Floriculture Market: Global Industry Analysis and Forecast (2025-2032) by Type, Flower Type, Application, Sales Channel and Region

Global Floriculture Market size was valued at USD 63.79 Bn in 2024 and is expected to reach USD 118.95 Bn by 2032, at a CAGR of 8.1%

The floriculture market thrives on the growing demand for ornamental plants, flowers, and landscaping services, driven by urbanization, cultural festivities, and increasing disposable incomes worldwide.
Floriculture Market Overview:
Floriculture is a discipline of horticulture dealing with the cultivation and marketing of flowers and ornamental plants. The floriculture industry is consists of greenhouse and field production of floral and ornamental plants. The Floriculture crops consist of bedding plants, houseplants, house-flowers, flowering gardens, and pot plants, cut cultivated greens, and cut flowers. Generally, flowers are used for decoration, aesthetics, and to exchange greetings. Flowers are connected with prosperity and well-being, resulting in benefitting the floriculture market across the globe.

The report has given historical market size at actuals from 2019 to 2024. The estimated year is 2025 and the market is forecasted through 2032.To know about the Research Methodology :- Request Free Sample Report
Floriculture Market Dynamics:
The Floriculture market is showing a continuous northward direction growth, thanks to the factors such as changes in consumer lifestyles and growing use of flowers for various applications such as conferences and Activities, Personal use, and Gifts. The increasing sales of flowers via online and offline distribution channels are fuelling the product demand across the globe. The biggest floral event of the year is Valentine’s Day followed by Christmas and then Mother’s Day. Combined they account for 59% of annual revenues recorded by most floristry businesses. According to a report, about 77% of flower purchases involve a specific occasion, in which Birthdays and Anniversaries account for 29% of annual sales.

The growing use of biotechnology solutions for floriculture to genetically modify the color, shape, postharvest life, and abiotic stress, and insect resistance of flowering ornamental plants are fueling the product demand. In addition, biotechnological approaches enable flowers to survive in extreme climatic conditions and reduce the risks of flower producers. In addition, technological developments in cold storage technology, improved supply management, and the application of biotechnology solutions to produce unique and disease-resistant flower varieties are expected to drive floriculture market growth during the forecast period.

The growing e-commerce industry along with penetration of the internet and smartphone across the globe are driving the growth of the floriculture market. In addition Shift to virtualized trade network aids in logistics coordination and information availability in the floriculture supply chain. It helps all participants in the supply chain management to access real-time information in the floriculture supply chain and ensures smooth, cost-effective, and faster distributions of floriculture products. These factors are also boosting market growth across the globe.
Floriculture Market Segment Analysis:
Based on Type, the Cut Flowers segment held the largest market share of about XX% in the Floriculture Market in 2023. According to the MMR analysis, the segment is further expected to grow at a CAGR of 8.2% during the forecast period. The segment growth is attributed to the rising popularity of cut flowers among consumers, thanks to their sweet odor and beauty. In addition, Cut flowers are easy to handle and harvest, and they are resistant to disease and pests. The cut flowers segment is expected to witness a significant contribution to the GDP of Kenya, where they are the second-most exported products followed by tea. However, with changing consumer preferences for flowers and floral decoration, floral designers are mixing cut flowers with cut foliages and dried botanicals to get a beautiful texture, resulting in growing product demand during the forecast period.

By Application, the Institutions/Events segment held the largest market share in 2024. Institutions and events such as weddings, corporate functions, and cultural ceremonies require large quantities of flowers for decorative purposes. This consistent and high-volume demand significantly boosts the market share of this segment. Institutions like schools, universities, and offices purchase flowers for formal events, annual celebrations, or commemorative occasions, adding to the demand. Special occasions like Valentine's Day, Christmas, and other festivals lead to spikes in flower consumption for events, further driving the demand in this segment.
Floriculture Market Regional Insights:
Asia Pacific region held the largest market share accounted for 35% in 2023, and is expected to grow at a CAGR of 7.8% during the forecast period. The region's growth is attributed to the rising demand for flowers from consumers and the rise in the production of flowers in developing countries such as India and China. North America region is expected to witness significant growth at a CAGR of 7.6% during the forecast period. Changing consumer preferences from traditional flowers to cut flowers is primarily fueling the product demand in the region. Europe region is expected to grow with the highest CAGR of 8.3% during the forecast period and region growth is attributed to the rising production and consumption of flowers in the region. In addition, the launch of the Dutch auctions, which is the largest trading system for flowers and plants across the globe, in Europe is expected to boost the floriculture market growth in Europe.

The objective of the report is to present a comprehensive analysis of the Floriculture Market to the stakeholders in the industry. The past and current status of the industry with the forecasted market size and trends are presented in the report with the analysis of complicated data in simple language. The report covers all the aspects of the industry with a dedicated study of key players that include market leaders, followers, and new entrants.

PORTER, PESTEL analysis with the potential impact of micro-economic factors of the market have been presented in the report. External as well as internal factors that are supposed to affect the business positively or negatively have been analyzed, which will give a clear futuristic view of the industry to the decision-makers.

The reports also help in understanding the Floriculture Market dynamic, structure by analyzing the market segments and projecting the Floriculture Market size. Clear representation of competitive analysis of key players by product, price, financial position, product portfolio, growth strategies, and regional presence in the Floriculture Market make the report investor’s guide.
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Floriculture Market


Report Coverage
Details


Base Year:
2024
Forecast Period:
2025-2032


Historical Data:
2019 to 2024
Market Size in 2024:
USD 63.79 Bn.


Forecast Period 2025 to 2032 CAGR:
8.1 %
Market Size in 2032:
USD 118.95 Bn.


 Segments Covered:
by Type
Cut Flowers
Bedding Plants
Potted Plants
Others


by Flower Type
Rose
Chrysanthemum
Tulip
Lily
Gerbera
Carnations
Texas Blueball
Freesia
Hydrangea
Others


by Application
Personal Use
Institutions/Events
Hotels, Resorts, & Spas
Industrial
Others



Floriculture Market, by Region
North America (United States, Canada and Mexico)
Europe (UK, France, Germany, Italy, Spain, Sweden, Austria and Rest of Europe)
Asia Pacific (China, South Korea, Japan, India, Australia, Indonesia, Malaysia, Vietnam, Taiwan, Bangladesh, Pakistan and Rest of APAC)
Middle East and Africa (South Africa, GCC, Egypt, Nigeria and Rest of ME&A)
South America (Brazil, Argentina Rest of South America)
Floriculture Market Key Players are:
1. Kariki
2. Multiflora
3. Karen Roses
4. Harvest Flower
5. Queens Group
6. Ball Horticultural
7. Afriflora
8. Karuturi
9. Oserian
10.Selecta One
11.Washington Bulb
12.Arcangeli Giovanni & Figlio
13.Carzan Flowers
14.Rosebud
15.Benary
16.Danziger
17.Sakata
Frequently Asked Questions:
1] What segments are covered in the Floriculture Market report?
Ans. The segments covered in the Floriculture Market report are based on Type, and Application.

2] Which region is expected to hold the highest share in the Floriculture Market?
Ans. The North America region is expected to hold the highest share in the Floriculture Market.

3] What is the market size of the Floriculture Market by 2032?
Ans. The market size of the Floriculture Market by 2032 is USD 118.95 Bn.

4] What is the forecast period for the Floriculture Market?
Ans. The Forecast period for the Floriculture Market is 2024-2032

5] What was the market size of the Floriculture Market in 2024?
Ans. The market size of the Floriculture Market in 2024 was USD 63.79 Bn.