Social Gaming Market- Global Industry Analysis and Forecast (2023-2029)

Social Gaming Market size was valued at US$ 27.16 Bn. in 2022 and the total revenue is expected to grow at a CAGR of 16.01% from 2023 to 2029, reaching nearly US$ 76.83 Bn.
Social Gaming Market Overview:
Playing online games with other members of the same online community is known as social gaming. Bejewelled, Little Big Planet, and Wii Play are all popular examples. MMORPG (Massively Multiplayer Online Role-Playing Game) – A type of role-playing video games in which large groups of people interact online in a virtual world. World of Warcraft is a famous example. This report focuses on the different segments of the Social Gaming market (Gender, Age Group, Revenue Generation, and Region). This report examines the major market players and regions in depth (North America, Asia Pacific, Europe, Middle East & Africa, and South America). It's a comprehensive look at today's rapid breakthroughs in a range of fields. Facts and numbers, visualisations, and presentations are used to show the primary data analysis during the historical era from 2018 to 2022. The market drivers, restraints, opportunities, and challenges for Social Gaming are examined in this report. The MMR report's investment suggestions are based on a thorough examination of the current competitive environment in the Social Gaming market.To know about the Research Methodology :- Request Free Sample Report
Social Gaming Market Dynamics:
During the forecast period, rising smartphone demand is expected to boost the social gaming market growth.

The demand for mobile phones has risen dramatically in recent years. Growing smartphone applications are leading to increased market support for social gaming. Smartphones run on a variety of operating systems, including iOS, Android, BlackBerry OS, and Windows, which allow users to perform multiple tasks at once. With the help of operating systems, different social games may be downloaded on mobile devices. The phone's huge memory capacity, which ranges from 16 to 64 GB, enables for the storage of many games. As a result, these factors are expected to boost the social gaming market growth over the forecast period.

During the forecast period, restrictions on social networking sites are expected to hamper the social gaming market growth.

Texas Hold'em poker, Farmville, Candy Crush, and Criminal Case are among the most popular online games on social networking sites like MySpace, Facebook, and Google+. The restriction on social networking sites like Facebook, MySpace, and Twitter has resulted in significant market losses. Many Islamic countries, including Iran, Pakistan, and Indonesia, have made social networking sites illegal. This is also considered forbidden in Middle Eastern cultures. Such sites have been restricted primarily for security concerns. As a result, these factors are expected to hinder the social gaming market growth over the forecast period.

In the global social gaming market, improvements in browser experience is expected to create significant growth opportunities.

High-quality browser-based games are being developed by the social gaming market. Richer and more complicated 3D social games are being developed by companies. Adobe released a beta of Flash Player, which is intended to support accelerated 3D, while Unity released a Flash export feature. Social games are simple to install on smartphones and tablet computers. The majority of games are available for free. As a result, consumers are more inclined to play browser-based games that provide a similar thrill and experience to those provided by an Xbox or PlayStation.

Smartphone and tablet sales are on the rise. The personal computer is a popular choice.

Globally, the need for smartphones and tablet computers is driving the growth of social games. Mobile devices make games available 24 hours a day, seven days a week. This is largely driving its growth in the segment. PCs and smartphones are commonly utilised for social gaming because they provide users with convenient access and convenience.

The largest gaming platform is available on social networking sites.

Social networking sites like Facebook, Twitter, MySpace, and Friendster are currently the most popular places to play games, contributing significantly to the growth of social gaming. In comparison to other platforms, social networking platforms are significantly more convenient.
Social Gaming Market Segment Analysis:
The Social Gaming Market is segmented by Gender, Age Group, and Revenue Generation.

Based on the Revenue Generation, the market is segmented into Advertisements, Virtual Goods, and Lead Generation. Lead Generation segment is expected to hold the largest market share of xx% by 2029. The key factor that is expected to drive the growth of the advertisement segment is the increasing use of the social gaming in the world. In 2022, the casual gaming segment's advertising revenues reached Rs 36 billion. With the amount of time spent gaming increasing, advertisers and companies are considering online casual gaming as a feasible way to reach their target customers. This is especially true now that online casual gaming has reached a broad demographic.

Based on the Gender, the market is segmented into Male and Female. Both Male and Female segments are expected to grow rapidly at a CAGR of xx% and xx% during the forecast period 2023-2029. Men and women play social games virtually equally, with 52 percent and 48 percent, respectively, playing them more than once a month. Men, on the other hand, play on the PC and console at least once a month, compared to 35 percent and 23 percent of women, respectively. Female gamers value their social connections, with 39 percent discovering a game through friends or family and 20% through social media. Men are less likely than women to find games through friends or family. Instead, 26% of men learn about new titles from review or game sites, and 24% from online video channels.
Regional Insights:
Asia Pacific region is expected to dominate the Social Gaming Market during the forecast period 2023-2029. Asia Pacific region is expected to hold the largest market share of xx% by 2029. The Asia Pacific social gaming market is expected to drive significantly by the region's large population, increasing internet connectivity, and rising disposable income during the forecast period. The increasing GDP of Southeast Asian economies like Malaysia, Thailand, and Indonesia has resulted in the region's most rapid market growth. Japan, South Korea, and India are in the same boat. Experts believe that the region will become the core of social gaming due to low operating costs and an abundance of competent workers for developing and testing new products.

The objective of the report is to present a comprehensive analysis of the Global Social Gaming Market to the stakeholders in the industry. The past and current status of the industry with the forecasted market size and trends are presented in the report with the analysis of complicated data in simple language. The report covers all the aspects of the industry with a dedicated study of key players that include market leaders, followers, and new entrants.

PORTER, PESTEL analysis with the potential impact of micro-economic factors of the market has been presented in the report. External as well as internal factors that are supposed to affect the business positively or negatively have been analyzed, which will give a clear futuristic view of the industry to the decision-makers.

The reports also help in understanding the Global Social Gaming Market dynamic and structure by analyzing the market segments and projecting the Global Social Gaming Market size. Clear representation of competitive analysis of key players by Distribution Channel, price, financial position, product portfolio, growth strategies, and regional presence in the Social Gaming Market make the report investor’s guide.
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Social Gaming Market


Base Year
2022
Forecast Period
2023-2029


Historical Data
CAGR
Market Size in 2022
Market Size in 2029


2018 to 2022
16.01%
US$ 27.16 Bn
US$ 76.83 Bn


Segments Covered


by Gender
Male
Female
by Age Group
13-18 Years
19-25 Years
26-35 Years
36-45 Years
46 Years and Above
by Revenue Generation
Advertisements
Virtual Goods
Lead Generation


Regions Covered


North America
United States
Canada
Mexico
Europe
UK
France
Germany
Italy
Spain
Sweden
Austria
Rest of Europe
Asia Pacific
China
S Korea
Japan
India
Australia
Indonesia
Malaysia
Vietnam
Taiwan
Bangladesh
Pakistan
Rest of APAC
Middle East and Africa
South Africa
GCC
Egypt
Nigeria
Rest of ME&A
South America
Brazil
Argentina
Rest of South America



Key Players:
1. Aeria Games GmbH (Germany)
2. Activision Blizzard, Inc. (USA)
3. Blizzard Entertainment, Inc. (USA)
4. King Digital Entertainment plc (UK)
5. Behaviour Interactive, Inc. (Canada)
6. DeNA Co., Ltd. (Japan)
7. Electronic Arts, Inc. (USA)
8. PopCap Games, Inc. (USA)
9. Etermax (Argentina)
10 GREE, Inc. (Japan)
11 Miniclip SA (Switzerland)
12 Peak Games (Turkey)
13 Playtech plc (Isle of Man, UK)
14 Pretty Simple (France)
15 Social Point (Spain)
16 Supercell (Finland)
17 SYBO Games (Denmark)
18 Wooga GmbH (Germany)
19 Zynga, Inc. (USA)

Frequently Asked Questions:

1] Which region is expected to hold the highest share in the Social Gaming Market?
Ans. Asia Pacific is expected to hold the highest share in the Social Gaming Market.

2] Who are the top key players in the Social Gaming Market?
Ans. Aeria Games GmbH (Germany), Activision Blizzard, Inc. (USA), Blizzard Entertainment, Inc. (USA), King Digital Entertainment plc (UK), and Behaviour Interactive, Inc. (Canada) are the top key players in the Social Gaming Market.

3] Which segment is expected to hold the largest market share in the Social Gaming Market by 2029?
Ans. Advertisements segment is expected to hold the largest market share in the Social Gaming Market by 2029.

4] What is the market size of the Social Gaming Market by 2029?
Ans. The market size of the Social Gaming Market is expected to reach US $76.83 Bn. by 2029.

5] What was the market size of the Social Gaming Market in 2022?
Ans. The market size of the Social Gaming Market was worth US $ 27.16 Bn. in 2022.