Eye Shadow Market: Industry Analysis and Forecast (2021-2027), Key Trends, Technological Trends, Sales Volume, Market Share, Market Price, Market Size.

Eye Shadow Market size was valued at US$ 2.56 Bn. in 2020 and the total revenue is expected to grow at a CAGR of 6.8% through 2021 to 2027, reaching nearly US$ 4.06 Bn.

Eye Shadow Market Overview:

Eye shadow can be used to add depth and dimension to the eyes, complement the colour of the eyes, make them appear larger, or simply call attention to them. Eye shadow is available in a variety of hues and textures. It's primarily powdered, although it also comes in liquid, pencil, cream, and mousse forms. Through social media platforms such as Instagram, Facebook, YouTube, Pinterest, Twitter, and makeup-related blogs, the manufacturers have increased their marketing campaigns with the support of brand ambassadors and celebrities. These digital channels not only drive product demand, but they also educate consumers through beauty tutorials focused on specific products. It has allowed companies to communicate directly with consumers, encouraging them to try new products. Eye Shadow Market To know about the Research Methodology :- Request Free Sample Report Though market forecasting through 2027 is based on real output, demand and supply of 2020, 2020 numbers are also estimated on real numbers published by key players as well all important players across the world. Market forecasting till 2027 is done based on past data from 2016 to 2019 with the impact of global lock down on the market in 2020 and 2021.

Global Eye Shadow Market Dynamics:

The beauty and cosmetics sector is one that is always changing in terms of demand and supply. Consumers are moving to 'premium brands' for better results as their understanding and consciousness about skincare grow. As a result, it expects "Premium" to be one of the most significant segments in the global eye shadow market. As a result, the eye shadow market is expected to grow during the forecast period. A minor shift in the demographic of beauty consumers has been seen in recent years. Millennials are leading the charge for a substantial share of the beauty consumer group. As a result, some major players are focusing heavily on digital interaction in order to attract the younger population. Key players are heavily pushing their brands on social media sites, as these people are more likely to use digital platforms as their initial point of contact for information and purchases. The pandemic of the novel coronavirus has had a significant influence on the global beauty sector in recent months. One of the key issues lowering cosmetic product sales in the sector was a disruption in retail stores and shops. Retail store owners made several steps to keep their businesses afloat and limit the damages caused as a result of the global pandemic outbreak. Cosmetics are famous for their long-term attractiveness. The industry has effectively produced and attracted loyal customers over the last few decades. All of these factors are expected to contribute to the eye shadow market's growth during the forecast period. Additionally, with the steady resumption of social events and the start of immunization, eye shadow sales are expected to rise during the forecast period 2021-2027.

Global Eye Shadow Market Segment Analysis:

Based on the Product Form, the market is segmented into Powder Form, Liquid Form, Pencil Form, and Others. The powder Form segment is expected to hold the largest market share of 67.8% by 2027. Powder eye shadows are now also available in a pencil shape, making them more user-friendly. It aids in the accurate application of colors as well as the contouring of the eyes. Powder eyeshadow allows you to layer and blend multiple hues, making it simple to get trendy looks like ombre eyes, bright eye makeup, and multi-colored eye makeup. Powder eye shadows have become more popular than other types of eye shadows due to their ability to mix easily. Powder eye shadows, on the other hand, are extensively used since they are especially recommended for beginners. Powder eye shadows are estimated to outperform other forms of eye shadow due to these factors during the forecast period 2021-2027. Based on the Sales Channel, the market is segmented into Hypermarkets/Supermarkets, Specialty Stores, Multi-Brand Stores, Online Retailers, Independent Departmental Stores, and Other Sales channels. Hypermarkets/Supermarkets segment is expected to grow rapidly at a CAGR of xx% during the forecast period 2021-2027. This is due to the popularity of retail store channels, which allow customers to get a firsthand look at the products, allowing for a quick evaluation of quality and specifications. The flexibility to compare costs and product qualities, as well as the availability of a wide selection of items supplied by different companies. Hypermarkets/Supermarkets segment is growing popularity as more beauty companies operate in direct consumer connection in order to build and develop loyal customers. These are the key driver that boosts the growth of this segment in the Global Market during the forecast period 2021-2027.

Global Eye Shadow Market Regional Insights:

North America dominates the Global Eye Shadow market during the forecast period 2021-2027. North America is expected to hold the largest market shares of xx% by 2027. Due to the increasing penetration and promotion of beauty bloggers and cosmetic professionals in the region, eye shadow sales are on the rise. By gaining a large number of beauty enthusiasts and followers on social media platforms such as Instagram, YouTube, and others, social media beauty influencers are playing a vital part in transforming the face of the skincare and cosmetics sector. As a result, influencer marketing is becoming increasingly popular as a promotional approach among prominent beauty brands aiming to reach out to future beauty lovers, i.e. beauty consumers. Many beauty bloggers and influencers in the United States are involved in producing beauty training videos and material, as well as promoting products. As a result, they play an essential function as a mediator in influencing consumers' brand choices. As a result, all of these efforts by beauty social media influencers are expected to give the brand a competitive advantage in the United States in the forecast period. These are the major drivers that boost the growth of this region in the global market during the forecast period 2021-2027. Eye Shadow Market Asia Pacific is expected to grow rapidly at a CAGR of xx% during the forecast period 2021-2027. The increased awareness and understanding about skincare among Indian customers are also expected to drive market growth in the country. Over the last few years, the importance of beauty has grown tremendously in India. These are the key drivers that drive the growth of this region in the global market during the forecast period 2021-2027.Eye Shadow MarketThe objective of the report is to present a comprehensive analysis of the Global Eye Shadow Market to the stakeholders in the industry. The past and current status of the industry with the forecasted market size and trends are presented in the report with the analysis of complicated data in simple language. The report covers all the aspects of the industry with a dedicated study of key players that include market leaders, followers, and new entrants. PORTER, PESTEL analysis with the potential impact of micro-economic factors of the market have been presented in the report. External as well as internal factors that are supposed to affect the business positively or negatively have been analyzed, which will give a clear futuristic view of the industry to the decision-makers. The reports also help in understanding the Global Eye Shadow Market dynamic, structure by analyzing the market segments and project the Global Eye Shadow Market size. Clear representation of competitive analysis of key players by product, price, financial position, product portfolio, growth strategies, and regional presence in the Global Eye Shadow Market make the report investor’s guide.

Global Eye Shadow Market Scope: Inquire before buying

Eye Shadow Market

Global Eye Shadow Market, by Region

• North America • Europe • Asia Pacific • South America • Middle East and Africa

Global Eye Shadow Market Key Players

L'Oréal S.A. • LVMH (Moët Hennessy -Louis Vuitton) • Estee Lauder Companies Inc. • Revlon, Inc. • Shiseido Co, Ltd. • Chanel S.A. • Coty, Inc. • Amway Corporation • Kao Corporation • Aveda Corporation • Clarins Group • Oriflame Holdings AG • Korres SA • Arbonne International, LLC. • NARS Voyageur Eyeshadow Palette • Others

Frequently Asked Questions:

1] What segments are covered in Global Eye Shadow Market report? Ans. The segments covered in Global Eye Shadow Market report are based on Product Form, Application, and Sales Channel. 2] Which region is expected to hold the highest share in the Global Eye Shadow Market? Ans. North America is expected to hold the highest share in the Global Eye Shadow Market. 3] Who are the top key players in the Global Eye Shadow Market? Ans. L'Oréal S.A., LVMH (Moët Hennessy -Louis Vuitton), Estee Lauder Companies Inc., Revlon, Inc., and Shiseido Co, Ltd. are the top key players in the Global Eye Shadow Market. 4] Which segment holds the largest market share in the Global Eye Shadow market by 2027? Ans. Powder Form segment hold the largest market share in the Global Eye Shadow market by 2027. 5] What is the market size of the Global Eye Shadow market by 2027? Ans. The market size of the Global Eye Shadow market is US $4.06 Bn. by 2027. 6] What was the market size of the Global Eye Shadow market in 2020? Ans. The market size of the Global Eye Shadow market was worth US $2.56 Bn. in 2020.
1. Global Eye Shadow Market: Research Methodology 2. Global Eye Shadow Market: Executive Summary 2.1 Market Overview and Definitions 2.1.1. Introduction to Global Eye Shadow Market 2.2. Summary 2.1.1. Key Findings 2.1.2. Recommendations for Investors 2.1.3. Recommendations for Market Leaders 2.1.4. Recommendations for New Market Entry 3. Global Eye Shadow Market: Competitive Analysis 3.1 MMR Competition Matrix 3.1.1. Market Structure by region 3.1.2. Competitive Benchmarking of Key Players 3.2 Consolidation in the Market 3.2.1 M&A by region 3.3 Key Developments by Companies 3.4 Market Drivers 3.5 Market Restraints 3.6 Market Opportunities 3.7 Market Challenges 3.8 Market Dynamics 3.9 PORTERS Five Forces Analysis 3.2.56 PESTLE 3.11 Regulatory Landscape by region • North America • Europe • Asia Pacific • The Middle East and Africa • Latin America 3.12 COVID-19 Impact 4. Global Eye Shadow Market Segmentation 4.1 Global Eye Shadow Market, by Product Form (2020-2027) • Powder Form • Liquid Form • Pencil Form • Others 4.2 Global Eye Shadow Market, by Application (2020-2027) • Personal Application • Professional Application 4.3 Global Eye Shadow Market, by Sales Channel (2020-2027) • Hypermarkets/Supermarkets • Specialty Stores • Multi-Brand Stores • Online Retailers • Independent Departmental Stores • Other Sales Channel 5. North America Eye Shadow Market (2020-2027) 5.1 Global Eye Shadow Market, by Product Form (2020-2027) • Powder Form • Liquid Form • Pencil Form • Others 5.2 Global Eye Shadow Market, by Application (2020-2027) • Personal Application • Professional Application 5.3 Global Eye Shadow Market, by Sales Channel (2020-2027) • Hypermarkets/Supermarkets • Specialty Stores • Multi-Brand Stores • Online Retailers • Independent Departmental Stores • Other Sales Channel 5.4 North America Eye Shadow Market, by Country (2020-2027) • United States • Canada • Mexico 6. Asia Pacific Eye Shadow Market (2020-2027) 6.1. Asia Pacific Eye Shadow Market, by Product Form (2020-2027) 6.2. Asia Pacific Eye Shadow Market, by Application (2020-2027) 6.3. Asia Pacific Eye Shadow Market, by Sales Channel (2020-2027) 6.4. Asia Pacific Eye Shadow Market, by Country (2020-2027) • China • India • Japan • South Korea • Australia • ASEAN • Rest Of APAC 7. Middle East and Africa Eye Shadow Market (2020-2027) 7.1 Middle East and Africa Eye Shadow Market, by Product Form (2020-2027) 7.2. Middle East and Africa Eye Shadow Market, by Application (2020-2027) 7.3. Middle East and Africa Eye Shadow Market, by Sales Channel (2020-2027) 7.4. Middle East and Africa Eye Shadow Market, by Country (2020-2027) • South Africa • GCC • Egypt • Nigeria • Rest Of ME&A 8. Latin America Eye Shadow Market (2020-2027) 8.1. Latin America Eye Shadow Market, by Product Form (2020-2027) 8.2. Latin America Eye Shadow Market, by Application (2020-2027) 8.3. Latin America Eye Shadow Market, by Sales Channel (2020-2027) 8.4. Latin America Eye Shadow Market, by Country (2020-2027) • Brazil • Argentina • Rest Of Latin America 9. European Eye Shadow Market (2020-2027) 9.1. European Eye Shadow Market, by Product Form (2020-2027) 9.2. European Eye Shadow Market, by Application (2020-2027) 9.3. European Eye Shadow Market, by Sales Channel (2020-2027) 9.4. European Eye Shadow Market, by Country (2020-2027) • UK • France • Germany • Italy • Spain • Sweden • Austria • Rest Of Europe 10. Company Profile: Key players 10.1. L'Oréal S.A. 10.1.1. Company Overview 10.1.2. Financial Overview 10.1.3. Global Presence 10.1.4. Capacity Portfolio 10.1.5. Business Strategy 10.1.6. Recent Developments 10.2. LVMH (Moët Hennessy -Louis Vuitton) 10.3. Estee Lauder Companies Inc. 10.4. Revlon, Inc. 10.5. Shiseido Co, Ltd. 10.6. Chanel S.A. 10.7. Coty, Inc. 10.8. Amway Corporation 10.9. Kao Corporation 10.10. Aveda Corporation 10.11. Clarins Group 10.12. Oriflame Holdings AG 10.13. Korres SA 10.14. Arbonne International, LLC. 10.15. NARS Voyageur Eyeshadow Palette 10.16. Others

About This Report

Report ID 126968
Category Consumer Goods & Services
Published Date Nov 2021
Updated Date
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