Dog Supplement Market: Global Industry Analysis and Forecast by Application, Source, distribution Channel & region (2023-2029)

The Dog Supplement Market size was valued at USD 596.8 Million in 2022 and the total Dog Supplement Market is expected to grow at a CAGR of 7.3 % from 2023 to 2029, reaching nearly USD 822.6 Million.

The dog supplement market refers to the industry that provides processed food for dogs made of concentrated sources of nutrients from plant and animal raw materials. These supplements are designed to address any vitamin, protein, or mineral deficiencies in the dog's diet and provide essential nutrients to help improve the pet's health. In some cases, a supplement may be necessary to address specific health demands that require increased intake of certain nutrients, or to make up for a lack of a well-balanced diet

The market is expected to grow significantly during the forecast period due to an increase in the adoption of dogs as pets and an increase in concerns about animal welfare. There has been a rise in consumer awareness regarding the benefits of pet supplements, which is expected to drive market growth. Additionally, the growing adoption of organic pet food is expected to further boost the growth of the dog supplement market.



To know about the Research Methodology :- Request Free Sample Report
Competitive Landscapes:
The dog supplement market is characterized by moderate competitiveness. The industry rivalry is led by key players who hold a significant market share and have a strong global presence. Alongside these major players, there are also small-to-midsized companies that cater to regional customers and offer a limited range of pet care products. The market is highly dynamic with companies constantly introducing new dog supplements to meet the evolving needs of pet owners, thereby driving the growth of the dog supplement market during the forecast period.

For Instance, in October 2021, Greenies, a brand owned by Mars and Affiliates, introduced a new line of dog supplements aimed at promoting mobility, immune system support, and skin and coat health. The supplements are formulated with high-quality ingredients and free from artificial flavors, preservatives, and fillers. This move by Greenies underscores the competitive landscape of the dog supplement market and the need for companies to continuously innovate to stay ahead of the competition.
Dog Supplement Market Dynamics:
The Increasing Adoption of Dogs Driving Growth of the Dog Supplement Market

The trend of pet humanization is rapidly growing and driving the growth of the dog supplement market. Pet owners are increasingly looking for high-quality and deluxe products to pamper their pets. The rising number of pet owners has increased the demand for pet supplements, especially for dogs, which are the most widely adopted pets in the world.

Globally, there are approximately 470 million dogs kept as pets, with the United States having the most dogs per capita. As of 2021, there are 274 dogs for every 1000 people in the USA, and 69 million households in the country own at least one dog. As a result of this growing trend, the demand for dog supplements has also increased. Pet owners are willing to invest in supplements that enhance their dog's health and wellbeing, including products that promote joint health, aid in digestion, and boost immune system

Increasing Awareness of Dog Health and Nutrition Driving Growth of Dog Supplement Market

In recent years, there has been a significant increase in awareness among pet owners regarding the health and nutrition of their dogs. This has led to a surge in demand for dog supplements that offer natural and organic ingredients, tasty preparations, and mixed products that combine various nutrients, essential unsaturated fats, herbs, and other pet supplements to enhance the health of dogs.

Dog owners are now paying closer attention to the names of the nutrients and additives included in dog food and supplements to ensure that their pets receive the most appropriate and beneficial care. This growing awareness and focus on the health and nutrition of dogs is driving the growth of the Dog supplement Market.
Dog Supplement Market Segment Analysis:
Based on Application
The Dog Supplement market is segmented by application into segments Hip & Joints, Prebiotics & Probiotics calming and skin and coat supplements. The calming segment dominated the market in 2022. Calming supplements are in high demand among pet owners to reduce their pet's stress, anxiety, and fear. Fireworks frighten approximately 50% of dogs, while 15% of dogs suffer from separation anxiety. Calming supplements are available in the form of chews, tablets, and tinctures and are specifically designed for fear-related and separation-related anxiety. Long-term use of these supplements is suitable for pets with generalized anxiety or separation anxiety. The increasing prevalence of mental disorders in pets, coupled with rising concerns among pet owners, is expected to fuel the growth of the pet supplement market.

The skin and coat segment is projected to register the fastest CAGR of during the forecast period from 2022 to 2030. The demand for skin and coat supplements is rising as pet owners report skin issues such as hair loss, dry skin, inflammation, self-inflicted wounds, and dandruff caused by constant scratching and itching. Skin supplements provide essential nourishment to pets' skin and relieve dryness. Key ingredients such as omega-3 and omega-6 fatty acids, coconut oil, zinc, vitamins, minerals, and other powerful antioxidants provide regular nourishment to pets' skin. Pet owners are increasingly concerned about the overall well-being of their pets, driving the demand for skin and coat supplements in the market
Based on Source
The dog supplement market can be segmented by the source of the supplement, with organic and conventional being the two main categories. In 2022, the organic segment accounted for a significant portion of the market. Pet owners are increasingly interested in organic pet supplements due to their perceived benefits. Organic supplements are believed to aid in faster healing, exhibit a high nutritional profile, and have no side effects.

As a result, there has been a significant increase in spending on pet care, including organic pet food and supplements. Furthermore, there is a growing concern among pet owners about animal welfare, which has led to a preference for organic labelled supplements. The increasing popularity of organic pet supplements is expected to drive the growth of the pet supplement market. Key players in the industry are likely to introduce new organic products to cater to this growing demand, further propelling the market growth.
By Distribution Channel
According to the market source segment analysis of the dog supplement market, the offline distribution channel dominated the market with a revenue share of around 88.7% in 2022. This channel includes supermarkets/hypermarkets, convenience stores, and local shops. The segment's growth is attributed to the increasing availability of a wide range of supplements, such as multivitamins, omega-3, and skin and coat care products, in these stores. For instance, in July 2020, the French supermarket chain Carrefour launched a new pet store concept in Paris in collaboration with Invivo Retail's pet care brand Noa, offering a broad selection of full-body care products, including supplements.

On the other hand, the online distribution channel is expected to register the fastest compound annual growth rate (CAGR) in the market for pet supplements from 2022 to 2030. The availability of a wide range of pet food and necessities for domesticated animals and the increasing customer loyalty through "Subscribe and Save" programs are expected to drive the growth of the online channel segment. Major trusted online suppliers of supplements for animals, including dogs, cats, fish, and birds, are Chewy, Petco Animal Supplies, Inc., BestVetCare.com, and Amazon
Regional Insights:
The dog supplement market is analysed based on its regional segmentation into North America, Europe, Asia-Pacific (APAC), Latin America, and the Middle East & Africa (MEA). In 2021, North America held a dominant position in the market, accounting for a revenue share that was 45% larger than any other region. The market is highly driven by the increasing number of pet owners, rising concern for animal health, and growing awareness among owners regarding various health hazards. The trend of enhancing the immunity systems, strengthening bones, enhancing digestion, and curing various skin allergies of pet animals is growing, which is driving the demand for supplements in the North American market.

The Asia-Pacific (APAC) region is expected to grow at a CAGR of 6.57% between the years 2022 and 2030. The growing awareness among pet owners that food alone might not be sufficient to meet all of their pets' health requirements and that supplements can correct any gaps in their regular diet is one factor supporting the market's growth. The expanding population of domesticated cats, dogs, fish, and birds in the region, notably in China and Australia, is also expected to further boost the demand for the market. The market is moderately competitive, with key players accounting for a significant share and having a strong presence across the globe, while small-to-midsized players offer a selected range of pet care products and mostly serve regional customers. Companies are introducing new supplements for dogs, which will further propel market growth over the forecast period
Dog Supplement Market Scope: Inquiry Before Buying



Dog Supplement Market


Report Coverage
Details


Base Year:
2022
Forecast Period:
2023-2029


Historical Data:
2017 to 2022
Market Size in 2022:
USD 596.8 Million


Forecast Period 2023 to 2029 CAGR:
7.3%
Market Size in 2029:
USD 822.6 Million


 Segments Covered:
by Application
1. Skin & Coat
2. Hips and Joint
3. Prebiotics & Probiotics
4. Calming
5. Others


by Source
1. Organic
2. Conventional


by Distribution Channel
1. Offline
2. Online



Dog Supplement Market by Region
North America (United States, Canada and Mexico)
Europe (UK, France, Germany, Italy, Spain, Sweden, Austria and Rest of Europe)
Asia Pacific (China, South Korea, Japan, India, Australia, Indonesia, Malaysia, Vietnam, Taiwan, Bangladesh, Pakistan and Rest of APAC)
Middle East and Africa (South Africa, GCC, Egypt, Nigeria and Rest of ME&A)
South America (Brazil, Argentina Rest of South America)
Dog Supplement Key Players:
1. Bayer Ag,
2. Food Science Corporation,
3. Kemin Industries,
4. Nestle S.A,
5. Novotech Nutraceuticals Inc,
6. Now Health Group, Inc,
7. Nutramax Laboratories, Inc,
8. Virbac,
9. Zoetis
10. Honest Paws
11. Zenwise
12. Dechra Pramacueticals, Plc
13. Only Natural pets
14. ARK naturals

FAQs:

1] What segments are covered in the Global Dog Supplement Market report?
Ans. The segments covered in the Dog Supplement report are based on application, Source and distribution channel,

2] Which region is expected to hold the highest share in the Global Dog Supplement Market during the forecast period?
Ans. The North America region is expected to hold the highest share of the Dog Supplement market during the forecast period.

3] What is the market size of the Global Dog Supplement by 2029?
Ans. The market size of the Dog Supplement by 2029 is expected to reach US$ 822.6 Mn.

4] What is the forecast period for the Global Dog Supplement Market?
Ans. The forecast period for the Dog Supplement market is 2023-2029.

5] What was the market size of the Global Dog Supplement in 2021?
Ans. The market size of the Dog Supplement in 2022 was valued at US$ 596.8 Mn.