Indian Women’s Wear Market: Industry Analysis and Forecast (2024-2030)

Indian Women’s Wear Market size was valued at Rs 1,18,490.4 Cr. in 2023. Indian Women’s Wear Market will bring a great deal of transformation in Apparel Industry in India.

2023 is considered as a base year to forecast the market from 2024 to 2030. 2023's market size is estimated on real numbers and outputs of the key players and major players across the globe. Past five years' trends are considered while forecasting the market through 2030. 2020 is a year of exception and analyzed especially with the impact of lockdown by region.To know about the Research Methodology:- Request Free Sample Report
Indian Women’s Wear Market Dynamics:
Indian Women’s Wear Market has grown rapidly in recent years as women's clothing has become increasingly accepted due to increased disposable income & increased employment of women. India's religious & cultural diversity, where various opportunities are celebrated, is one of the major drivers of the women's wear market in this country.

Every woman prefers to look beautiful without losing the essence of her unique charm. Prices are not a big issue for women these days, especially for the working class. Most of them are financially independent and expect clothes that enhance their self-esteem. These factors are driving the growth of the market. The industry has grown rapidly, transforming traditional clothing into modern designs. It's about blending ethnic and western clothing to connect with young people. Factors such as economic growth, ease of payment & other seamless experiences are driving the demand in the market.

Denim clothing is more popular in metropolitan areas such as Delhi and Bangalore, where consumers own twice as much denim clothing as consumers in other regions. Women like high-quality clothing and are willing to pay high prices for clothing that meets their expectations. The presence of natural fibers is an important identifier for high-quality garments. The number of women who enjoy denim clothes is on the rise, especially the younger generation likes to say they own denim clothes.

The demand for traditional clothing is very high, but there is a working-class that is a small part of the female population who choose formal clothing. They prefer Western costumes and contribute largely to the consumption of formal clothing. Today's women try to create their own ensembles. They test clothing mixing and matching to create a new look. They prefer a favorable environment for privacy and shopping.

India is becoming an increasingly central fashion industry, reflecting the rapidly expanding middle class and fast-growing manufacturing industry. Strong economic fundamentals and tech-savvy, have made India so important that international brands cannot miss this market.

To gain momentum in the traditional store environment, Indian players are focusing on innovation. Retailers are using technology to enhance their shopping experience with digital marketing displays and improved checkouts. Madura Fashion & Lifestyle has launched Van Heusen Style Studio, which uses augmented reality to display customer costumes. The shopping center has also increased space for dining and entertainment.

Increasing disposable income for women and the standard lifestyle of female consumers raise consumer interest in fashion trends. The proliferation of social media such as Facebook, Instagram, Twitter, and other fashion blogs is driving awareness of the latest apparel trends and driving the growth of the Indian women market. India's religious and cultural diversity, where various festivals are celebrated, is one of the major drivers of the women wear market.

Market trends and challenges are analyzed and compiled in the report. The data of 2023 is considered for a better understanding of the client. Moreover, Analytics of the market is based on real numbers of past years from 2018 to 2023 with market forecast until 2030.
Indian Women’s Wear Market Segment Analysis:
By Product, Ethnic wear for women is divided into three main categories: sarees, salwar kameez, and blouse dresses. Sari is perhaps the quintessential Indian wear for women and has a market price of Rs 36,035 crore. This is the most widely accepted women's wear in India. Although there is expected to be a market shift from saree to salwar kameez or western clothing in urban and semi-urban markets, saree will always be the predominant category of older and middle-aged women across throughout urban and rural India. Surat, Varanasi, Ahmedabad, and Mumbai are some of the main centers of saree making. Salwar kameez is another dominant genre in national dress. The level of comfort offered by the salwar kameez has made it popular among working women. In rural India, salwar kameez remains the preferred choice of young women.

Western clothing for women is classified into casual western clothing and formal western wear. Denims are the most popular women's casual wear. Formal wear is another promising segment of Western clothing. The increasing number of working women has led to a demand for formal wear. Companies are starting to realize the need of the hour and focus on exploiting this segment. Today's working woman is very concerned with her image. They are willing to experiment and do not want to be left behind in this fashion era.



The objective of the report is to present a comprehensive analysis of the Indian Women’s Wear Market to the stakeholders in the industry. The past and current status of the industry with the forecasted market size and trends are presented in the report with the analysis of complicated data in simple language. The report covers all the aspects of the industry with a dedicated study of key players that include market leaders, followers, and new entrants.

PORTER, PESTEL analysis with the potential impact of micro-economic factors of the market have been presented in the report. External as well as internal factors that are supposed to affect the business positively or negatively have been analyzed, which will give a clear futuristic view of the industry to the decision-makers.

The report also helps in understanding the Indian Women’s Wear Market dynamics, structure by analyzing the market segments and project the Indian Women’s Wear Market size. Clear representation of competitive analysis of key players by product, price, financial position, product portfolio, growth strategies, and regional presence in the Indian Women’s Wear Market make the report investor’s guide.
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Indian Women’s Wear Market


Report Coverage
Details


Base Year:
2023
Forecast Period:
2024-2030


Historical Data:
2018 to 2023
Market Size in 2023:
Rs 1,18,490.4 Cr.


Forecast Period 2024 to 2030 CAGR:
5 %
Market Size in 2030:
Rs. 1,66,727.9 Cr.


 Segments Covered:
by Product
Ethnic Wear
Western Wear
Indo Western Wear
Innerwear


by Distribution Channel
Online
Offline



Indian Women’s Wear Market Key Players
1. Fabindia
2. BIBA Apparels Pvt. Ltd.
3. SOCH Studio
4. Ritu Kumar
5. Chhabra 555
6. Satya Paul
7. Meena Bazaar
8. Nalliw
9. Zara
10. Levis
11. Desi.
12. Allen Solly
13. Globus.
14. PepeJeans
15. Bombay Selection
16. H&M
17. Indian Virasat
18. Wear & Wow
19. Utsav Fashion
20. OCM PRIVATE LIMITED

FAQ:

1] What segments are covered in the Indian Women’s Wear Market report?
Ans. The segments covered in the Indian Women’s Wear Market report are based on Product and Distribution Channel.

2] Which region is expected to hold the highest share in the Indian Women’s Wear Market?
Ans. North India Region is expected to hold the highest share in the Indian Women’s Wear Market.

3] What is the market size of the Indian Women’s Wear Market by 2030?
Ans. The market size of Indian Women’s Wear Marketby 2030 is Rs. 1,66,727.9 Cr.

4] Who are the top key players in the Indian Women’s Wear Market?
Ans. Fabindia, BIBA Apparels Pvt. Ltd., SOCH Studio, Ritu Kumar, Chhabra 555, Satya Paul, Meena Bazaar, Nalli, Zara, Levis, Desi, Allen Solly, Globus, PepeJeans, Bombay Selection, H&M, Indian Virasat, Wear & Wow, Utsav Fashion, OCM PRIVATE LIMITED

5] What was the market size of the Indian Women’s Wear Market in 2023?
Ans. The market size of the Indian Women’s Wear Market in 2023 was Rs 1,18,490.4 Cr.