Global Toys and Games Market: Industry Analysis and forecast 2027: Product,Distribution Channel,and Region.

Global Toys and Games Market size was valued US$ XX Mn in 2019 and the total revenue is expected to grow at 4.67% through 2020 to 2027, reaching US$ XX Mn. The report has covered Country market trends with a competitive landscape. To know about the Research Methodology :- Request Free Sample Report

Global Toys and Games Market Overview:

Commercialization of favorite movies & cartoon characters like Spiderman, Ironman, Superman, & Doraemon is the core strategy used by toy companies to attract kids. Growing disposable income is also likely to play a vital role in market development. Many youngsters like to play video games in their leisure time. Technological inventions like AR/VR headset have led to a surge in the adoption of video games by the youngsters. The introduction of educational gaming has encouraged adults & parents, thereby having an optimistic impact on the market development. The Asia Pacific countries like China & Taiwan are the leading exporters of toys & games globally. Furthermore, major key players are located in Thailand & Japan, wherein cheap & easy to use products are made & exported to many countries. The rising birth rate, coupled with increasing income, is estimated to provide growth opportunities for the global toys & games market during the forecast period. The rising popularity of FIFA, PUBG, & Counterstrike among teenagers & older people is anticipated to drive the market during the forecast period. A growing number of video game events & spending on video games are likely to drive the market growth in the upcoming years. An increase in the number of players & gamers in the established countries is estimated to propel the demand for video games during the forecast period. For example, Sony has introduced a pre-station classic which comes with a preloaded version of the original Play station which has amplified the growth of the Video games market. Rising usage of smartphones that contain video games has powered the market growth in the upcoming years. According to the MMR study, in 2019, PUBG had become one of the major video gaming apps which had produced the maximum revenue all over the world. The growing usage of tablets & laptops has also amplified the growth of the market. Video games are anticipated to expand at a CAGR of 6.38 percent during the forecast period. In current years, the multiple numbers of players can play online games like Star Wars, which, in turn, is increasing the market development. Development in the technology, together with the growing adoption of software like AI processor & the Internet of things, is cultivating the quality of the games & hence attracting more consumers. Video game makers use software like Deluxe & Nintendo, which are highly used for games like Super Mario Bros, Infinity Wars and Activision, & Resident Evil series. 15 years & above are the main consumers of toys & games. This application segment made revenue of USD XX million in 2019. An increase in the demand for action figures & video games is a key factor in pouring the segment. Moreover, the video games market is a fast pace, which would push the global toys and games market growth. For example, according to MMR study, 77.63% of consumers aged 18 to 29 years stated that they shopped for games/toys at a store & most of them purchase video games & other outdoor games. The rising usage of smartphones has produced a new opportunity for makers. This can be a motive for the development of the global market.

Global Toys and Games Market Competitive Landscape:

North America held a 14.0 percent share of global revenue in the year 2018. The region is projected to maintain its lead during the forecast period. The U.S. led the North America market in 2018. The market is compelled by increasing awareness among the parents associated with the importance of educational games. Asia Pacific was the main market in 2018 & is projected to expand at a CAGR of 5.1 percent during the forecast period. The Asia Pacific is one of the major suppliers of raw material & product to other counties. China & India are the two main economies in the world, due to which many vendors are entering this market. Furthermore, the demand for toys & games is estimated to increase during the forecast period owing to the growing number of retail outlets, with rising middle-class groups. The objective of the report is to present a comprehensive analysis of the Global Toys and Games Market including all the stakeholders of the industry. The past and current status of the industry with forecasted market size and trends are presented in the report with the analysis of complicated data in simple language. The report covers all the aspects of the industry with a dedicated study of key players that includes market leaders, followers and new entrants. PORTER, SVOR, PESTEL analysis with the potential impact of micro-economic factors of the market have been presented in the report. External as well as internal factors that are supposed to affect the business positively or negatively have been analyzed, which will give a clear futuristic view of the industry to the decision-makers. The report also helps in understanding Global Toys and Games Market dynamics, structure by analyzing the market segments and project the Global Toys and Games Market size. Clear representation of competitive analysis of key players by Application, price, financial position, Distribution Channel portfolio, growth strategies, and regional presence in the Global Toys and Games Market make the report investor’s guide.

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Global Toys and Games Market, By Product

• Puzzles • Preschool Toys • Outdoor/Sports • Dolls • Video Games • Others

Global Toys and Games Market, By Distribution Channel

• Offline • Online

Global Toys and Games Market, by Region

• North America • Europe • Asia-Pacific • MEA & Africa • Latin America

Global Toys and Games Market Key Players

• Lego • Mattel Inc. • Namco Bandai • Hasbro • Toy Quest • Sanrio Company Ltd. • Konami Corporation • Integrity Toys, Inc. • Jakks Pacific
Global Toys and Games Market 1. Preface 1.1. Report Scope and Market Segmentation 1.2. Research Highlights 1.3. Research Objectives 2. Assumptions and Research Methodology 2.1. Report Assumptions 2.2. Abbreviations 2.3. Research Methodology 2.3.1. Secondary Research 2.3.1.1. Secondary data 2.3.1.2. Secondary Sources 2.3.2. Primary Research 2.3.2.1. Data from Primary Sources 2.3.2.2. Breakdown of Primary Sources 3. Executive Summary: Global Toys and Games Market Size, by Market Value (US$ Mn) 4. Market Overview 4.1. Introduction 4.2. Market Indicator 4.2.1. Drivers 4.2.2. Restraints 4.2.3. Opportunities 4.2.4. Challenges 4.3. Porter’s Analysis 4.4. Value Chain Analysis 4.5. Market Risk Analysis 4.6. SWOT Analysis 4.7. Industry Trends and Emerging Technologies 5. Supply Side and Demand Side Indicators 6. Global Toys and Games Market Analysis and Forecast 7. Global Toys and Games Market Analysis and Forecast, by Product 7.1. Introduction and Definition 7.2. Key Findings 7.3. Global Toys and Games Market Value Share Analysis, by Product 7.4. Global Toys and Games Market Size (US$ Mn) Forecast, by Product 7.5. Global Toys and Games Market Analysis, by Product 8. Global Toys and Games Market Analysis and Forecast, by Distribution Channel 8.1. Introduction and Definition 8.2. Key Findings 8.3. Global Toys and Games Market Value Share Analysis, by Distribution Channel 8.4. Global Toys and Games Market Size (US$ Mn) Forecast, by Distribution Channel 8.5. Global Toys and Games Market Analysis, by Distribution Channel 8.6. Global Toys and Games Market Attractiveness Analysis, by Distribution Channel 9. Global Toys and Games Market Analysis and Forecast, by Region 9.1. Introduction and Definition 9.2. Key Findings 9.3. Global Toys and Games Market Value Share Analysis, by Region 9.4. Global Toys and Games Market Size (US$ Mn) Forecast, by Region 9.5. Global Toys and Games Market Analysis, by Region 10. Global Toys and Games Market Analysis 10.1. Key Findings 10.2. Global Toys and Games Market Overview 10.3. Global Toys and Games Market Forecast, by Product 10.3.1. Puzzles 10.3.2. Preschool Toys 10.3.3. Outdoor/Sports 10.3.4. Dolls 10.3.5. Video Games 10.3.6. Others 10.4. Global Toys and Games Market Forecast, by Distribution Channel 10.4.1. Offline 10.4.2. Online 10.5. Global Toys and Games Market Forecast, by Region 10.5.1. North America 10.5.2. Europe 10.5.3. Asia-Pacific 10.5.4. MEA & Africa 10.5.5. Latin America 10.6. PEST Analysis 10.7. Key Trends 10.8. Key Developments 11. North-America Toys and Games Market Analysis 11.1. Key Findings 11.2. North America Toys and Games Market Forecast, by Product 11.2.1. Puzzles 11.2.2. Preschool Toys 11.2.3. Outdoor/Sports 11.2.4. Dolls 11.2.5. Video Games 11.2.6. Others 11.3. North America Toys and Games Market Forecast, by Distribution Channel 11.3.1. Offline 11.3.2. Online 11.4. NorthAmerica Toys and Games Market Forecast, by Country 11.4.1. US 11.4.2. Canada 11.5. US Toys and Games Market Forecast, by Product 11.5.1. Puzzles 11.5.2. Preschool Toys 11.5.3. Outdoor/Sports 11.5.4. Dolls 11.5.5. Video Games 11.5.6. Others 11.6. US Toys and Games Market Forecast, by Distribution Channel 11.6.1. Offline 11.6.2. Online 11.7. Canada Toys and Games Market Forecast, by Product 11.7.1. Puzzles 11.7.2. Preschool Toys 11.7.3. Outdoor/Sports 11.7.4. Dolls 11.7.5. Video Games 11.7.6. Others 11.8. Canada Toys and Games Market Forecast, by Distribution Channel 11.8.1. Offline 11.8.2. Online 11.9. PEST Analysis 11.10. Key Trends 11.11. Key Developments 12. Europe Toys and Games Market Analysis 12.1. Key Findings 12.2. Europe Toys and Games Market Overview 12.3. Europe Toys and Games Market Forecast, by Product 12.3.1. Puzzles 12.3.2. Preschool Toys 12.3.3. Outdoor/Sports 12.3.4. Dolls 12.3.5. Video Games 12.3.6. Others 12.4. Europe Toys and Games Market Forecast, by Distribution Channel 12.4.1. Offline 12.4.2. Online 12.5. Europe Toys and Games Market Forecast, by Country 12.5.1. UK 12.5.2. France 12.5.3. Germany 12.5.4. Russia 12.5.5. Italy 12.5.6. Rest of Europe 12.6. UK Toys and Games Market Forecast, by Product 12.6.1. Puzzles 12.6.2. Preschool Toys 12.6.3. Outdoor/Sports 12.6.4. Dolls 12.6.5. Video Games 12.6.6. Others 12.7. UK Toys and Games Market Forecast, by Distribution Channel 12.7.1. Offline 12.7.2. Online 12.8. France Toys and Games Market Forecast, by Product 12.8.1. Puzzles 12.8.2. Preschool Toys 12.8.3. Outdoor/Sports 12.8.4. Dolls 12.8.5. Video Games 12.8.6. Others 12.9. France Toys and Games Market Forecast, by Distribution Channel 12.9.1. Offline 12.9.2. Online 12.10. Germany Toys and Games Market Forecast, by Product 12.10.1. Puzzles 12.10.2. Preschool Toys 12.10.3. Outdoor/Sports 12.10.4. Dolls 12.10.5. Video Games 12.10.6. Others 12.11. Germany Toys and Games Market Forecast, by Distribution Channel 12.11.1. Offline 12.11.2. Online 12.12. Russia Toys and Games Market Forecast, by Product 12.12.1. Puzzles 12.12.2. Preschool Toys 12.12.3. Outdoor/Sports 12.12.4. Dolls 12.12.5. Video Games 12.12.6. Others 12.13. Russia Toys and Games Market Forecast, by Distribution Channel 12.13.1. Offline 12.13.2. Online 12.14. Italy Toys and Games Market Forecast, by Product 12.14.1. Puzzles 12.14.2. Preschool Toys 12.14.3. Outdoor/Sports 12.14.4. Dolls 12.14.5. Video Games 12.14.6. Others 12.15. Italy Toys and Games Market Forecast, by Distribution Channel 12.15.1. Offline 12.15.2. Online 12.16. Spain Toys and Games Market Forecast, by Product 12.16.1. Puzzles 12.16.2. Preschool Toys 12.16.3. Outdoor/Sports 12.16.4. Dolls 12.16.5. Video Games 12.16.6. Others 12.17. Spain Toys and Games Market Forecast, by Distribution Channel 12.17.1. Offline 12.17.2. Online 12.18. Rest of Europe Toys and Games Market Forecast, by Product 12.18.1. Puzzles 12.18.2. Preschool Toys 12.18.3. Outdoor/Sports 12.18.4. Dolls 12.18.5. Video Games 12.18.6. Others 12.19. Rest of Europe Toys and Games Market Forecast, by Distribution Channel 12.19.1. Offline 12.19.2. Online 12.20. PEST Analysis 12.21. Key Trends 12.22. Key Developments 13. Asia-Pacific Toys and Games Market Analysis 13.1. Key Findings 13.2. Asia-Pacific Toys and Games Market Overview 13.3. Asia-Pacific Toys and Games Market Forecast, by Product 13.3.1. Puzzles 13.3.2. Preschool Toys 13.3.3. Outdoor/Sports 13.3.4. Dolls 13.3.5. Video Games 13.3.6. Others 13.4. Asia-Pacific Toys and Games Market Forecast, by Distribution Channel 13.4.1. Offline 13.4.2. Online 13.5. Asia-Pacific Toys and Games Market Forecast, by Country 13.5.1. China 13.5.2. India 13.5.3. Japan 13.5.4. Malaysia 13.5.5. Indonesia 13.5.6. Rest of Asia-Pacific 13.6. China Toys and Games Market Forecast, by Product 13.6.1. Puzzles 13.6.2. Preschool Toys 13.6.3. Outdoor/Sports 13.6.4. Dolls 13.6.5. Video Games 13.6.6. Others 13.7. China Toys and Games Market Forecast, by Distribution Channel 13.7.1. Offline 13.7.2. Online 13.8. India Toys and Games Market Forecast, by Product 13.8.1. Puzzles 13.8.2. Preschool Toys 13.8.3. Outdoor/Sports 13.8.4. Dolls 13.8.5. Video Games 13.8.6. Others 13.9. India Toys and Games Market Forecast, by Distribution Channel 13.9.1. Offline 13.9.2. Online 13.10. Japan Toys and Games Market Forecast, by Product 13.10.1. Puzzles 13.10.2. Preschool Toys 13.10.3. Outdoor/Sports 13.10.4. Dolls 13.10.5. Video Games 13.10.6. Others 13.11. Japan Toys and Games Market Forecast, by Distribution Channel 13.11.1. Offline 13.11.2. Online 13.12. Indonesia Toys and Games Market Forecast, by Product 13.12.1. Puzzles 13.12.2. Preschool Toys 13.12.3. Outdoor/Sports 13.12.4. Dolls 13.12.5. Video Games 13.12.6. Others 13.13. Indonesia Toys and Games Market Forecast, by Distribution Channel 13.13.1. Offline 13.13.2. Online 13.14. Malaysia Toys and Games Market Forecast, by Product 13.14.1. Puzzles 13.14.2. Preschool Toys 13.14.3. Outdoor/Sports 13.14.4. Dolls 13.14.5. Video Games 13.14.6. Others 13.15. Malaysia Toys and Games Market Forecast, by Distribution Channel 13.15.1. Offline 13.15.2. Online 13.16. Rest of Asia-Pacific Toys and Games Market Forecast, by Product 13.16.1. Puzzles 13.16.2. Preschool Toys 13.16.3. Outdoor/Sports 13.16.4. Dolls 13.16.5. Video Games 13.16.6. Others 13.17. Rest of Asia-Pacific Toys and Games Market Forecast, by Distribution Channel 13.17.1. Offline 13.17.2. Online 13.18. PEST Analysis 13.19. Key Trends 13.20. Key Developments 14. MEA Toys and Games Market Analysis 14.1. Key Findings 14.2. MEA Toys and Games Market Overview 14.3. MEA &Africa Toys and Games Market Forecast, by Product 14.3.1. Puzzles 14.3.2. Preschool Toys 14.3.3. Outdoor/Sports 14.3.4. Dolls 14.3.5. Video Games 14.3.6. Others 14.4. MEA Toys and Games Market Forecast, by Distribution Channel 14.4.1. Offline 14.4.2. Online 14.5. MEA Toys and Games Market Forecast, by Country 14.5.1. GCC 14.5.2. South Africa 14.5.3. Rest of MEA & Africa 14.6. GCC Toys and Games Market Forecast, by Product 14.6.1. Puzzles 14.6.2. Preschool Toys 14.6.3. Outdoor/Sports 14.6.4. Dolls 14.6.5. Video Games 14.6.6. Others 14.7. GCC Toys and Games Market Forecast, by Distribution Channel 14.7.1. Offline 14.7.2. Online 14.8. South Africa Toys and Games Market Forecast, by Product 14.8.1. Puzzles 14.8.2. Preschool Toys 14.8.3. Outdoor/Sports 14.8.4. Dolls 14.8.5. Video Games 14.8.6. Others 14.9. South Africa Toys and Games Market Forecast, by Distribution Channel 14.9.1. Offline 14.9.2. Online 14.10. Rest of MEA Toys and Games Market Forecast, by Product 14.10.1. Puzzles 14.10.2. Preschool Toys 14.10.3. Outdoor/Sports 14.10.4. Dolls 14.10.5. Video Games 14.10.6. Others 14.11. Rest of MEA & Africa Toys and Games Market Forecast, by Distribution Channel 14.11.1. Offline 14.11.2. Online 14.12. PEST Analysis 14.13. Key Trends 14.14. Key Developments 15. Latin America Toys and Games Market Analysis 15.1. Key Findings 15.2. Latin America Toys and Games Market Overview 15.3. Latin America Toys and Games Market Forecast, by Product 15.3.1. Puzzles 15.3.2. Preschool Toys 15.3.3. Outdoor/Sports 15.3.4. Dolls 15.3.5. Video Games 15.3.6. Others 15.4. Latin America Toys and Games Market Forecast, by Distribution Channel 15.4.1. Offline 15.4.2. Online 15.5. Latin America Toys and Games Market Forecast, by Country 15.5.1. Mexico 15.5.2. Brazil 15.5.3. Rest of Latin America 15.6. Mexico Toys and Games Market Forecast, by Product 15.6.1. Puzzles 15.6.2. Preschool Toys 15.6.3. Outdoor/Sports 15.6.4. Dolls 15.6.5. Video Games 15.6.6. Others 15.7. Mexico Toys and Games Market Forecast, by Distribution Channel 15.7.1. Offline 15.7.2. Online 15.8. Brazil Toys and Games Market Forecast, by Product 15.8.1. Puzzles 15.8.2. Preschool Toys 15.8.3. Outdoor/Sports 15.8.4. Dolls 15.8.5. Video Games 15.8.6. Others 15.9. Brazil Toys and Games Market Forecast, by Distribution Channel 15.9.1. Offline 15.9.2. Online 15.10. Rest of Latin America Toys and Games Market Forecast, by Product 15.10.1. Puzzles 15.10.2. Preschool Toys 15.10.3. Outdoor/Sports 15.10.4. Dolls 15.10.5. Video Games 15.10.6. Others 15.11. Rest of Latin America Toys and Games Market Forecast, by Distribution Channel 15.11.1. Offline 15.11.2. Online 15.12. PEST Analysis 15.13. Key Trends 15.14. Key Developments 16. Company Profiles 16.1. Market Share Analysis, by Company 16.2. Market Share Analysis, by Region 16.3. Market Share Analysis, by Country 16.4. Competition Matrix 16.4.1. Competitive Benchmarking of key players by price, presence, market share, Distribution Channel and R&D investment 16.4.2. New Distribution Channel Launches and Distribution Channel Enhancements 16.4.3. Market Consolidation 16.4.3.1. M&A by Regions, Investment and Distribution Channel 16.4.3.2. M&A Key Players, Forward Integration and Backward Integration 16.5. Company Profiles: Key Players 16.5.1. Lego 16.5.2. Mattel Inc. 16.5.3. Namco Bandai 16.5.4. Hasbro 16.5.5. Toy Quest 16.5.6. Sanrio Company Ltd. 16.5.7. Konami Corporation 16.5.8. Integrity Toys, Inc. 16.5.9. Jakks Pacific 17. Primary Key Insights.

About This Report

Report ID 71849
Category Consumer Goods & Services
Published Date September 2020
Updated Date
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