Broadcasting & Cable TV Market – Global Industry Analysis and Forecast (2023-2029)

Broadcasting & Cable TV Market size was valued at US$ 327.25 Bn. in 2022 and the total revenue is expected to grow at 3.5 % through 2023 to 2029, reaching nearly US$ 416.36 Bn.

Broadcasting & Cable TV Market Overview:

Global Broadcasting & Cable TV Market size was valued at USD 327.25 Bn. in 2022. Broadcasting is the delivery of audio or video to a specific audience across any electronic mass communication media, usually the electromagnetic spectrum in one-to-many models. It is a term used to describe radio and television broadcasts. FM Radio was the first kind of broadcasting, which became widespread around 1920 as vacuum tube radio transmitters became more widely available. A broadcast is a method of disseminating information to a large audience. In most cases, broadcasting is limited to a local area network system. Broadcasting services remain an appealing proposition as the most direct and accurate source of information for a large audience. It will provide free service once you obtain the broadcast equipment.Global Broadcasting & Cable TV MarketTo know about the Research Methodology :- Request Free Sample Report

Broadcasting & Cable TV Market Dynamics:

The Broadcasting and Cable TV Market is growing as smart TV usage rises, internet penetration rises, and need for better distribution infrastructure rises. The need for broadcasting has shifted as people's lifestyles have changed, resulting in an increase in the demand for digital content and a rise in the number of cable subscriptions. Cable operators are at the forefront of the cable television revolution, airing popular TV shows, movies, documentaries, news, sports, and another programming. People can now view online shows, movies, and news on smart TVs thanks to the internet. It's a nice advantage of smart TVs because they can also connect to the internet, which helps in boosting growth. Increasing investments in the broadcasting and cable television markets, as well as technology improvements and government initiatives in developing nations to digitalize, are all driving market growth. According to the India Brand Equity Foundation, by 2022, the rapid rise of OTT channels, increased emphasis on animated intellectual property content, and massive investments in VFX by studios will provide animation and VFX studios with opportunities in both domestic and foreign markets. Government rules and legislation can stifle the market's growth. The government's anti-piracy regulations make it easier to distribute genuine content, and broadcasting rights and internet streaming have been established, allowing TV broadcasters to prevent others from rebroadcasting content without following standard protocols, which could harm the market's growth.

Broadcasting & Cable TV Market Segment Analysis:

On the basis of technology, the global broadcasting & cable TV market is sub-segmented into Cable TV, Satellite TV, Internet Protocol TV (IPTV), and Digital Terrain TV (DTT). The satellite TV segment held the largest share of 43.2% in 2022. Due to an increasing trend among consumers to subscribe to bundled packages that include both pay-tv and over-the-top (OTT) services. High adoption rates continue to be driven by the ability to deliver ultra-high picture quality with relative ease as compared to other transmission systems. Additionally, the ability to set up and run satellite transmission in a variety of locations to watch live events such as sporting events and live news is helping to drive market growth. Furthermore, variations in internet speeds and related prices limit consumers' access to OTT media delivery platforms, facilitating individual adoption of satellite-based transmission methods. The growth of the cable TV segment can be ascribed to the ease with which 8K and UHD picture quality can be distributed over existing lines, ensuring long-term business practices. The increasing acceptance of technologies like network function virtualization (NFV) and software-defined networking (SDN) allows service providers to improve and deploy service offerings in a more flexible and scalable manner. Despite collecting a sizable revenue share in 2022, the adoption rate of cable TV has been steadily declining, owing to the overall trend among individuals to switch from traditional cable TV to media delivery platforms.

Broadcasting & Cable TV Market Regional Insights:

The North America region held the largest share of 44% in 2022. The North American Broadcasters Association (NABA) oversees broadcaster operations, regulations, and technical difficulties to ensure that broadcasters maintain consistent business practices. However, increased use of over-the-top (OTT) media streaming platforms like Netflix, Amazon Prime, and Hulu, as well as its capacity to deliver specially tailored material based on users' viewing habits, is lowering adoption rates. Furthermore, a growing trend among customers to practice event-based viewing rather than purchasing bundled packages due to cost-effectiveness benefits is posing a further challenge to the region's broadcasting and cable TV business growth. The Asia Pacific is the second dominant region and it held xx% of the share in 2022. Due to increased customization possibilities, the growing trend of subscription video-on-demand (SVOD) in China is boosting the market growth in the region. The availability of low-cost internet plans and a boom in IPTV use are assisting the region's sustained market growth. Furthermore, the existence of a considerable number of homes in India's rural areas, as well as the availability of stable internet connections in these areas, continue to provide growth opportunities for the region's industry. The objective of the report is to present a comprehensive analysis of the global Broadcasting & Cable TV market to the stakeholders in the industry. The past and current status of the industry with the forecasted market size and trends are presented in the report with the analysis of complicated data in simple language. The report covers all the aspects of the industry with a dedicated study of key players that include market leaders, followers, and new entrants. PORTER, PESTEL analysis with the potential impact of micro-economic factors of the market have been presented in the report. External as well as internal factors that are supposed to affect the business positively or negatively have been analyzed, which will give a clear futuristic view of the industry to the decision-makers. The report also helps in understanding the global Broadcasting & Cable TV market dynamics, structure by analyzing the market segments and project the global Broadcasting & Cable TV market size. Clear representation of competitive analysis of key players by product, price, financial position, product portfolio, growth strategies, and regional presence in the global Broadcasting & Cable TV market make the report investor’s guide.

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Global Broadcasting & Cable TV Market
Report Coverage Details
Base Year: 2022 Forecast Period: 2023-2029
Historical Data: 2017 to 2022 Market Size in 2022: US $ 327.25Bn.
Forecast Period 2023 to 2029 CAGR: 3.5% Market Size in 2029: US $ 416.36 Bn.
Segments Covered: by Product • Satellite TV • Internet Protocol TV (IPTV) • Digital Terrain TV (DTT)
by Revenue Channel • Advertising • Subscription
by Region North America (United States, Canada and Mexico) • Europe (UK, France, Germany, Italy, Spain, Sweden, Austria and Rest of Europe) • Asia Pacific (China, South Korea, Japan, India, Australia, Indonesia, Malaysia, Vietnam, Taiwan, Bangladesh, Pakistan and Rest of APAC) • Middle East and Africa (South Africa, GCC, Egypt, Nigeria and Rest of ME&A) • South America (Brazil, Argentina Rest of South America)

Broadcasting & Cable TV Market, Key Players are:

AT&T Inc. • Comcast Corporation • DISH Network L.L.C. • Discovery Communication, Inc. • FOX • Verizon • Nippon Telegraph • SoftBank Corp. • China Mobile Limited • CNN • Gray Television Inc. • RTL Group S.A. • Warner Media LLC. • YouTube LLC • CBS Corporation • Netflix, Inc. • British Broadcasting Corporation Frequently Asked Questions 1. Which region has the largest share in Global Broadcasting & Cable TV Market? Ans: North America region holds the highest share in 2022. 2. What is the growth rate of Global Broadcasting & Cable TV Market? Ans: The Global Broadcasting & Cable TV Market is growing at a CAGR of 3.5 % during forecasting period 2023-2029. 3. What segments are covered in Global Broadcasting & Cable TV market? Ans: Global Broadcasting & Cable TV Market is segmented into technology, revenue channel and region. 4. Who are the key players in Global Broadcasting & Cable TV market? Ans: The important key players in the Global Broadcasting & Cable TV Market are – AT&T Inc., Comcast Corporation, DISH Network L.L.C., Discovery Communication, Inc., FOX, Verizon, Nippon Telegraph , SoftBank Corp., China Mobile Limited, CNN, Gray Television Inc., RTL Group S.A., Warner Media LLC., YouTube LLC, CBS Corporation, Netflix, Inc., British Broadcasting Corporation. 5. What is the study period of this market? Ans: The Global Broadcasting & Cable TV Market is studied from 2022 to 2029.
1.Preface 1.1. Market Definition and Key Research Objectives 1.2. Research Highlights 2. Assumptions and Research Methodology 2.1. Report Assumptions 2.2. Abbreviations 2.3. Research Methodology 2.3.1. Secondary Research 2.3.1.1. Secondary data 2.3.1.2. Secondary Sources 2.3.2. Primary Research 2.3.2.1. Data from Primary Sources 2.3.2.2. Breakdown of Primary Sources 3. Executive Summary: Global Broadcasting & Cable TV Market Size, by Market Value (US$ Mn) 3.1. Global Market Segmentation 3.2. Global Market Segmentation Share Analysis, 2021 3.2.1. Global 3.2.2. By Region (North America, Europe, Asia Pacific, South America, Middle East Africa) 3.3. Geographical Snapshot of the Broadcasting & Cable TV Market 3.4. Geographical Snapshot of the Broadcasting & Cable TV Market, By Manufacturer share 4. Global Broadcasting & Cable TV Market Overview,  2023-2029 4.1. Market Dynamics 4.1.1. Drivers 4.1.1.1. Global 4.1.1.2. By Region (North America, Europe, Asia Pacific, South America, Middle East Africa) 4.1.2. Restraints 4.1.2.1. Global 4.1.2.2. By Region (North America, Europe, Asia Pacific, South America, Middle East Africa) 4.1.3. Opportunities 4.1.3.1. Global 4.1.3.2. By Region (North America, Europe, Asia Pacific, South America, Middle East Africa) 4.1.4. Challenges 4.1.4.1. Global 4.1.4.2. By Region (North America, Europe, Asia Pacific, South America, Middle East Africa) 4.1.5. Industry Trends and Emerging Technologies 4.1.6. Porters Five Forces Analysis 4.1.6.1. Threat of New Entrants 4.1.6.2. Bargaining Power of Buyers/Consumers 4.1.6.3. Bargaining Power of Suppliers 4.1.6.4. Threat of Substitute Products 4.1.6.5. Intensity of Competitive Rivalry 4.1.7. Value Chain Analysis 4.1.8. Technological Roadmap 4.1.9. Regulatory landscape 4.1.10. Impact of the Covid-19 Pandemic on the Global Broadcasting & Cable TV Market 5. Supply Side and Demand Side Indicators 6. Global Broadcasting & Cable TV Market Analysis and Forecast,  2023-2029 6.1. Global Broadcasting & Cable TV Market Size & Y-o-Y Growth Analysis. 7. Global Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 7.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 7.1.1. Cable TV 7.1.2. Satellite TV 7.1.3. Internet Protocol TV (IPTV) 7.1.4. Digital Terrain TV (DTT) 7.2. Market Size (Value) Estimates & Forecast By Revenue channel,  2023-2029 7.2.1. Advertising 7.2.2. Subscription 8. Global Broadcasting & Cable TV Market Analysis and Forecasts, By Region 8.1. Market Size (Value) Estimates & Forecast By Region,  2023-2029 8.1.1. North America 8.1.2. Europe 8.1.3. Asia-Pacific 8.1.4. Middle East & Africa 8.1.5. South America 9. North America Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 9.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 9.1.1. Cable TV 9.1.2. Satellite TV 9.1.3. Internet Protocol TV (IPTV) 9.1.4. Digital Terrain TV (DTT) 9.2. Market Size (Value) Estimates & Forecast By Revenue channel,  2023-2029 9.2.1. Advertising 9.2.2. Subscription 10. North America Broadcasting & Cable TV Market Analysis and Forecasts, By Country 10.1. Market Size (Value) Estimates & Forecast By Country,  2023-2029 10.1.1. US 10.1.2. Canada 10.1.3. Mexico 11. U.S. Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 11.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 11.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 12. Canada Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 12.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 12.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 13. Mexico Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 13.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 13.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 14. Europe Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 14.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 14.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 15. Europe Broadcasting & Cable TV Market Analysis and Forecasts, By Country 15.1. Market Size (Value) Estimates & Forecast By Country,  2023-2029 15.1.1. U.K 15.1.2. France 15.1.3. Germany 15.1.4. Italy 15.1.5. Spain 15.1.6. Sweden 15.1.7. CIS Countries 15.1.8. Rest of Europe 16. U.K. Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 16.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 16.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 17. France Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 17.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 17.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 18. Germany Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 18.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 18.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 19. Italy Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 19.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 19.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 20. Spain Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 20.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 20.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 21. Sweden Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 21.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 21.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 22. CIS Countries Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 22.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 22.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 23. Rest of Europe Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 23.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 23.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 24. Asia Pacific Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 24.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 24.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 25. Asia Pacific Broadcasting & Cable TV Market Analysis and Forecasts, by Country 25.1. Market Size (Value) Estimates & Forecast By Country,  2023-2029 25.1.1. China 25.1.2. India 25.1.3. Japan 25.1.4. South Korea 25.1.5. Australia 25.1.6. ASEAN 25.1.7. Rest of Asia Pacific 26. China Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 26.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 26.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 27. India Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 27.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 27.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 28. Japan Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 28.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 28.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 29. South Korea Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 29.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 29.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 30. Australia Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 30.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 30.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 31. ASEAN Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 31.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 31.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 32. Rest of Asia Pacific Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 32.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 32.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 33. Middle East Africa Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 33.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 33.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 34. Middle East Africa Broadcasting & Cable TV Market Analysis and Forecasts, by Country 34.1. Market Size (Value) Estimates & Forecast by Country,  2023-2029 34.1.1. South Africa 34.1.2. GCC Countries 34.1.3. Egypt 34.1.4. Nigeria 34.1.5. Rest of ME&A 35. South Africa Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 35.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 35.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 36. GCC Countries Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 36.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 36.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 37. Egypt Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 37.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 37.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 38. Nigeria Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 38.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 38.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 39. Rest of ME&A Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 39.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 39.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 40. South America Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 40.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 40.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 41. South America Broadcasting & Cable TV Market Analysis and Forecasts, by Country 41.1. Market Size (Value) Estimates & Forecast by Country,  2023-2029 41.1.1. Brazil 41.1.2. Argentina 41.1.3. Rest of South America 42. Brazil Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 42.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 42.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 43. Argentina Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 43.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 43.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 44. Rest of South America Broadcasting & Cable TV Market Analysis and Forecasts,  2023-2029 44.1. Market Size (Value) Estimates & Forecast By Technology,  2023-2029 44.2. Market Size (Value) Estimates & Forecast By Revenue Channel,  2023-2029 45. Competitive Landscape 45.1. Geographic Footprint of Major Players in the Global Broadcasting & Cable TV Market 45.2. Competition Matrix 45.2.1. Competitive Benchmarking of Key Players By Price, Presence, Market Share, Applications and R&D Investment 45.2.2. New Product Launches and Product Enhancements 45.2.3. Market Consolidation 45.2.3.1. M&A by Regions, Investment and Verticals 45.2.3.2. M&A, Forward Integration and Backward Integration 45.2.3.3. Partnership, Joint Ventures and Strategic Alliances/ Sales Agreements 45.3. Company Profile : Key Players 45.3.1. AT&T Inc. 45.3.1.1. Company Overview 45.3.1.2. Financial Overview 45.3.1.3. Geographic Footprint 45.3.1.4. Product Portfolio 45.3.1.5. Business Strategy 45.3.1.6. Recent Developments 45.3.2. Comcast Corporation 45.3.3. DISH Network L.L.C. 45.3.4. Discovery Communication, Inc. 45.3.5. FOX 45.3.6. Verizon 45.3.7. Nippon Telegraph 45.3.8. SoftBank Corp. 45.3.9. China Mobile Limited 45.3.10. CNN 45.3.11. Gray Television Inc. 45.3.12. RTL Group S.A. 45.3.13. Warner Media LLC. 45.3.14. YouTube LLC 45.3.15. CBS Corporation 45.3.16. Netflix, Inc. 45.3.17. British Broadcasting Corporation 46. Primary Key Insights
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