Data Monetization Market: Industry Analysis and Forecast (2021-2027), Technological Trends, Key Trends, Sales Volume, Market Share, Industry Share, Market Size.

Data Monetization Market size was valued at US$ 2.30 Bn. in 2020 and the total revenue is expected to grow at a CAGR of 21.7% through 2021 to 2027, reaching nearly US$ 9.09 Bn.

Data Monetization Market Overview:

The process of leveraging data to gain quantifiable economic value is known as data monetization. Using data to make demonstrable business performance improvements and guide choices are examples of internal or indirect strategies. One of the most important factors driving the adoption of data monetization tools and services across regions is the increase in the volume of data generated and the decreased cost of data storage. Data monetization suppliers are projected to benefit from factors such as the growing need to extract insights from large amounts of data and the growing adoption of AI for data processing. Data Monetization Market To know about the Research Methodology :- Request Free Sample Report Though market forecasting through 2027 is based on real output, demand and supply of 2020, 2020 numbers are also estimated on real numbers published by key players as well all important players across the world. Market forecasting till 2027 is done based on past data from 2016 to 2019 with the impact of global lock down on the market in 2020 and 2021.

COVID-19 Influence on Global Market:

The recent COVID-19 pandemic is expected to limit data monetization tool and service use, particularly in 2020. COVID-19 has an impact on the global economy as well as the healthcare industry. COVID-19 tracker dashboards from IBM, Microsoft, covidvisualizer.com, and the Center for Systems Science and Engineering (CSSE) at Johns Hopkins University, among others, are being used by government agencies to track and limit the development of the COVID-19 outbreak. Streaming services are benefiting from a surge in global demand for media and entertainment. Netflix, for example, has doubled its expected number of new subscribers, while Disney+ has attracted 22 million. However, data streaming companies are facing a challenging scenario due to a mix of network slowdowns (and outages) and analytics tactics that fail to monetize additional traffic leads. Massive data flow is causing problems with data analysis. India's internet consumption has increased by 13% since the statewide lockdown was implemented to combat the spread of Covid-19, according to the Department of Telecommunications.

Data Monetization Market Dynamics:

To increase sales and marketing performance, data is used. Digital technologies today collect a large quantity of data, such as consumer demographics, preferred products, and sales performance, which is utilised to apply predictive business intelligence, hence enhancing efficiency and building customer relationships. In the not-too-distant future, 5G technology will be widely deployed. It has more computational power, but it will generate a massive amount of data that can be leveraged to develop useful insights. The massive volume of data produced opens up new business possibilities. Because of the rise of the Internet of Things (IoT) and other linked devices, every organisation may now collect and exploit data. According to a McKinsey analysis, data transfer across international borders increased global GDP by USD 2.8 trillion in 2014. The lower cost of data storage is another factor driving market growth, as it adds value and encourages companies to use data monetization solutions in the forecast period. Companies are expected to use data monetization to cope with massive amounts of data and extract critical business information. Employees should be able to access collaborative and refined data based on the privileges granted to them for assisting them in generating important insights. Regulatory agencies are implementing new regulation policies in order to incorporate them into the normal operations of businesses. Employees may have access to certain types of information while being barred from accessing others. When combining data from several sources and making it available to employees, companies should use extreme caution. This process might take a long time, and authorities must be informed of any policy changes.

Global Data Monetization Market Segment Analysis:

The Global Data Monetization Market is segmented by Component, Data Type, Business Function, Deployment Type, Selling Type, Organization Size, and Industry. Based on the Component, the market is segmented into Tools, and Services. Tools segment is expected to hold the largest market shares of xx% by 2027. In the analytics phase, data monetization tools are integrated into business applications to improve their capabilities and derive insights from business data, assisting enterprises in making business choices. The data monetization platform provides IT developers with a complete application development environment in which they can design, build, deploy, and execute applications that meet business needs. Data Monetization Market by Component Based on the Deployment Type, the market is segmented into Cloud, and On-premises. On-premises segment is expected to grow rapidly at a CAGR of xx% during the forecast period 2021-2027. Customers' in-house server and computer equipment are used to install and run software or solutions in an on-premises delivery model. Companies' Capital Expenditure (CAPEX) includes the expense of implementing on-premises solutions. This strategy is most commonly used in applications that process sensitive or confidential data. These are the key driver that boosts the growth of this segment in the Global Market during the forecast period 2021-2027. Data Monetization Market by Deployment Based on the Organization Size, the market is segmented into Large Enterprise, and SMEs. Large Enterprise segment is expected to grow rapidly at a CAGR of xx% during the forecast period 2021-2027. Large enterprises are classified as organizations with more than 1,000 employees. Large enterprises have a vast corporate network as well as numerous revenue streams. As a result, they generate a large volume of data. These businesses prefer to implement tools and services on their own servers. This form of implementation can help them increase profitability while ensuring data security.

Global Data Monetization Market Regional Insights:

Asia Pacific dominates the Global Data Monetization market during the forecast period 2021-2027. Asia Pacific is expected to hold the largest market shares of xx% by 2027. The advanced and dynamic adoption of new technologies has occurred in Asia Pacific, which is expected to have the largest CAGR during the forecast period. The region's adoption of data monetization tools and services is expected to be driven by the commercialization of big data, AI, and IoT technologies, as well as the need for additional developments to effectively exploit these technologies. Asia Pacific is made up of key markets including Australia, China, Japan, Singapore, and India, all of which are expected to grow rapidly in the data monetization market. The objective of the report is to present a comprehensive analysis of the Global Data Monetization Market to the stakeholders in the industry. The past and current status of the industry with the forecasted market size and trends are presented in the report with the analysis of complicated data in simple language. The report covers all the aspects of the industry with a dedicated study of key players that include market leaders, followers, and new entrants. PORTER, PESTEL analysis with the potential impact of micro-economic factors of the market have been presented in the report. External as well as internal factors that are supposed to affect the business positively or negatively have been analyzed, which will give a clear futuristic view of the industry to the decision-makers. The reports also help in understanding the Global Data Monetization Market dynamic, structure by analyzing the market segments and project the Global Data Monetization Market size. Clear representation of competitive analysis of key players by product, price, financial position, product portfolio, growth strategies, and regional presence in the Global Data Monetization Market make the report investor’s guide.

Global Data Monetization Market Scope: Inquire before buying

Global Data Monetization Market
Report Coverage Details
Base Year: 2020 Forecast Period: 2021-2027
Historical Data: 2016 to 2020 Market Size in 2020: US $ 2.30 Bn.
Forecast Period 2021 to 2027 CAGR: 21.7% Market Size in 2027: US $ 9.09 Bn.
Segments Covered: by Component • Tools • Services
by Data Type • Quantitative • Qualitative
by Business Function • Finance • Marketing • Operations • Logistics • Others
by Deployment Type • Cloud • On-premises
by Selling Type • Direct • Indirect
by Organization Size • Large Enterprise • SMEs
by Industry • BFSI • Telecom • Retail • Defense • Transportation • Healthcare • Energy • Manufacturing • Others

Global Data Monetization Market, by Region

• North America • Europe • Asia Pacific • South America • Middle East and Africa

Global Data Monetization Market Key Players

• Dawex • Reltio • Cisco • SAP • Accenture • Gemalto • Monetize Solutions • Narrative • IBM • Adastra • Infosys • NETSCOUT • Paxata • NESS • Google • SAS • Elevondata • Openwave Mobility • Optiva • Mahindra Comviva • Virtusa

Frequently Asked Questions:

1] What segments are covered in Global Data Monetization Market report? Ans. The segments covered in Global Data Monetization Market report are based on Component, Data Type, Business Function, Deployment Type, Selling Type, Organization Size, and Industry. 2] Which region is expected to hold the highest share in the Global Data Monetization Market? Ans. Asia Pacific is expected to hold the highest share in the Global Data Monetization Market. 3] Who are the top key players in the Global Data Monetization Market? Ans. Dawex, Reltio, Cisco, SAP, and Accenture are the top key players in the Global Data Monetization Market. 4] Which segment holds the largest market share in the Global Data Monetization market by 2027? Ans. Data Monetization Tools segment hold the largest market share in the Global Data Monetization market by 2027. 5] What is the market size of the Global Data Monetization market by 2027? Ans. The market size of the Global Data Monetization market is US $9.09 Bn. by 2027. 6] What was the market size of the Global Data Monetization market in 2020? Ans. The market size of the Global Data Monetization market was worth US $2.30 Bn. in 2020.
1. Global Data Monetization Market: Research Methodology 2. Global Data Monetization Market: Executive Summary 2.1 Market Overview and Definitions 2.1.1. Introduction to Global Data Monetization Market 2.2. Summary 2.1.1. Key Findings 2.1.2. Recommendations for Investors 2.1.3. Recommendations for Market Leaders 2.1.4. Recommendations for New Market Entry 3. Global Data Monetization Market: Competitive Analysis 3.1 MMR Competition Matrix 3.1.1. Market Structure by region 3.1.2. Competitive Benchmarking of Key Players 3.2 Consolidation in the Market 3.2.1 M&A by region 3.3 Key Developments by Companies 3.4 Market Drivers 3.5 Market Restraints 3.6 Market Opportunities 3.7 Market Challenges 3.8 Market Dynamics 3.9 PORTERS Five Forces Analysis 3.10 PESTLE 3.11 Regulatory Landscape by region • North America • Europe • Asia Pacific • The Middle East and Africa • Latin America 3.12 COVID-19 Impact 4. Global Data Monetization Market Segmentation 4.1 Global Data Monetization Market, by Component (2020-2027) • Tools • Services 4.2 Global Data Monetization Market, by Data Type (2020-2027) • Quantitative • Qualitative 4.3 Global Data Monetization Market, by Business Function (2020-2027) • Finance • Marketing • Operations • Logistics • Others 4.4 Global Data Monetization Market, by Deployment Type (2020-2027) • Cloud • On-premises 4.5 Global Data Monetization Market, by Selling Type (2020-2027) • Direct • Indirect 4.6 Global Data Monetization Market, by Organization Size (2020-2027) • Large Enterprise • SMEs 4.7 Global Data Monetization Market, by Industry (2020-2027) • BFSI • Telecom • Retail • Defense • Transportation • Healthcare • Energy • Manufacturing • Others 5. North America Data Monetization Market (2020-2027) 5.1 Global Data Monetization Market, by Component (2020-2027) • Tools • Services 5.2 Global Data Monetization Market, by Data Type (2020-2027) • Quantitative • Qualitative 5.3 Global Data Monetization Market, by Business Function (2020-2027) • Finance • Marketing • Operations • Logistics • Others 5.4 Global Data Monetization Market, by Deployment Type (2020-2027) • Cloud • On-premises 5.5 Global Data Monetization Market, by Selling Type (2020-2027) • Direct • Indirect 5.6 Global Data Monetization Market, by Organization Size (2020-2027) • Large Enterprise • SMEs 5.7 Global Data Monetization Market, by Industry (2020-2027) • BFSI • Telecom • Retail • Defense • Transportation • Healthcare • Energy • Manufacturing • Others 5.8 North America Data Monetization Market, by Country (2020-2027) • United States • Canada • Mexico 6. Asia Pacific Data Monetization Market (2020-2027) 6.1. Asia Pacific Data Monetization Market, by Component (2020-2027) 6.2. Asia Pacific Data Monetization Market, by Data Type (2020-2027) 6.3. Asia Pacific Data Monetization Market, by Business Function (2020-2027) 6.4. Asia Pacific Data Monetization Market, by Deployment Type (2020-2027) 6.5. Asia Pacific Data Monetization Market, by Selling Type (2020-2027) 6.6. Asia Pacific Data Monetization Market, by Organization Size (2020-2027) 6.7. Asia Pacific Data Monetization Market, by Industry (2020-2027) 6.8. Asia Pacific Data Monetization Market, by Country (2020-2027) • China • India • Japan • South Korea • Australia • ASEAN • Rest Of APAC 7. Middle East and Africa Data Monetization Market (2020-2027) 7.1 Middle East and Africa Data Monetization Market, by Component (2020-2027) 7.2. Middle East and Africa Data Monetization Market, by Data Type (2020-2027) 7.3. Middle East and Africa Data Monetization Market, by Business Function (2020-2027) 7.4. Middle East and Africa Data Monetization Market, by Deployment Type (2020-2027) 7.5. Middle East and Africa Data Monetization Market, by Selling Type (2020-2027) 7.6. Middle East and Africa Data Monetization Market, by Organization Size (2020-2027) 7.7. Middle East and Africa Data Monetization Market, by Industry (2020-2027) 7.8. Middle East and Africa Data Monetization Market, by Country (2020-2027) • South Africa • GCC • Egypt • Nigeria • Rest Of ME&A 8. Latin America Data Monetization Market (2020-2027) 8.1. Latin America Data Monetization Market, by Component (2020-2027) 8.2. Latin America Data Monetization Market, by Data Type (2020-2027) 8.3. Latin America Data Monetization Market, by Business Function (2020-2027) 8.4. Latin America Data Monetization Market, by Deployment Type (2020-2027) 8.5. Latin America Data Monetization Market, by Selling Type (2020-2027) 8.6. Latin America Data Monetization Market, by Organization Size (2020-2027) 8.7. Latin America Data Monetization Market, by Industry (2020-2027) 8.8. Latin America Data Monetization Market, by Country (2020-2027) • Brazil • Argentina • Rest Of Latin America 9. European Data Monetization Market (2020-2027) 9.1. European Data Monetization Market, by Component (2020-2027) 9.2. European Data Monetization Market, by Data Type (2020-2027) 9.3. European Data Monetization Market, by Business Function (2020-2027) 9.4. European Data Monetization Market, by Deployment Type (2020-2027) 9.5. European Data Monetization Market, by Selling Type (2020-2027) 9.6. European Data Monetization Market, by Organization Size (2020-2027) 9.7. European Data Monetization Market, by Industry (2020-2027) 9.8. European Data Monetization Market, by Country (2020-2027) • UK • France • Germany • Italy • Spain • Sweden • Austria • Rest Of Europe 10. Company Profile: Key players 10.1. Dawex 10.1.1. Company Overview 10.1.2. Financial Overview 10.1.3. Global Presence 10.1.4. Capacity Portfolio 10.1.5. Business Strategy 10.1.6. Recent Developments 10.2. Reltio 10.3. Cisco 10.4. SAP 10.5. Accenture 10.6. Gemalto 10.7. Monetize Solutions 10.8. Narrative 10.9. IBM 10.10. Adastra 10.11. Infosys 10.12. NETSCOUT 10.13. Paxata 10.14. NESS 10.15. Google 10.16. SAS 10.17. Elevondata 10.18. Openwave Mobility 10.19. Optiva 10.20. Mahindra Comviva 10.21. Virtusa

About This Report

Report ID 11628
Category Information Technology & Telecommunication
Published Date Aug 2019
Updated Date Nov 2021
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