutrition bars, will significantly drive the market for digestive health products. Fortified cereals are expected to expand quickly as businesses like Kellogg's Company introduce new product lines in an effort to gain market share.

Based on the Distribution Channel, The supermarkets/hypermarkets industry held the largest digestive health market share of 45% in 2022 for digestive health in terms of distribution channel. The enormous popularity this market segment has attained as a result of the availability of a wide variety of products for the care of the digestive system at substantial discounts and the provision of comfortable shopping experiences for customers are factors contributing to the market segment's expansion. However, due to their convenience and comfort in allowing customers to buy any kind of product, online pharmacies typically experience the fastest growth.
Digestive Health Market Regional Insights:
In 2022, the North American Digestive Health Market accounted for 48% of total revenue. North America's dominance in the plant-based Digestive Health Market is due to rising consumer awareness of digestive health products. Demand for such goods is being driven up by an increase in digestive issues among the population, as well as an unhealthy and sedentary lifestyle. According to World Gastroenterology Organization (WGO) estimates from 2019, GERD affects 15.8% to 27.8% of the North American population. Moreover, the government has provided a number of growth opportunities in the region to encourage development and technological breakthroughs, such as favorable regulations in the United States governing the use of health goods to ensure the well-being of its inhabitants. Technology advancements, quick product delivery, and an abundance of health specializations have increased North American marketplaces. Bakery and dairy goods are expected to remain the dominant categories in the US market, owing to rising demand for specialized, flavorful, and low-cost food items. Asia-Pacific is expected to grow at the fastest CAGR during the forecast period.

The Asia Pacific digestive health market is expected to grow significantly due to increased consumption of probiotics and prebiotics, as well as the introduction of new digestion health products. In February 2018, Yakult Danone, for example, launched a new version of their iconic probiotic drink in India. The new recipe includes Yakult's signature Lactobacillus casei strain Shirota, as well as vitamins D and E. (LcS). As key participant introduces their brands to untapped markets in Southeast Asian countries, the Asia-Pacific regional market is expected to grow in terms of product demand. China and India are two of the most important markets in the Asia-Pacific region due to their larger population bases. Increased awareness of the health benefits of these products will also drive growth in the area over the forecast period.
Digestive Health Market Scope: Inquiry Before Buying



Digestive Health Market


Report Coverage
Details


Base Year:
2022
Forecast Period:
2023-2029


Historical Data:
2017 to 2022
Market Size in 2022:
US $ 42 Bn.


Forecast Period 2023 to 2029 CAGR:
5%
Market Size in 2029:
US $ 59.09 Bn.


 Segments Covered:
by Ingredient
1.Prebiotics
2.Probiotics
3.Food Enzymes
1.1.Animal-based
1.2.Plant-based
4.Microbial-based


by Product
1.Dairy Products
2.Bakery & Cereals
3.Non-Alcoholic Beverages
4.Supplements
5.Others


by Distribution Channel
1.Supermarkets/Hypermarkets
2.Pharmacies and Drugstores
3.Online Retailers
4.Other



Digestive Health Market, by Region
North America (United States, Canada and Mexico)
Europe (UK, France, Germany, Italy, Spain, Sweden, Austria and Rest of Europe)
Asia Pacific (China, South Korea, Japan, India, Australia, Indonesia, Malaysia, Vietnam, Taiwan, Bangladesh, Pakistan and Rest of APAC)
Middle East and Africa (South Africa, GCC, Egypt, Nigeria and Rest of ME&A)
South America (Brazil, Argentina Rest of South America)
Digestive Health Market, Key Players are:
1.Yakult Honsha Co., Ltd.
2. Cie Gervais Danone
3.Sanofi
4. BASF SE
5. Bayer AG
6.Chr. Hansen Holding A/S
7. Nestle S.A.
8. Deerland Probiotics & Enzymes, Inc
9.DuPont
10. Pfizer Inc.
11.Bayer AG
12.NOW Health Group Inc.
13.Alimentary Health Limited
14.Herbalife International of America Inc.
15.Amway Corporation
16. PanTheryx Inc.
17. The Nature's Bounty Co.
18. Organic India
19.General Nutrition Centers Inc.

Frequently Asked Questions:

1] What segments are covered in the Global Digestive Health Market report?
Ans. The segments covered in the Digestive Health Market report are based on Ingredients, Products, Distribution Channels, and Regions.

2] Which region is expected to hold the highest share in the Global Digestive Health Market?
Ans. The North America region is expected to hold the highest share in the Digestive Health Market.

3] What is the market size of the Global Digestive Health Market by 2029?
Ans. The market size of the Digestive Health Market by 2029 is expected to reach US$ 59.09 Bn.

4] What is the forecast period for the Global Digestive Health Market?
Ans. The forecast period for the Digestive Health Market is 2023-2029.

5] What was the market size of the Global Digestive Health Market in 2022?
Ans. The market size of the Digestive Health Market in 2022 was valued at US$ 42 Bn.