Anti-Ageing Cosmetics Market : Global Industry Analysis and Forecast 2023-2029

The Anti-Ageing Cosmetics Market was valued at 45.84 Billion USD for the year 2022 and is expected to grow at a CAGR of 5.9% to become a 68.47 Billion USD market by the year 2029

The anti-ageing cosmetics market refers to the segment of the cosmetics industry that focuses on products designed to combat and reduce the signs of ageing. These products aim to address various age-related concerns such as wrinkles, fine lines, sagging skin, dark spots, and uneven skin tone

Geographically, the anti-ageing cosmetics market is diverse. North America and Europe have traditionally been strong markets due to high consumer awareness and a willingness to spend on skincare. The Asia Pacific region is witnessing rapid growth due to the rising disposable income, changing lifestyles, and increasing importance placed on skincare routines among consumers.

Several major players dominate the anti-ageing cosmetics market. L'Oreal SA, a French company, is one such key player known for its wide range of anti-ageing products across different product lines. Estée Lauder Companies Inc., an American company, is known for its premium skincare offerings. Procter & Gamble Co., Johnson & Johnson, and Unilever PLC are multinational companies with well-known brands in the cosmetics industry that also offer anti-ageing products.

Consumer trends in the market reflect changing preferences and demands. There is a growing liking for natural and organic products, led by concerns for sustainability and health. Consumers are in search of products with clean ingredients and are willing to pay a premium for these options of products. Products with added sun protection, hydration, or brightening properties are gaining popularity.

The anti-ageing cosmetics market is a dynamic and competitive industry driven by evolving consumer demands, technological advancements, and regulatory factors. The market's growth is expected to continue as consumers prioritize skincare and place greater importance on maintaining a youthful appearance.To know about the Research Methodology :- Request Free Sample Report

Research Methodology

The research used primary and secondary data to thoroughly examine and validate all possible market factors. The market size for top-level markets and sub-segments is normalized and the impact of inflation, economic downturns, regulatory & policy changes, and other variables is factored into the market forecast.

The bottom-up approach and multiple data triangulation methodologies are used to estimate the market size and forecasts. The percentage splits, market shares and breakdowns of the segments are derived based on weights assigned to each of the segments on their utilization rate and average sale price. The country-wise analysis of the overall market and its sub-segments are based on the percentage adoption or utilization of the given market Size in the respective region or country. Major players in the market are identified through secondary research based on indicators that include market revenue, price, services offered, advancements, mergers and acquisitions, and joint.

Extensive primary research was conducted to acquire information and verify and confirm the crucial numbers arrived at after comprehensive market engineering and calculations for market statistics, market size estimations, market forecasts, market breakdown, and data triangulation.
Anti-Ageing Cosmetics Market Dynamics
Market Drivers:

The growing older population throughout the world is a primary driver of the anti-aging cosmetics business. Consumer awareness of skincare, beauty, and wellbeing has increased demand for anti-aging cosmetics. Consumers are actively looking for items that might address particular ageing problems and help them seem younger.. This has led to the success of brands like Drunk Elephant and The Ordinary, which focus on transparent ingredient lists and targeted anti-ageing solutions.

Companies like SkinCeuticals and Neutrogena have leveraged advancements in technology to develop innovative anti-ageing products. The growing influence of social media platforms and beauty influencers has significantly impacted consumer purchasing decisions. Influencers' recommendations and demonstrations of anti-ageing products create awareness and drive consumer interest in trying new products. Brands like Glossier and Fenty Beauty have successfully utilized influencer marketing to promote their anti-ageing offerings.

Challenges:

The anti-ageing cosmetics market is highly competitive, with numerous established brands and new entrants vying for market share. Companies need to differentiate their products through innovation, marketing, and brand reputation to stand out. Estée Lauder's Advanced Night Repair and Lancôme's Advanced Génifique are examples of brands that have established themselves as market leaders through effective differentiation. Price sensitivity among consumers is a challenge in the anti-ageing cosmetics market. Some consumers may be hesitant to invest in high-priced products, especially when there are cheaper alternatives available. To address this challenge, brands like The Inkey List and CeraVe offer affordable yet effective anti-ageing options.

Restraints:

The demand for scientific evidence to support product claims is increasing. Consumers are seeking anti-ageing products backed by clinical studies or proven effectiveness. To produce scientific proof, businesses must spend in research and development. Skinceuticals and La Roche-Posay, for example, emphasise the scientific research behind their anti-aging treatments. Certain components often found in anti-aging cosmetics may cause allergies or skin sensitivity in some customers. To address this, companies such as Clinique and Paula's Choice provide fragrance-free and hypoallergenic solutions for people with sensitive skin.

Opportunities:

The expanding beauty and wellness industry presents significant opportunities for the anti-ageing cosmetics market. Brands like Tata Harper and Dr Barbara Sturm have successfully tapped into the wellness trend by offering holistic and natural anti-ageing products. Emerging markets, especially in Asia Pacific and Latin America, offer untapped potential for the anti-ageing cosmetics market. The rising disposable incomes, changing lifestyles, and increasing beauty consciousness in these regions create new opportunities. For example, K-beauty brands like Laneige and Innisfree have gained popularity in Asia with their innovative anti-ageing offerings.

Market Trends:

There is a growing trend toward natural and organic anti-ageing cosmetics. Consumers are increasingly concerned about the ingredients they apply to their skin and seek products with clean and sustainable formulations. Brands like Herbivore Botanicals and Drunk Elephant have gained popularity by offering natural and eco-friendly anti-ageing options. Multifunctional anti-ageing products that offer multiple benefits are gaining popularity. Consumers appreciate the convenience and efficiency of using a single product with multiple skincare benefits.

Brands like Olay and IT Cosmetics offer anti-ageing products with added SPF protection, saving consumers time and effort. Sustainable practices and eco-friendly packaging are becoming key considerations for consumers. Brands that prioritize environmentally friendly practices and offer recyclable or biodegradable packaging gain favour among conscious consumers. For example, brands like Aveda and Ren Skincare focus on sustainable sourcing and packaging to appeal to eco-conscious consumers.
Anti-Ageing Cosmetics Market Segmentation
Anti-Ageing Cosmetics Market Segmentation by Product Type

Moisturisers: The desire to moisturise the skin, eliminate fine wrinkles, and enhance texture drives the biggest sector. Moisturisers from major brands like L'Oreal, Estée Lauder, and Olay are popular worldwide. The market is observing trends such as an increase in demand for natural and organic choices, as well as the introduction of innovative compounds like hyaluronic acid and ceramides. Moisturizers hold the largest share of the market and are expected to experience steady growth.

Serums: Serums, another important segment, are lightweight and highly concentrated formulations targeting specific skin concerns. They have gained popularity due to their efficacy in delivering active ingredients deep into the skin. Clinique, Sunday Riley, and The Ordinary all provide a wide selection of anti-ageing serums. The market is seeing an increase in demand for serums containing components like as retinol and vitamin C, as well as a preference for multifunctional serums. Serums have the second-largest market share and have shown substantial increase.
Creams and lotions: Creams and lotions are popular because of their moisturising and nourishing effects, as well as their ability to provide a protective barrier and reduce the appearance of fine lines and wrinkles. This segment's prominent players include La Mer, Lancôme, and Kiehl's. Demand for creams and lotions containing natural and organic components, as well as specialised solutions for certain age groups, are market trends. Creams and lotions maintain the third highest market share, with consistent growth driven by customer demand for moisturising skincare products.
Masks and peels: Masks and peels offer intensive treatment for the skin, promoting rejuvenation, exfoliation, and firming. Brands like GlamGlow and Peter Thomas Roth are prominent in this segment. The market trend includes the popularity of sheet masks, overnight masks, and chemical peels with natural and gentle ingredients. Masks and peels have gained traction in the market, driven by the trend of at-home spa treatments and the desire for quick and visible results.

Cleansers: Cleansers, though not individually contributing significantly to market share, play a vital role in any skincare routine, including anti-ageing regimens. Cetaphil, Fresh, and Tatcha are key players in this segment. The market trend involves the demand for gentle cleansers with hydrating properties, oil-based and balm cleansers, and the inclusion of anti-ageing ingredients. While the share of cleansers may not be as substantial, their usage is widespread and contributes to overall market growth.

Anti-Ageing Cosmetics Market by Ingredients

Retinol/Retinoids: Owing to their demonstrated effectiveness in decreasing wrinkles, fine lines, and age spots, retinol and retinoids are widely sought-after components in anti-ageing cosmetics. They improve skin cell turnover and collagen formation, giving in a more youthful look. Key players in this segment include RoC, Murad, Paula's Choice, The Inkey List, and Medik8. With the highest market share, retinol/retinoids are projected to oversee steady growth driven by continuous product innovation and consumer demand. Market trends include a growing preference for retinol-infused anti-ageing products, the introduction of stabilized and gentle retinol formulations, and combination products that incorporate retinol with other beneficial ingredients.

Peptides: Peptides, amino acids, boost collagen production, skin firmness, and suppleness. They smooth skin and minimise wrinkles. This section includes StriVectin, Olay, The Ordinary, Peter Thomas Roth, andDr. Dennis Gross Skincare. Peptides dominate anti-ageing cosmetics. Consumer demand for peptide-containing goods, a focus on particular peptide combinations for targeted advantages, and new peptide technologies fuel their rise.

Hyaluronic Acid: Hyaluronic acid plumps and firms skin, minimising fine lines and wrinkles. It moisturises and smooths skin. Neutrogena, The Ordinary, Drunk Elephant, Glossier, and Mario Badescu lead this area. Hyaluronic acid's anti-ageing and moisturising effects make it popular. Its broad usage in skincare products drives its rise. Hyaluronic acid-infused anti-ageing treatments, goods with varying molecular weights of HA for increased efficacy, and products containing HA and other active ingredients are market trends.

Antioxidants (Vitamin C, E, etc.): protect the skin against free radicals, oxidative stress, and premature ageing. They brighten, tone, and minimise wrinkles. SkinCeuticals, Drunk Elephant, Sunday Riley, The Body Shop, and Kiehl's lead this section. The anti-ageing cosmetics industry is dominated by antioxidants, especially vitamins C and E. They must expand. Antioxidant anti-ageing products, stable and strong vitamin C formulations, combination solutions with various antioxidants, and natural antioxidant sources are market trends.

stem cells: Plant and fruit stem cells are thought to promote cell regeneration and rejuvenation. They tighten skin in anti-ageing products. Estée Lauder, La Prairie, L'Occitane, Algenist, and Cellcosmet dominate this category. Stem cell-based anti-ageing products have a small but considerable market share. Stem cell research and demand for novel skincare products fuel their growth. Market trends include stem cell-based anti-ageing therapies, targeted plant stem cells, and combination products containing stem cells and other beneficial substances.

Natural/Organic components: Concerns about synthetic components and a desire for clean, sustainable beauty are driving customer demand for natural and organic skincare products. Tata Harper, Dr. Hauschka, Herbivore Botanicals, RMS Beauty, and Juice Beauty dominate this market. Organic anti-ageing cosmetics are gaining market share. Clean and sustainable beauty products propel their growth. Natural and organic anti-ageing brands, botanical extracts, essential oils, and herbal formulations, eco-friendly packaging, and sustainable sourcing are market trends.
Anti-Ageing Cosmetics Market Segmentation by Region
North America:
This region has countries like the United States and Canada, boasts a robust Anti-Ageing Cosmetics Market. Key players such as Estée Lauder, L'Oreal, and Procter & Gamble operate in this market. The region experiences a growing demand for natural and organic anti-ageing products, driven by consumer preferences for clean and sustainable beauty options. Multifunctional skincare solutions are gaining popularity among consumers, who are increasingly conscious of ingredient quality and formulation.

Europe:
This region has countries like the United Kingdom, Germany, France, Italy, and Spain, holds a significant share in the Anti-Ageing Cosmetics Market. Key players in the region are L'Oreal, Beiersdorf, and Shiseido. European consumers exhibit a strong inclination towards innovative anti-ageing products with advanced ingredients and formulations. Sustainability and eco-friendly packaging have emerged as significant trends in the region. Personalized skincare solutions are also gaining traction. The European market benefits from a mature beauty and wellness industry, as well as a population that values high-quality skincare products.

Asia Pacific:
The Asia Pacific region, encompassing China, Japan, South Korea, India, and Australia, is witnessing rapid growth in the Anti-Ageing Cosmetics Market. Shiseido, Amorepacific, and LG Household & Health Care are prominent players in this region. The market is driven by increasing demand for anti-ageing products in emerging economies, influenced by K-beauty and J-beauty trends. Natural and herbal skincare solutions are particularly popular and desired. Rising disposable income and an expanding middle-class population contribute to market growth. The region is also known for its beauty-conscious consumers who follow the latest trends and embrace beauty technologies.

Latin America:
Latin America, including countries like Brazil, Mexico, Argentina, Colombia, and Chile, has a thriving Anti-Ageing Cosmetics Market. Key players in this region include Natura &Co, Belcorp, and Avon. Consumers show a preference for natural and organic skincare products, as well as multifunctional and value-for-money options. Sun protection and skincare education are also gaining prominence. The region's large population, increasing disposable income, and expanding beauty retail sector contribute to market growth.

Middle East and Africa:
This region countries like the United Arab Emirates, South Africa, Egypt, and Nigeria, have a developing Anti-Ageing Cosmetics Market. Key players such as Estée Lauder, Shiseido, and Beiersdorf have operations in the region. The market exhibits a growing demand for premium and luxury anti-ageing products. Beauty salons and spas are experiencing significant growth. Consumers in the region show interest in halal-certified and culturally suitable skincare products. Natural and organic cosmetics are also gaining popularity. Factors such as urbanization, higher disposable income, and a cultural emphasis on beauty and skincare contribute to market growth.

Anti-Ageing Cosmetics Market Competitive Analysis

Many players compete in the Anti-Ageing Cosmetics Market. Multinationals and newcomers dominate the market. Product innovation, brand awareness, distribution methods, price tactics, and marketing drive market competition.

Market leaders are well-known brands. Anti-ageing cosmetics buyers want reputable companies. Product quality, efficacy, and customer satisfaction have earned these business’s reputations. Differentiated products and clear brand values may help fledgling businesses acquire popularity.

Pricing is critical in the anti-ageing cosmetics market. Luxury brands use premium pricing, whereas mass-market companies use competitive pricing. Quality, effectiveness claims, ingredients, brand positioning, and target market segmentation affect pricing.

Larger firms have acquired smaller ones to extend their product line, market reach, and competitive position in the anti-ageing cosmetics sector. As market share consolidates, significant companies compete to keep or grow their share.
Anti-Ageing Cosmetics Market competition is changing. To be competitive, players must adapt to changing customer tastes, technology, and regulations.
Anti-Ageing Cosmetics Market Scope :Inquire Before Buying



Global Anti-Ageing Cosmetics Market


Report Coverage
Details


Base Year:
2022
Forecast Period:
2023-2029


Historical Data:
2017 to 2022
Market Size in 2022:
US $ 45.84 Bn.


Forecast Period 2023 to 2029 CAGR:
5.9%
Market Size in 2029:
US $ 68.47 Bn.


 Segments Covered:
by Product
Moisturizers
Serums
Creams and lotions
Masks and peels
Cleansers
Others (eye creams, neck creams, etc.)


by Ingredients
Retinol/Retinoids
Peptides
Hyaluronic Acid
Antioxidants (Vitamin C, Vitamin E, etc.)
Stem Cells
Natural/Organic Ingredients
Others (Collagen, Alpha-Hydroxy Acids, etc.)


by Gender
Male
Female


by Distribution Channel
Specialty Stores
Supermarkets/Hypermarkets
Online Retailers/E-commerce platforms
Pharmacies/Drugstores
Beauty Salons/Spas
Others


by Age Group
Young Adults (18-35 years)
Middle-Aged Adults (36-55 years)
Elderly Adults (55 years and above


by Price Range
Mass/Value Segment
Premium Segment
Luxury/High-End Segment


by Consumer Preferences
Natural/Organic Anti-ageing Cosmetics
Cruelty-Free/Vegan Anti-ageing Cosmetics
Hypoallergenic/Sensitive Skin-friendly Anti-ageing Cosmetics



Anti-Ageing Cosmetics Market, by Region
North America (United States, Canada and Mexico)
Europe (UK, France, Germany, Italy, Spain, Sweden, Austria, Turkey, Russia and Rest of Europe)
Asia Pacific (China, India, Japan, South Korea, Australia, ASEAN and Rest of APAC)
Middle East and Africa (South Africa, GCC, Egypt, Nigeria and Rest of ME&A)
South America (Brazil, Argentina, Columbia and Rest of South America)
Anti-Ageing Cosmetics Market, Key Players
The report has covered the profiles of the below-Anti-Ageing Cosmetics Market companies from a strategic perspective. These key Baby and Toddler Feeding Products & Accessories Manufacturers have been selected based on certain criteria.

1. L'Oreal - Clichy, France
2. Estée Lauder - New York, United States
3. Procter & Gamble - Cincinnati, United States
4. Shiseido - Tokyo, Japan
5. Johnson & Johnson - New Brunswick, United States
6. Unilever - London, United Kingdom and Rotterdam, Netherlands
7. Revlon - New York, United States
8. Avon Products - London, United Kingdom
9. Coty Inc. - New York, United States
10. Amway - Ada, United States
11. Beiersdorf AG - Hamburg, Germany
12. Mary Kay Inc. - Addison, United States
13. Oriflame Cosmetics - Stockholm, Sweden
14. Clarins - Paris, France
15. The Body Shop - London, United Kingdom
16. Nu Skin Enterprises - Provo, United States
17. Natura &Co - São Paulo, Brazil
18. Kao Corporation - Tokyo, Japan
19. Colgate-Palmolive - United States
20. Clinique - United States
21. Olay - Cincinnati, United States
22. Lancôme - Paris, France
23. Neutrogena - Los Angeles, United States
24. SK-II - Tokyo, Japan
25. La Mer - New York, United States
FAQ’S
Q 1: Are anti-ageing cosmetics tested on animals?
Answer: while some brands work on animal cruelty free policies some brands do test on animals

Q 2: Can I use anti-ageing cosmetics during pregnancy?
Answer: Consult a healthcare professional before using any new cosmetics during pregnancy.

Q 3: Do anti-ageing cosmetics have SPF protection?
Answer: Some products may contain SPF, but not all; check labels for sun protection information.

Q 4: How often should one use/apply anti-ageing creams?
Answer: generally one should apply anti-ageing creams once or twice daily for optimal results.

Q 5: Can men use anti-ageing cosmetics?
Answer: Yes, anti-ageing products are suitable for men as well as women.