Active Packaging Market: Global Industry Analysis and Forecast (2024-2030)

The Active Packaging Market size was valued at USD 15.40 Bn. In 2023 and the total Active Packaging Market revenue is growing by 5.5 % from 2024to 2030, reaching nearly USD 22.40 Bn.
Active Packaging Market Overview:
Active Packaging is a mode of packaging in which the package, the product, and the environment interact to prolong shelf life and enhance safety as well as sensory properties while maintaining the quality of the product. Rapid technology changes are leading to exciting developments in the active and modified atmosphere packaging market. The increasing demand for fresh and quality packaged food, consumer convenience, and manufacturer concern for the longer shelf life of food products is driving the Global Active Packaging Market and  Smart Packaging technology for the food and beverage market.

Active systems are a branch of packaging that are truly innovative and offers exciting opportunities for food safety, quality, and convenience. Active packaging helps increase safety & convenience, also monitors freshness, and provides information on quality. Additionally, food and pharmaceuticals utilize active packaging. The packaged food industry's expansion and convenience shops' rising usage of active packaging are important factors that are accelerating the Active Packaging Market growth.To know about the Research Methodology :- Request Free Sample Report

The active packaging market is experiencing significant growth and evolving trends. The active packaging market is the increasing demand for intelligent packaging solutions. The active packaging market is witnessing advancements in active materials and technologies. These include oxygen scavengers, moisture control agents, antimicrobial coatings, and ethylene absorbers, among others. These active components actively interact with the packaged product to prevent spoilage, microbial growth, and deterioration. For instance, oxygen scavengers remove oxygen from the package, thus inhibiting the oxidation process and preserving the product's freshness and flavor. The active packaging market is witnessing a growth in demand for intelligent, sustainable, and technologically advanced solutions. The focus on preserving product quality, reducing waste, and enhancing consumer safety is driving the adoption of active packaging across various industries. The technology continues to advance, the active packaging market is expected to experience further growth and innovation in the forecast period.
Active Packaging Market Dynamics
Growing Awareness of Health and Wellness Drives the Market Growth.

Growing awareness of health and wellness among consumers is a significant driving factor for the active packaging market. People become more health conscious, they are increasingly seeking products that promote well-being. Active packaging technologies play an important role in meeting this demand by preserving the nutritional value and freshness of products. Incorporating features like oxygen barriers, UV light protection, and active packaging help to retain vitamins, nutrients, and flavors, ensuring that consumers receive products that meet their health goals. This emphasis on health and wellness extends to sustainable packaging options as well as consumers are increasingly concerned about the environmental impact of packaging materials. Active packaging solutions utilize biodegradable materials and reduced and support sustainability goals and regulations, making them an attractive choice for health-conscious and environmentally aware consumers. The growing awareness of health and wellness is driving the adoption of active packaging solutions in the market.

The growing E-Commerce Industry boosts the Market Growth

The growing e-commerce industry is a significant driving factor for the active packaging market. With the rise of online shopping, there is an increasing need for packaging that ensures product protection, convenience, and a positive customer experience during shipping and delivery. Active packaging solutions helps to meet these requirements. For instance, temperature control packaging helps maintain the optimal temperature for perishable goods during transit, reducing the risk of spoilage. Anti-static packaging protects electronic products from electrostatic discharge, ensuring their safe delivery.

Additionally, shock-absorbing materials provide moderating and protection for breakable items, minimizing the risk of damage during transportation. The e-commerce industry continues to expand, and the demand for active packaging solutions continuously growing. Manufacturers and retailers identify the importance of delivering products in optimal condition to maintain customer satisfaction and brand reputation. Therefore, active packaging technologies that offer enhanced protection and convenience for e-commerce shipments are in high demand, driving the growth of the active packaging market.High Implementation Costs Restrain the Market Growth

The main challenge in the active packaging market is the relatively higher implementation costs compared to traditional packaging methods. Active packaging technologies involve incorporating additional components, such as sensors, or active agents, which increase the overall production and packaging costs. These added costs discourage some businesses, especially small and medium-sized enterprises from adopting active packaging solutions, particularly if they operate on limited budgets. The initial investment required for equipment, research and development, and specialized packaging materials are significant barriers, limiting the widespread adoption of active packaging in certain industries. The cost-effectiveness and return on investment of active packaging solutions need to be carefully evaluated to ensure viability for businesses, which slows down the market growth to some extent.


Growing Advancements in active packaging technologies create lucrative growth opportunities for market growth.

Advancements in active packaging technologies are creating significant opportunities in the market. These advancements involve the integration of smart and intelligent features into packaging solutions. For instance, technologies like RFID tags, NFC, or printed electronics are being incorporated into active packaging, enabling real-time tracking, authentication, and interaction with packaged products. These innovations enhance supply chain visibility, enable improved product safety measures, and enhance consumer engagement. The ability to provide packaging that offers these advanced functionalities and benefits opens doors for companies to differentiate themselves and meet the evolving needs of the market. Advancements in active packaging technologies also pave the way for further innovation and the development of new products and applications, driving the growth and expansion of the active packaging market.


Recent Developments

October 2022 -To meet the rising product demand Ampacet, announced the opening of its new production plant in Brembate Italy. The new site increases the company’s capacity by using its technologies and enhancing customer service through the innovation process.
In 2022, The University of California, Davis developed a new type of active packaging that uses nanostructured films to release antimicrobial agents. The films are able to control the release of the agents, ensuring that they are only released when needed. This helps to prevent the growth of spoilage bacteria and extends the shelf-life of food
May 2022 - Avery Dennison Corporation made significant investments to improve factory efficiency and expand manufacturing capacity in Europe to meet the rising demand for its label and active packaging materials.
January 2020 - AIMPLAS initiated the project SafetySenseO2 for creating a printed sensor. The sensor diagnoses the presence of oxygen in a product's packaging. Which helps to enhance the quality and safety of food to decrease the risk of food poisoning.

Competitive Landscape:

The global active packaging market is highly competitive. The report provides a comprehensive analysis of the key players in the Global Active Packaging Market. The Major players in the market are Amcor plc. , Avery Dennison Corporation, R. Grace and Company, Graham Packaging Company Inc.,3M, Aptar Group Inc., Graham Packaging Company, BASF, WestRock, Ball Corporation, Sealed Air Corporation, Mondi, Active Packaging Ltd., Crown Holdings Inc., LINPAC Packaging

The Companies majorly focus on mergers and acquisitions to innovate the products and maintain sustainability. Also, the key players rising focus on partnerships and investment to expand the product portfolio.

Amcor plc is a global packaging company headquartered in Switzerland. It is one of the largest packaging companies in the world, specializing in a wide range of packaging solutions for various industries, including food, beverage, healthcare, personal care, and more. Amcor provides flexible packaging, rigid packaging, and specialty cartons to its customers.

About Amcor plc.

Partnership

1) 9 March 2022: Amcor announces new Partnership with Alliance to end plastic Waste.
Acquisitions
1) 17 January 2023: Amcor acquired MDK, a leading provider of medical device packaging in China.
2) 8 May 2023: Amcor acquires Moda Systems which designs, assembles, and supports innovative, high-performance modular vacuum packaging solutions for the meat, poultry, and dairy industries.
3) 11 June 2019: Amcor completes acquisition of Bemis, creating the global leader in packaging
Investments
1) 20 January 2022: Amcor announces strategic investment in PragmatIC Semiconductor to develop and commercialize innovative packaging solutions that use embedded electronics.
2) 8 November 2022: Amcor investment in PulPac fiber technology to accelerate global deployment of innovative paper packaging
Active Packaging Market Segment Analysis:
Based on End User, the food and beverage segment dominates the global active packaging market in the year 2023. The segment holds more than 40% shares of the market. Active packaging refers to the incorporation of active substances or technologies into packaging materials, which interact with the packaged food or beverage to extend its shelf life, improve safety, and enhance overall quality. The food and beverages industry demands effective packaging solutions to preserve and protect its products throughout the supply chain, from manufacturing to distribution and retail. Active packaging provides an innovative solution by incorporating functionalities such as antimicrobial agents, oxygen scavengers, moisture absorbers, and temperature indicators.

These active substances help in inhibiting microbial growth, reducing oxidation, controlling moisture levels, and monitoring temperature changes, thereby extending the shelf life of perishable goods. Additionally, stringent regulations and quality standards imposed by governing bodies on the food and beverages industry fueled the adoption of active packaging. The industry must comply with regulations related to food safety, traceability, and labeling. Active packaging helps in meeting these regulatory requirements by ensuring the integrity and safety of the packaged products.
Regional Insights
North America dominated the active packaging market in the year 2023.in the food industry. The United States and Canada witnessed significant adoption and growth of active packaging technologies. The high demand for packaged food and beverages, the rising awareness about food safety and quality, and the growing consumer preference for sustainable and convenient packaging solutions drive the Active Packaging Market growth in this region. The increased focus on reducing food waste and improving product shelf life, this factor accelerates the demand for active packaging solutions.

Additionally, the North American market has seen a rising preference for fresh and organic food products, driving the need for packaging technologies that maintain product freshness and extend shelf life. Also, the demand for active packaging solutions is driven by factors such as the growing food and beverage industry, rising consumer awareness of food safety, and the need for quality products in any climate conditions.

The region is having advanced manufacturing infrastructure, technological innovations also contribute to the adoption of active packaging. Companies in North America are investing in research and development to active packaging solutions that meet the evolving needs of food, healthcare, and other industries. This all factors drive the growth of the Active Packaging Market.Active Packaging Market Scope: Inquire Before Buying



Global Active Packaging Market


Report Coverage
Details


Base Year:
2023
Forecast Period:
2024-2030


Historical Data:
2018 to 2023
Market Size in 2023:
US $ 15.40 Bn.


Forecast Period 2024 to 2030 CAGR:
5.5%
Market Size in 2030:
US $ 22.40 Bn.


 Segments Covered:
by Technology
Gas Scavenger
Antimicrobial Agent
Moisture Absorber
Others


by End User
Food & Beverages
Pharmaceutical
Electronics and Electrical
Automotive
Agriculture
Personal Care & Cosmetics
Shipping &Logistics
Others



Active Packaging Market, by Region
North America (United States, Canada and Mexico)
Europe (UK, France, Germany, Italy, Spain, Sweden, Austria, Turkey, Russia and Rest of Europe)
Asia Pacific (China, India, Japan, South Korea, Australia, ASEAN and Rest of APAC)
Middle East and Africa (South Africa, GCC, Egypt, Nigeria and Rest of ME&A)
South America (Brazil, Argentina, Columbia and Rest of South America)
Active Packaging Market, Key Players are
1. Amcor plc.
2. Avery Dennison Corporation
3. R. Grace and Company
4. Graham Packaging Company Inc.
5. 3M
6. Alter Group Inc.
7. Graham Packaging Company
8. BASF
9. WestRock
10. Ball Corporation
11. Sealed Air Corporation
12. Mondi
13. Active Packaging Ltd.
14. Crown Holdings Inc.
15. LINPAC Packaging
Frequently Asked Question:
1] What segments are cover in the Global Active Packaging Market report?
Ans. The segments covered in the Active Packaging Market report based on Technology, End User and Regions.

2] Which region expected to hold the highest share in the Global Active Packaging Market?
Ans. The North America region expected to hold the highest share of the Active Packaging Market.

3] What was the market size of the Global Active Packaging Market by 2023?
Ans. The market size of the Active Packaging Market by 2023 expected to reach US$ 15.40 Bn.

4] What is the forecast period for the Global Active Packaging Market?
Ans. The forecast period for the Active Packaging Market is 2024-2030.

5] What is the market size of the Global Active Packaging Market in 2030?
Ans. The market size of the Active Packaging Market in 2030 is valued at US$ 22.40 Bn.