Flushable Wipes Market: Global Industry Analysis and Forecast (2023-2029) Trends, Statistics, Dynamics, Segmentation by Type, Distribution Channel, Application, and Region.

Flushable Wipes Market was valued at 19.90  Mn. in 2022. Global Flushable Wipes Market size is estimated to grow at a CAGR of 6.74% during the forecast period.
Flushable Wipes Market Overview:
Flushable wet wipes are pre-moistened towelettes primarily designed for personal hygiene and cleansing purpose. They can be used to clean the body, face, and genitals and are made of cloth or paper. Many athletes use flushable wipes to deodorize, cleanse, and hydrate their bodies from head to toes after a gym session, and they're a good alternative to taking a shower when they don't want to. Throughout the day, baby flushable wipes are used to keep babies clean and refreshed. Flushable wipes can be used to remove oil and grime from the face, eliminating the elements that cause breakouts or bacteria. Flushable wipes, unlike ordinary toilet paper, are biodegradable and may be flushed down the toilet safely. These wipes don't break down as quickly as toilet paper, which can cause plumbing issues.



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Flushable Wipes Market Dynamics:

The flushable wipes market is showing northward direction growth, thanks to the growth of the personal care industry and increased hygiene awareness among people across the globe. In addition, several product characteristics such as affordable pricing, comfort, easiness of disposal, and consumer-centric market aesthetics are favorably impacting the flushable wipes market growth. Growing consumer willingness to spend on skincare products to improve overall skin texture, along with rising skin concerns due to rising pollution and work-related stress, are expected to drive demand for flushable wipes throughout the forecast period.

In airplanes, flushable wipes are carried and can be used while traveling. During long flights, these pre-moistened towelettes keep hands clean and refreshed. They are also included in most festival survival packs and can be used after spending too much time in the sun or when children play in the mud for too long. These flushable wipes' features enable them to be used extensively during the summer and when the weather is severe, resulting in expected to boost the product demand throughout the forecast period.

The body flushable wipes are moist but not dripping, and they contain skin-soothing elements like aloe and vitamin E, which keep the body soft and supple. Wet flushable wipes are strong enough to clean multiple body regions while yet being soft enough to clean sensitive or delicate areas. As flushable wipes are unscented and can be used by people with sensitive noses, they are safe to use. These wipes huge size allows them to be used with less flushable wipes, and their thicker bulk makes them ultra-durable. These elements enable consumers to acquire all of the benefits they desire, while manufacturers are able to profit and generate income by selling big quantities.

The rise in the infant population, rapid urbanization, and high disposable income are also contributing to flushable wipes market growth across the globe. In addition, the growing working female population is driving up demand for personal care and hygiene goods, which is driving up the flushable wipes demand. According to the World Employment Social Outlook report, women's global labor force participation was more than 48% in 2019, which is driving the demand for the product across the globe.

Anti-bacterial flushable wipes are used to remove germs without the use of water. Demand for anti-bacterial and disinfection wipes is expected to increase, as a result of increased consumer awareness of health and cleanliness brought on by covid-19. Consumer demand for sanitation products is at an all-time high, so major manufacturers are working on producing these varieties. They're mostly used to clean service counters and cafeteria chairs, along with common gym equipment and shopping carts.
Flushable Wipes Market Segment Analysis:
Based on the Type, the Flushable Wipes Market is segmented into Flushable Wet Wipes, Flushable Dry Wipes, Flushable Intimate Wipes, and Others. The Flushable Wet Wipes segment held the largest market share, accounting for 36.7% in 2020. People's increasing awareness of personal cleanliness and health is fueling the demand for flushable wet wipes. Many of the major key manufacturers are also developing environmentally friendly wet wipes, which are gaining popularity across the globe. Wet wipes have a wide range of applications, including cleaning delicate infant skin, removing makeup, and cleaning areas of the room that are difficult to reach with other cleaning products. The easy availability of many types of wet wipes in grocery stores and medical outlets is expected to drive consumer demand for wet wipes. Wet wipes are lightweight and come in a variety of pack sizes. Wet wipe demand is expected to increase throughout the forecast period.

Based on the Application, the Flushable Wipes Market is segmented into Personal Care, Cosmetic, Medical, and Others. The Personal Care segment held the largest market share, accounting for 46.3% in 2020. Growing awareness regarding flushable wipes along with the rising per capita income of people across the globe is expected to drive the growth of the market for his segment. In addition, growing awareness about women's hygiene is also expected to assist the market growth through the forecast period. Major companies have released disinfection and anti-bacterial wet wipes in response to the growing concern about hygiene in order to avoid virus spread, resulting in flushable wipes market growth for this segment.
Flushable Wipes Market Regional Insights:
The North America region held the largest market share accounted for 38.60% in 2020. Among the region, Europe was the largest exporter of specialty paper in the year 2019.

Increased demand for flushable wipes in consumer and industrial industries has been supported by improving economic conditions in the region. In the consumer market, increased consumer expenditure is expected to encourage the adoption of higher-value, more task-specific wipes, while increased manufacturing activity is expected to boost the demand for flushable wipes in the industrial sector.

Asia Pacific region is expected to witness significant growth at a CAGR of 6.27% during the forecast period. The growing urbanization and changing lifestyles of the people in the region along with rising per capita income are driving the market growth for this region. In addition, growing adoption of personal care products, increasing usages of sanitary pads & tampons, rising aged population, and growing awareness regarding health benefits associated with the use of flushable wipes are fueling product demand in the region.

The objective of the report is to present a comprehensive analysis of the global Flushable Wipes Market to the stakeholders in the industry. The past and current status of the industry with the forecasted market size and trends are presented in the report with the analysis of complicated data in simple language. The report covers all the aspects of the industry with a dedicated study of key players that include market leaders, followers, and new entrants.

PORTER, PESTEL analysis with the potential impact of micro-economic factors of the market have been presented in the report. External as well as internal factors that are supposed to affect the business positively or negatively have been analyzed, which will give a clear futuristic view of the industry to the decision-makers.

The reports also help in understanding the Flushable Wipes Market dynamic, structure by analyzing the market segments and projecting the Flushable Wipes Market size. Clear representation of competitive analysis of key players by Technology, price, financial position, product portfolio, growth strategies, and regional presence in the Flushable Wipes Market make the report investor’s guide.
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Flushable Wipes Market


Report Coverage
Details


Base Year:
2022
Forecast Period:
2023-2029


Historical Data:
2017 to 2022
Market Size in 2022:
US $ 19.90 Mn.


Forecast Period 2023 to 2029 CAGR:
6.74%
Market Size in 2029:
US $ 31.42 Mn.


 Segments Covered:
by Type
• Flushable Wet Wipes
• Flushable Dry Wipes
• Flushable Intimate Wipes
• Others


by Distribution Channel
•Supermarkets/Hypermarkets
• Convenience Stores
• Pharmacy
• Others


by Application
• Personal Care
• Cosmetic
• Medical
• Others



Flushable Wipes Market, by Region
• North America (United States, Canada and Mexico)
• Europe (UK, France, Germany, Italy, Spain, Sweden, Austria and Rest of Europe)
• Asia Pacific (China, South Korea, Japan, India, Australia, Indonesia, Malaysia, Vietnam, Taiwan, Bangladesh, Pakistan and Rest of APAC)
• Middle East and Africa (South Africa, GCC, Egypt, Nigeria and Rest of ME&A)
• South America (Brazil, Argentina Rest of South America)
Flushable Wipes Market Key Players
• Kimberly-Clark
• Procter & Gamble
• Rockline Industries
• Nice-Pak Products
• SC Johnson
• Cottonelle
• Scott
• Equate
• Diamond Wipes International, Inc.
• Charmin
• Edgewell Personal Care Company
• La Fresh Group, Inc.
• Essity Aktiebolag
• Cardinal Health
• Medtronic
• Stryker
• Coloplast

Frequently Asked Questions:

1. Which region has the largest share in Global Flushable Wipes Market?
Ans : North America region held the highest share in 2022.

2. What is the growth rate of Global Flushable Wipes Market?
Ans: The Global Flushable Wipes Market is growing at a CAGR of 6.74% during forecasting period 2023-2029.

3. What is scope of the Global Flushable Wipes Market report?
Ans: Global Flushable Wipes Market report helps with the PESTEL, PORTER, COVID-19 Impact analysis, Recommendations for Investors & Leaders, and market estimation of the forecast period.

4. Who are the key players in Global Flushable Wipes Market?
Ans: The important key players in the Global Flushable Wipes Market are – Kimberly-Clark, Procter & Gamble, Rockline Industries, Nice-Pak Products, SC Johnson, Cottonelle, Scott, Equate, Diamond Wipes International, Inc., Charmin, Edgewell Personal Care Company, La Fresh Group, Inc., Essity Aktiebolag, Cardinal Health, Medtronic, Stryker, Coloplast, and

5. What is the study period of this Market?
Ans: The Global Flushable Wipes Market is studied from 2022 to 2029.