Enterprise Video Market – Global Industry Analysis and Forecast (2024-2030)

Enterprise Video Market size was valued at US$ 20.23 Billion in 2023 and the total Enterprise Video revenue is expected to grow at 9.5% through 2024 to 2030, reaching nearly US$ 38.19 Billion.
Global Enterprise Video Market Overview:
For partners, vendors, employees, stakeholders, and the general public, an enterprise video platform may serve as a communication and entertainment hub. For businesses, enterprise video aids in effective communication. Unlike social media platforms like YouTube, video on the enterprise is restricted to a certain person. Enterprise video can be used for a variety of purposes, including corporate communications and training and development.To know about the Research Methodology :- Request Free Sample Report

Because of the growing popularity of on-demand video services for internal communication, the enterprise video market is seeing a surge in demand for more effective solutions. Companies like Google and Microsoft are concentrating on providing high-quality and professional enterprise video solutions to their clients. This market is expected to be fueled by growing organizations and an increase in demand for on-demand solutions. However, the high cost of installation and the need for specialist assistance are two major factors that might hinder the market growth.

The business sector accounted for over 55.5% of the United Kingdom video enterprise market share in 2023, and expected to grow steadily through 2030, owing to global office closures. Several Small Medium Enterprises have switched to video conferencing technologies to plan virtual meetings for company continuity due to unexpected office closures. At the start of 2023, there were over 6 million small enterprises in the United Kingdom, accounting for more than 95% of the total company population. The need for cloud-based virtual collaboration will be boosted by small firms embracing cloud-based collaboration solutions for cost-effectiveness. The growing use of innovative digital technologies in the business sector will boost the market prospects.
Global Enterprise Video Market Dynamics:
One of the main drivers for the global enterprise video market is the need for improvement of operational efficiency and employee productivity. Employee productivity is severely hampered by a lack of effective communication tools. Noise or low-quality footage during a video might cause misunderstandings and waste time for employees. Poor video streaming quality and disruptions during video conferencing are severely restricting worker collaboration, particularly in the COVID-19 pandemic. Many individuals are annoyed by the poor video quality and other disruptions that occur while video streaming.

The major restraint for the enterprise video market is the network connectivity issue. Despite the fact that the majority of industrialised regions have well-established communication infrastructure, certain developing and poor countries lack the necessary infrastructure to facilitate high-quality video transmission. To escape the frustrations of low-quality video and sporadic disconnections, people in these regions depend more on audio-based communication. When compared to visual communications, audio-based communication takes substantially less bandwidth and so may be run on significantly lower capacity communication infrastructure. The lack of a good communication infrastructure is a fundamental barrier to the enterprise video market growth.
Global Enterprise Video Market Segment Analysis:
By Type, the market is sub-segmented into Video Conferencing, Video Content Management and Webcasting. Video Conferencing held over 35 % of market shares in the year 2023 and is projected to grow at a CAGR of 7.5% in the forecast period (2024-2030).The webcasting sub-segment is projected to grow at a CAGR of 14.2% in the aforementioned forecast period. Video Content management sub-segment is projected to grow at a CAGR of 5% in the forecast period (2024-2030).

By Deployment, The cloud based sub-segment is projected to grow at a CAGR of 7.5% in the forecast period (2024-2030).The on-premise sub-segment is projected to grow at CAR of 6.5% in the forecast period. The hybrid sub-segment held the highest share in the market in the year 2023 but it is projected to witness a moderate CAGR than the other two sub-segments.

By Industry, Media & Entertainment held over 25 % of market shares in the year 2023 and is projected to grow at a CAGR of 4.5 % in the forecast period (2024-2030). This high share value in the year 2023 can be attributed to work from home situation as well as the rise of the streaming platforms. Telecom and IT sector is projected to grow at a CAGR of 5.4% in the forecast period (2024-2030).
Global Enterprise Video Market Regional Insights:
In 2023, North America led the market, accounting for the highest total sales. This is due to the presence of major market participants such as Adobe and Google all of which have a strong distribution network in the region. The growth of the market in the United States has been fueled by increased demand for visual meetings and constant access to high-quality internet. Innovative services, such as digital tours of locations, are provided by several businesses in the region. Furthermore, the regional market is expected to develop due to the increasing usage of virtual private networks among businesses and educational institutions.

As media consumption has increased dramatically, particularly owing to the move from traditional to digital media, Asia Pacific is expected to grow at the fastest CAGR throughout the projection period (2024-2030). Furthermore, there has been an increase in demand for connected devices that can handle digital media and high-speed internet technologies, allowing customers to view videos from any location, which is propelling the regional market forward. Large developments in network infrastructure, as well as the existence of numerous small and medium-sized organizations, are likely to create profitable prospects for companies operating in the region. The rising popularity of remote education modules and e-learning has resulted in the regional market expanding to accommodate the diverse educational needs of countries such as Australia, Japan, China, Singapore, and India.

The objective of the report is to present a comprehensive analysis of the global Enterprise Video market to the stakeholders in the industry. The past and current status of the industry with the forecasted market size and trends are presented in the report with the analysis of complicated data in simple language. The report covers all the aspects of the industry with a dedicated study of key players that include market leaders, followers, and new entrants.

PORTER, PESTEL analysis with the potential impact of micro-economic factors of the market have been presented in the report. External as well as internal factors that are supposed to affect the business positively or negatively have been analysed, which will give a clear futuristic view of the industry to the decision-makers.

The report also helps in understanding the global Enterprise Video market dynamics, structure by analyzing the market segments and project the global Enterprise Video market size. Clear representation of competitive analysis of key players by product, price, financial position, product portfolio, growth strategies, and regional presence in the global Enterprise Video market make the report investor’s guide.
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Global Enterprise Video Market


Report Coverage
Details


Base Year:
2023
Forecast Period:
2024-2030


Historical Data:
2018 to 2023
Market Size in 2023:
US $ 20.23 Bn.


Forecast Period 2024 to 2030 CAGR:
9.5 %
Market Size in 2030:
US $ 38.19 Bn.


 Segments Covered:
by Type
Video Conferencing
Video Content Management
Webcasting


by Deployment
On-premise
Cloud-based
Hybrids


by Industry
Media & Entertainment
Telecom & IT
BFSI
Healthcare
Transportation and Logistics
Other



Global Enterprise Video Market, by Region
North America (United States, Canada and Mexico)
Europe (UK, France, Germany, Italy, Spain, Sweden, Austria, Turkey, Russia and Rest of Europe)
Asia Pacific (China, India, Japan, South Korea, Australia, ASEAN and Rest of APAC)
Middle East and Africa (South Africa, GCC, Egypt, Nigeria and Rest of ME&A)
South America (Brazil, Argentina, Columbia and Rest of South America)
Global Enterprise Video Market, Key Players are
1. Huawei, Kaltura
2. Kontiki
3. Level 3 Communications
4. Librestream
5. NTT Communications
6. Polycom
7. Sonic Foundry
8. Tegrity
9. Telestream
10. Tremor Video
11. Vidtel
12. Vidyo
13. Altus365
14. AT&T
15. Avaya
16. Aver Information
17. AVI-SPL Inc.
18. Broadpeak
19. BT Conferencing
20. Cisco Systems
21. Epiphan, Hikvision
FAQs:
1. Which is the potential market for enterprise video in terms of the region?
Ans. Asia Pacific is expected to grow at the fastest CAGR throughout the projection period (2024-2030).

2. What are the opportunities for new market entrants?
Ans. Because of the growing popularity of on-demand video services for internal communication, the enterprise video market is seeing a surge in demand for more effective solutions.

3. What is expected to drive the growth of the market in the forecast period?
Ans. One of the main drivers for the global enterprise video market is the need for improvement of operational efficiency and employee productivity.

4. What is the projected market size & growth rate of the enterprise video Market?
Ans. Enterprise Video Market size was valued at US$ 20.23 Billion in 2023 and the total Enterprise Video revenue is expected to grow at 9.5% through 2024 to 2030, reaching nearly US$ 38.19 Billion.

5. What segments are covered in the enterprise video Market report?
Ans. The segments covered are Type, Deployment, Industry and, Region.