Bubble Tea Market: Global Industry Analysis and Forecast (2023-2029)

Global Bubble Tea Market size was valued at US$ 2.95 Bn. in 2022 and the total revenue is expected to grow at 8.9% through 2023 to 2029, reaching nearly US$ 5.36 Bn.

Bubble Tea Market Overview:

Bubble tea is a unique-looking beverage that firstly originated in Taiwan which consists blending of tea base with milk, fruits, and fruit juice with their signature tapioca pears which gave the popular name as ‘Bubble Tea’. It has a sweet taste of tea with chewing tapioca balls gives it a unique taste and identity and comes in a variety of flavors. Bubble tea spread in East and Southeast Asia rapidly and it became the continuing icon of culture for Taiwan. Bubble Tea MarketTo know about the Research Methodology :- Request Free Sample Report.

Bubble Tea Market Dynamics:

Bubble tea has made a real impact in the market and has become popular due to its unique taste and tapioca balls which was USP of the bubble tea. The variety of flavors, optional additions, and distinct taste of each flavor has created major popularity in teenagers and kids. Bubble tea is prepared with sugar, ice, and flavor-based syrups and has options like fruit, chocolate, coffee, and plain classic. As consumption of coffee and tea increasing worldwide and consumers opting for this kind of beverage instead of carbonated drinks, the bubble tea market has tremendous scope globally. Primarily, Bubble tea used to be consumed without sugar and milk which was healthy full of antioxidants and stress relieving, and fruits infused bubble tea contained considerable Vitamin C and was helpful for metabolism. Also, Traditional bubble tea has anti-inflammatory compounds that strengthen the blood vessel wall. However, the current version of bubble tea containing sugar and milk consider not to be healthy, Green bubble tea has more benefits than any other flavored bubble tea.


Excessive use of sugar and synthetic sweetener and artificial flavor has created health problems among many consumers. High risk of diabetes, tooth cavity, and low immune system are the common effects of bubble tea if consumed excessively.

Bubble Tea Market Segment Analysis:

By Type, Black tea is the dominating type in the bubble tea market holding over 45% share among all flavors in the bubble tea variety. Black bubble tea is a popular healthy option that has its distinct natural black tea flavor and reduces blood sugar levels and injurious cholesterol levels and improves intestinal well-being. Black bubble tea is preferred in the age group of 28-50. Other flavored bubble tea which is more popular among teenagers is flavored and added sugar and syrups. Surprisingly Black tea flavor is also considered in teenagers is the reason for the dominance of black bubble tea in this segment. By Flavour, Classic bubble tea flavor is dominating in the Flavour segment of the bubble tea market as original classic black tea with milk and sugar is among most preferred flavors in all age groups as it can be segmented by the preference of the consumer. Originally Black bubble tea without sugar and milk is preferred by the age group of 28 and above and Original classic bubble tea with sugar and additional syrups and fruit add-on is preferred by teenagers. Also, other flavors like chocolate, vanilla, and berries are welcoming by consumers and growing in popularity in the bubble tea market.

Regional Insights:

North America is dominating the global bubble tea market by generating $1429.3 million in 2022. Swift growth in tea consumption and availability in different flavors caused the sudden surge in demand in many parts of Northern American regions. Asia pacific holds a 35% share and second-leading share of the global market. Thailand is among the most consuming bubble tea in Southeast Asia with an average of six cups per user per month while Malaysia, Singapore, Indonesia, and Vietnam are at average their cups per user per month. The objective of the report is to present a comprehensive analysis of the Global market to the stakeholders in the industry. The past and current status of the industry with the forecasted market size and trends are presented in the report with the analysis of complicated data in simple language. The report covers all the aspects of the industry with a dedicated study of key players that include market leaders, followers, and new entrants. PORTER, PESTEL analysis with the potential impact of micro-economic factors of the market have been presented in the report. External as well as internal factors that are supposed to affect the business positively or negatively have been analyzed, which will give a clear futuristic view of the industry to the decision-makers. The report also helps in understanding the Global market dynamics, structure by analyzing the market segments and project the Global Bubble Team market size. Clear representation of competitive analysis of key players by product, price, financial position, product portfolio, growth strategies, and regional presence in the Global market make the report investor’s guide.

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Bubble Tea Market
Report Coverage Details
Base Year: 2022 Forecast Period: 2023-2029
Historical Data: 2018 to 2022 Market Size in 2022: US $ 2.95 Bn.
Forecast Period 2023 to 2029 CAGR: 8.9% Market Size in 2029: US $ 5.36 Bn.
Segments Covered: by Type Milk Tea Green Tea Black Tea Oolong Tea Earl Grey Tea
by Flavour Chocolate Berries Honey Fruit Classic Flavour Vanilla Caramel Ginger
by Component Flavor Creamer Sweetener Liquid Tapioca Pearls Others

Bubble Tea Market, by Region

North America (United States, Canada and Mexico) Europe (UK, France, Germany, Italy, Spain, Sweden, Austria and Rest of Europe) Asia Pacific (China, South Korea, Japan, India, Australia, Indonesia, Malaysia, Vietnam, Taiwan, Bangladesh, Pakistan and Rest of APAC) Middle East and Africa (South Africa, GCC, Egypt, Nigeria and Rest of ME&A) South America (razil, Argentina Rest of South America)

Key Players:

1. Bobabox Ltd. 2. Bubble Tea House Company 3. Fokus, Inc. 4. Gong Cha 5. ChaTime 6. Lollicup USA, Inc. 7. Bubble Tea Supply, Inc. 8. T Bun International 9. Ten Ren's Tea Time 10. Troika JC


1] What segments are covered in the Global Bubble Tea Market report? Ans. The segments covered in the Global Bubble Tea Market report are based on Type and Flavour 2] Which region is expected to hold the highest share in the Global Bubble Tea Market? Ans. North America region is expected to hold the highest share in the Global Bubble Tea Market. 3] What is the market size of Global Bubble Tea Market by 2029? Ans. The market size of Global Bubble Tea Market by 2029 is US $ 5.36 Bn. 4] Who are the top key players in the Global Bubble Tea Market? Ans. Bobabox Ltd., Bubble Tea House Company, Fokus, Inc., Gong Cha, ChaTime, Lollicup USA, Inc., Bubble Tea Supply Inc., T Bun International, Ten Ren's Tea Time, Troika JC 5] What was the market size of the Global Bubble Tea Market in 2022? Ans. The market size of the Global Bubble Tea Market in 2022 was US $ 2.95 Bn.
1. Global Bubble Tea Market: Research Methodology 2. Global Bubble Tea Market: Executive Summary 2.1 Market Overview and Definitions 2.1.1. Introduction to Global Bubble Tea Market 2.2. Summary 2.2.1. Key Findings 2.2.2. Recommendations for Investors 2.2.3. Recommendations for Market Leaders 2.2.4. Recommendations for New Market Entry 3. Global Bubble Tea Market: Competitive Analysis 3.1 MMR Competition Matrix 3.1.1. Market Structure by region 3.1.2. Competitive Benchmarking of Key Players 3.2 Consolidation in the Market 3.2.1 M&A by region 3.3 Key Developments by Companies 3.4 Market Drivers 3.5 Market Restraints 3.6 Market Opportunities 3.7 Market Challenges 3.8 Market Dynamics 3.9 PORTERS Five Forces Analysis 3.10 PESTLE 3.11 Regulatory Landscape by region • North America • Europe • Asia Pacific • The Middle East and Africa • South America 3.12 COVID-19 Impact 4. Global Bubble Tea Market Segmentation 4.1 Global Bubble Tea Market, by Type (2022-2029) • Milk Tea • Green Tea • Black Tea • Oolong Tea • Earl Grey Tea 4.2 Global Bubble Tea Market, by Flavour (2022-2029) • Chocolate • Berries • Honey • Fruit • Classic Flavour • Vanilla • Caramel • Ginger 4.3 Global Bubble Tea Market, by Component (2022-2029) • Flavor • Creamer • Sweetener • Liquid • Tapioca Pearls • Others 5. North America Bubble Tea Market(2022-2029) 5.1 North America Bubble Tea Market, by Type (2022-2029) • Milk Tea • Green Tea • Black Tea • Oolong Tea • Earl Grey Tea 5.2 North America Bubble Tea Market, by Flavour (2022-2029) • Chocolate • Berries • Honey • Fruit • Classic Flavour • Vanilla • Caramel • Ginger 5.3 North America Bubble Tea Market, by Component (2022-2029) • Flavor • Creamer • Sweetener • Liquid • Tapioca Pearls • Others 5.4 North America Bubble Tea Market, by Country (2022-2029) • United States • Canada • Mexico 6. Europe Bubble Tea Market (2022-2029) 6.1. European Bubble Tea Market, by Type (2022-2029) 6.2. European Bubble Tea Market, by Flavour (2022-2029) 6.3. European Bubble Tea Market, by Component (2022-2029) 6.4. European Bubble Tea Market, by Country (2022-2029) • UK • France • Germany • Italy • Spain • Sweden • Austria • Rest Of Europe 7. Asia Pacific Bubble Tea Market (2022-2029) 7.1. Asia Pacific Bubble Tea Market, by Type (2022-2029) 7.2. Asia Pacific Bubble Tea Market, by Flavour (2022-2029) 7.3. Asia Pacific Bubble Tea Market, by Component (2022-2029) 7.4. Asia Pacific Bubble Tea Market, by Country (2022-2029) • China • India • Japan • South Korea • Australia • ASEAN • Rest Of APAC 8. Middle East and Africa Bubble Tea Market (2022-2029) 8.1 Middle East and Africa Bubble Tea Market, by Type (2022-2029) 8.2. Middle East and Africa Bubble Tea Market, by Flavour (2022-2029) 8.3. Middle East and Africa Bubble Tea Market, by Component (2022-2029) 8.4. Middle East and Africa Bubble Tea Market, by Country (2022-2029) • South Africa • GCC • Egypt • Nigeria • Rest Of ME&A 9. South America Bubble Tea Market (2022-2029) 9.1. South America Bubble Tea Market, by Type (2022-2029) 9.2. South America Bubble Tea Market, by Flavour (2022-2029) 9.3. South America Bubble Tea Market, by Component (2022-2029) 9.4 South America Bubble Tea Market, by Country (2022-2029) • Brazil • Argentina • Rest Of South America 10. Company Profile: Key players 10.1 Bobabox Ltd. 10.1.1. Company Overview 10.1.2. Financial Overview 10.1.3. Global Presence 10.1.4. Capacity Portfolio 10.1.5. Business Strategy 10.1.6. Recent Developments 10.2 Bubble Tea House Company 10.3 Fokus, Inc. 10.4 Gong Cha 10.5 ChaTime 10.6 Lollicup USA, Inc. 10.7 Bubble Tea Supply, Inc. 10.8 T Bun International 10.9 Ten Ren's Tea Time 10.10 Troika JC

About This Report

Report ID 110228
Category Food & Beverages
Published Date July 2023
Updated Date