Oral Care Market – Growth, Trends, and Forecasts (2023 to 2029)

The Oral Care Market was valued at US$ 31.34 Bn. in 2022. Oral Care Market size is estimated to grow at a CAGR of 6.9 % over the forecast period.
Oral Care Market Overview:
As a result of the increase in prevalence of dental disease worldwide, individuals are focusing in on oral cleanliness like never before previously. Combined with this, the developing awareness in regards to the significance of keeping up with oral cleanliness has prompted ascend in use on dental medical services. Item development by the central participants and their demand in limited time exercises and promoting to connect the greatest buyer base will help extension of the worldwide oral care market.To know about the Research Methodology :- Request Free Sample Report

The Global Oral Care Market report gives a comprehensive assessment of the market for the forecast time period. The report involves different sections as well as an investigation of the patterns and factors that are assuming a significant part on the lookout. These elements; the market elements include the drivers, limitations, opportunities, and difficulties through which the effect of these variables in the market is illustrated. The drivers and restrictions are inborn variables though valuable opportunities and difficulties are inessential elements of the market. The Global Oral Care Market study gives a point of view toward the advancement of the market regarding income all through the forecast period.
Oral Care Market Dynamics:
Tooth decay (dental caries) and periodontal diseases (gum diseases) are the most widespread chronic diseases worldwide and constitute a major global public health challenge. A review led by the Centers for Disease Control and Prevention (CDC) in 2018 uncovered that from 2015-2018 the complete level of untreated dental caries was 13.2% (for a long time somewhere in the range of 5 and 14) and 25.9% (for a long time between 20-44 years). The treatment of dental caries is costly, representing around 5-10% of the all-out use on medical services borne by created countries (Source: WHO).

As per the FDI World Dental Federation, the commonness of dental caries is essentially higher in the more youth population. The pervasiveness of dental caries in the 6-19 age bunch is pretty much as high as 60% to 80% in created nations across North America and Europe.

The incidence of product restrains the growth of the oral care market recalls in recent years. For example, in July 2018, Water Pik Inc. (US) willfully reviewed its Sonic-Fusion flossing toothbrush because of shopper reports of the item breaking down in the US. Reports showed that the charging base of the toothbrush was overheating with restricted dissolving and igniting, causing a gamble of shock or consumes. In October 2020, Sunstar America Inc. (SAI) (US) reviewed the organization's Paroex Chlorhexidine Gluconate Oral Rinse 0.12% (termination between June─September 2022) item because of conceivable tainting with Burkholderia lata. These risk factors could deter consumers from purchasing ancillary oral hygiene products such as mouth rinses/mouthwashes and could, in turn, restrict the growth of the overall market.

The growing trend of online purchasing is supported by the increasing number of Internet users, which has arrived at 4.8 billion. As per Miniwatts Marketing Group, as of June 2019, oral consideration items represented 13% of the individual consideration items requested by online entrances. The COVID-19 situation has energized the web-based circulation of oral consideration items significantly. Because of the lockdown and quarantine estimates attempted during the pandemic situation, customers have progressively moved to e-commerce and online channels to purchase oral care products, thus further resulting in the growth of the online mode of distribution in the past year.
Oral Care Market Segment Analysis:
Based on Product, the toothpaste segment held the largest revenue share of over 25.0% in 2022. It is the most commonly used oral care product and is considered a necessity among people of all income groups. There are various kinds of toothpaste accessible in the market to take special care of the fluctuated inclinations of customers. For example, Colgate sent off Colgate Trolls Mild Bubble Fruit Toothpaste for youngsters. Furthermore, there are different sorts of brightening toothpaste accessible available.Colgate-Palmolive is leading the global toothpaste market with a large portfolio of whitening toothpaste. This is driving the toothpaste segment in the market.

Moreover, the presentation of Pepsodent and Closeup toothpaste as gels have expanded their adoption. Colgate-Palmolive is additionally producing tooth gels, for example, Colgate Sparkling White gel. Countless neighborhood players like Dabur, Himalaya, and Patanjali work in nations like China and India.

Based on Application, the home segment dominated the market with a revenue share of over 70.3% in 2022. Most patients with more than moderate consciousness of dental cleanliness pick home-utilize oral irrigators. Attributable to rising mindfulness about draining gums brought about by string floss and the test of keeping up with dental cleanliness, home-utilize oral irrigators, prevalently known as water floss, are by and large progressively taken on. In addition, water floss is relatively easy to use in comparison with traditional flossing and requires far less preparation time, making them suitable for consumers who wish to minimize their efforts in maintaining oral hygiene.
Regional Insights:
The Asia Pacific region held the largest market share accounting for 40% in 2022. Moreover, the local presence of major players in countries like India is contributing to the market growth. As indicated by the Pew Research Center, China has the most noteworthy populace of 1.4 billion, trailed by India. Consequently, attributable to the presence of exceptionally populated nations, the interest for oral consideration items is high. Items, for example, toothbrushes and toothpaste are fundamental among all pay gatherings.

Japan has the biggest geriatric populace in the world. As per the U.S. Enumeration Bureau, Japan incorporates almost 26.6% of the worldwide populace matured 65 years or more, which expands the rate of oral infections. Thus, the high demand for oral care products in this country is anticipated to increase the overall growth of the Asia Pacific market.

The objective of the report is to present a comprehensive analysis of the global Oral Care Market to the stakeholders in the industry. The past and current status of the industry with the forecasted market size and trends are presented in the report with the analysis of complicated data in simple language. The report covers all the aspects of the industry with a dedicated study of key players that include market leaders, followers, and new entrants.

PORTER, PESTEL analysis with the potential impact of micro-economic factors of the market have been presented in the report. External as well as internal factors that are supposed to affect the business positively or negatively have been analyzed, which will give a clear futuristic view of the industry to the decision-makers.

The reports also help in understanding the Oral Care Market dynamic, and structure by analyzing the market segments and projecting the Oral Care Market size. Clear representation of competitive analysis of key players by Design, price, financial position, product portfolio, growth strategies, and regional presence in the Oral Care Market make the report investor’s guide.
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Global Oral Care Market


Report Coverage
Details


Base Year:
2022
Forecast Period:
2023-2029


Historical Data:
2018 to 2022
Market Size in 2022:
US $ 31.34 Bn.


Forecast Period 2023 to 2029 CAGR:
6.9%
Market Size in 2029:
US $ 50 Bn.


 Segments Covered:
by Product
Toothbrush
Toothpaste
Mouthwash/Rinse
Denture products


by Application
Home
Dentistry


by Distribution Channel
Consumer Stores
Retail Pharmacies
Online Distribution
Dental Prosthesis Cleaning Solutions



Oral Care Market by Region

Asia Pacific (China, South Korea, Japan, India, Australia, Indonesia, Malaysia, Vietnam, Taiwan, Bangladesh, Pakistan and Rest of APAC)
Europe (UK, France, Germany, Italy, Spain, Sweden, Austria and Rest of Europe)
North America (United States, Canada and Mexico)
Middle East and Africa (South Africa, GCC, Egypt, Nigeria and Rest of ME&A)
South America (Brazil, Argentina Rest of South America)
Key Players:
1. Colgate Palmolive Co. (New York, U.S.)
2. Unilever (London, U.K.)
3. Procter & Gamble Co. (Ohio, U.S.)
4. Henkel AG & Co. KG aA (Düsseldorf, Germany)
5. Johnson & Johnson (New Jersey, U.S.)
6. GlaxoSmithKline Plc. (Brentford, U.K.)
7. Lion Corporation (Tokyo, Japan)
8. Church & Dwight Co. Inc. (Ewing Township, U.S.)
9. Reckitt Benckiser Group Plc. (Slough, U.K.)
10. Patanjali Ayurved Limited (Haridwar, Uttarakhand, India

Frequently Asked Questions about Oral Care Market

1] What segments are covered in the Oral Care Market report?
Ans. The segments covered in the Oral Care Market report are based on Product, Distribution Channel and Application.

2] Which region is expected to hold the highest share in the Oral Care Market?
Ans. The Asia Pacific region is expected to hold the highest share in the Oral Care Market

3] What is the market size of the Oral Care Market by 2029?
Ans. The market size of the Oral Care Market by 2029 is expected to reach US$ 50 Bn.

4] What is the forecast period for the Oral Care Market?
Ans. The forecast period for the Oral Care Market is 2023-2029.

5] What was the market size of the Oral Care Market in 2022?
Ans. The market size of the Oral Care Market in 2022 was valued at US$ 31.34 Bn.