Global Virtual Production Market: Industrial Analysis and Forecast (2020-2026), By Component, Type, End User and Region

Global Virtual Production Market was valued $1260.5 Mn in 2019 and is expected to reach $xx Mn by 2026, at a CAGR of xx% during the forecast period.

Global Virtual Production Market Introduction

Virtual Production is a new technology that combines computer visuals and live-action footage in real-time using a set of software tools. Filmmakers and contributors from all around the world can provide input through digital or physical venues when film crews are on set. Filmmakers can organise and share their creative ideas in new, more intuitive, and better ways with such solutions. All of these factors are expected to contribute to the global growth of the virtual production market.

Global Virtual Production Market Dynamics

The introduction of solutions that allow filmmakers to transfer an actor's motion-captured movement to virtual characters, which are then previewed in real-time alongside live-action footage and virtual set extension elements are the result of vast advances in the field of virtual production over the years. Filmmakers can use such tools to prepare and share their creative ideas in fresh and intuitive ways. Over the forecast period, the rising demand for visual effects (VFX) in movie production studios around the world, as well as the growing use of virtual production in commercials are expected to fuel market growth. The popularity of online series with visual effects and three-dimensional graphic settings is driving video creators to incorporate virtual production technology into their work. Visual graphics have been extensively used in popular online and television programmes such as Game of Thrones, The Last Kingdom, Black Mirror, and Outlander create epic and historical situations. VFX aids in the creation of high-quality video content that includes realistic graphic characters and artificial scenes to enhance the viewing experience. Furthermore, virtual production technology aids in the reduction of video production expenses by removing the need for expensive locations and bringing pre-visualization (a part of the pre-production process) to the set. Pre-visualization is the process of creating a first three-dimensional model of the final visual effects action sequence in order to assist filmmakers in planning camera location and other creative/technical requirements. With the advancement of virtual production technology, filmmakers may now construct more advanced computer graphic characters by transforming pictures into real-time characters using facial-capture training data. Artificial intelligence and machine learning elements are also expected to improve the quality of visual effects and simplify the three-dimensional model construction process. In addition, the increasing use of artificial intelligence in content production for action simulation, three-dimensional texturing, and post-process motion-capturing data is predicted to result in the development of advanced visual effect software capabilities in the near future.

Global Virtual Production Market Segment Analysis

In 2019, the software category had almost 42 %, and this dominance is anticipated to continue during the projection period. Visual effects and computer-generated images are being more widely used in movies and commercials, which is expected to boost the market growth. Furthermore, continuous technological developments in virtual production software solutions enable the creation of compelling content by including powerful visual effects capabilities. Additionally, the increasing use of machine learning and deep learning in virtual production solutions is projected to spur the creation of software with more value-added features, boosting the segment's growth. Global Virtual Production Market To know about the Research Methodology :- Request Free Sample Report In 2019, the post-production sector led the market, accounting for 52.9 % of revenue. This is due to its critical role in post-production video editing and collaboration with graphics and visual effects (VFX). Due to the continual rise in new video production projects on various video platforms throughout the world, the market is projected to have significant development prospects during the forecast period. The segment's growth prospects are brightening thanks to an increase in the number of video broadcasters on the internet. In 2019, the movies sector had the biggest market share of about 30.5 %. The growth of the movie segment is being fuelled by a significant increase in movie production expenditures and strong use of visual effects in Hollywood and other regional studios. The growing trend of moving movies from theatres and multiplexes to over-the-top (OTT) platforms allows filmmakers to access a bigger audience, which is projected to fuel the segment's growth during the forecast period.

Global Virtual Production Market Regional Insights

Global Virtual Data Room (VDR) Market Regional InsightsIn 2019, North America led the market, accounting for roughly 38.5 %. This is due to the widespread use of virtual production at the region's major film studios, such as NBC Universal, Viacom CBS, Warner Media, and Walt Disney Studios. Furthermore, significant expenditures by regional firms in R & D efforts to create sophisticated virtual production software solutions contribute to the growth of the area market. Furthermore, the increasing use of visual effects in commercials and athletic events is propelling the regional market ahead. Over the forecast year, the Asia Pacific regional market is expected to gain significant traction in the global market and grow at a CAGR of xx%. Virtual production technology is being implemented at one of the greatest rates in film studios in the area; China, Australia, India, Japan, and South Korea are the major nation driving demand for virtual production solutions. The virtual production market is also benefiting from the rising demand for online video streaming and the rising popularity of on-demand video content across the area. Furthermore, the region's filmmaking businesses are among the first to adopt technologically sophisticated filmmaking solutions.

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Global Virtual Data Room (VDR) Market

Global Virtual Production Market, by Region

• North America • Europe • South America • MEA • Asia Pacific

Global Virtual Production Market Key Players

• 360Rize • Adobe • Arashi Vision Inc. (Insta 360) • Autodesk Inc. • BORIS FX, INC • Epic Games, Inc. • HTC Corporation (VivePort) • HumanEyes Technologies • Mo-Sys Engineering Ltd. • NVIDIA Corporation. • Panocam3d.com • Pixar (The Walt Disney Company) • Side Effects Software Inc (SideFX) • Technicolor • Vicon Motion Systems Ltd
1. Preface 1.1. Market Definition and Key Research Objectives 1.2. Research Highlights 2. Assumptions and Research Methodology 2.1. Report Assumptions 2.2. Abbreviations 2.3. Research Methodology 2.3.1. Secondary Research 2.3.1.1. Secondary data 2.3.1.2. Secondary Sources 2.3.2. Primary Research 2.3.2.1. Data from Primary Sources 2.3.2.2. Breakdown of Primary Sources 3. Executive Summary: Global Virtual Production Market Size, by Market Value (US$ Mn) 3.1. Global Market Segmentation 3.2. Global Market Segmentation Share Analysis, 2019 3.2.1. Global 3.2.2. By Region (North America, Europe, Asia Pacific, South America, Middle East Africa) 3.3. Geographical Snapshot of the Virtual Production Market 3.4. Geographical Snapshot of the Virtual Production Market, By Manufacturer share 4. Global Virtual Production Market Overview, 2019-2026 4.1. Market Dynamics 4.1.1. Drivers 4.1.1.1. Global 4.1.1.2. By Region (North America, Europe, Asia Pacific, South America, Middle East Africa) 4.1.2. Restraints 4.1.2.1. Global 4.1.2.2. By Region (North America, Europe, Asia Pacific, South America, Middle East Africa) 4.1.3. Opportunities 4.1.3.1. Global 4.1.3.2. By Region (North America, Europe, Asia Pacific, South America, Middle East Africa) 4.1.4. Challenges 4.1.4.1. Global 4.1.4.2. By Region (North America, Europe, Asia Pacific, South America, Middle East Africa) 4.1.5. Industry Trends and Emerging Technologies 4.1.6. Porters Five Forces Analysis 4.1.6.1. Threat of New Entrants 4.1.6.2. Bargaining Power of Buyers/Consumers 4.1.6.3. Bargaining Power of Suppliers 4.1.6.4. Threat of Substitute Products 4.1.6.5. Intensity of Competitive Rivalry 4.1.7. Value Chain Analysis 4.1.8. Technological Roadmap 4.1.9. Regulatory landscape 4.1.10. Impact of the Covid-19 Pandemic on the Global Virtual Production Market 5. Supply Side and Demand Side Indicators 6. Global Virtual Production Market Analysis and Forecast, 2019-2026 6.1. Global Virtual Production Market Size & Y-o-Y Growth Analysis. 7. Global Virtual Production Market Analysis and Forecasts, 2019-2026 7.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 7.1.1. Hardware 7.1.2. Software 7.1.3. Services 7.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 7.2.1. Pre-production 7.2.2. Production 7.2.3. Post-production 7.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 7.3.1. Movies 7.3.2. TV Series 7.3.3. Commercial Ads 7.3.4. Online Videos 7.3.5. Others 8. Global Virtual Production Market Analysis and Forecasts, By Region 8.1. Market Size (Value) Estimates & Forecast By Region, 2019-2026 8.1.1. North America 8.1.2. Europe 8.1.3. Asia-Pacific 8.1.4. Middle East & Africa 8.1.5. South America 9. North America Virtual Production Market Analysis and Forecasts, 2019-2026 9.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 9.1.1. Hardware 9.1.2. Software 9.1.3. Services 9.2. Other Seals Market Size (Value) Estimates & Forecast By Type, 2019-2026 9.2.1. Pre-production 9.2.2. Production 9.2.3. Post-production 9.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 9.3.1. Movies 9.3.2. TV Series 9.3.3. Commercial Ads 9.3.4. Online Videos 9.3.5. Others 10. North America Virtual Production Market Analysis and Forecasts, By Country 10.1. Market Size (Value) Estimates & Forecast By Country, 2019-2026 10.1.1. US 10.1.2. Canada 10.1.3. Mexico 11. U.S. Virtual Production Market Analysis and Forecasts, 2019-2026 11.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 11.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 11.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 12. Canada Virtual Production Market Analysis and Forecasts, 2019-2026 12.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 12.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 12.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 13. Mexico Virtual Production Market Analysis and Forecasts, 2019-2026 13.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 13.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 13.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 14. Europe Virtual Production Market Analysis and Forecasts, 2019-2026 14.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 14.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 14.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 15. Europe Virtual Production Market Analysis and Forecasts, By Country 15.1. Market Size (Value) Estimates & Forecast By Country, 2019-2026 15.1.1. U.K 15.1.2. France 15.1.3. Germany 15.1.4. Italy 15.1.5. Spain 15.1.6. Sweden 15.1.7. CIS Countries 15.1.8. Rest of Europe 16. U.K. Virtual Production Market Analysis and Forecasts, 2019-2026 16.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 16.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 16.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 17. France Virtual Production Market Analysis and Forecasts, 2019-2026 17.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 17.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 17.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 18. Germany Virtual Production Market Analysis and Forecasts, 2019-2026 18.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 18.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 18.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 19. Italy Virtual Production Market Analysis and Forecasts, 2019-2026 19.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 19.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 19.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 20. Spain Virtual Production Market Analysis and Forecasts, 2019-2026 20.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 20.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 20.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 21. Sweden Virtual Production Market Analysis and Forecasts, 2019-2026 21.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 21.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 21.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 22. CIS Countries Virtual Production Market Analysis and Forecasts, 2019-2026 22.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 22.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 22.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 23. Rest of Europe Virtual Production Market Analysis and Forecasts, 2019-2026 23.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 23.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 23.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 24. Asia Pacific Virtual Production Market Analysis and Forecasts, 2019-2026 24.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 24.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 24.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 25. Asia Pacific Virtual Production Market Analysis and Forecasts, by Country 25.1. Market Size (Value) Estimates & Forecast By Country, 2019-2026 25.1.1. China 25.1.2. India 25.1.3. Japan 25.1.4. South Korea 25.1.5. Australia 25.1.6. ASEAN 25.1.7. Rest of Asia Pacific 26. China Virtual Production Market Analysis and Forecasts, 2019-2026 26.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 26.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 26.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 27. India Virtual Production Market Analysis and Forecasts, 2019-2026 27.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 27.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 27.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 28. Japan Virtual Production Market Analysis and Forecasts, 2019-2026 28.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 28.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 28.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 29. South Korea Virtual Production Market Analysis and Forecasts, 2019-2026 29.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 29.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 29.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 30. Australia Virtual Production Market Analysis and Forecasts, 2019-2026 30.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 30.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 30.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 31. ASEAN Virtual Production Market Analysis and Forecasts, 2019-2026 31.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 31.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 31.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 32. Rest of Asia Pacific Virtual Production Market Analysis and Forecasts, 2019-2026 32.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 32.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 32.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 33. Middle East Africa Virtual Production Market Analysis and Forecasts, 2019-2026 33.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 33.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 33.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 34. Middle East Africa Virtual Production Market Analysis and Forecasts, by Country 34.1. Market Size (Value) Estimates & Forecast by Country, 2019-2026 34.1.1. South Africa 34.1.2. GCC Countries 34.1.3. Egypt 34.1.4. Nigeria 34.1.5. Rest of ME&A 35. South Africa Virtual Production Market Analysis and Forecasts, 2019-2026 35.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 35.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 35.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 36. GCC Countries Virtual Production Market Analysis and Forecasts, 2019-2026 36.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 36.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 36.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 37. Egypt Virtual Production Market Analysis and Forecasts, 2019-2026 37.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 37.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 37.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 38. Nigeria Virtual Production Market Analysis and Forecasts, 2019-2026 38.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 38.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 38.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 39. Rest of ME&A Virtual Production Market Analysis and Forecasts, 2019-2026 39.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 39.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 39.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 40. South America Virtual Production Market Analysis and Forecasts, 2019-2026 40.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 40.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 40.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 41. South America Virtual Production Market Analysis and Forecasts, by Country 41.1. Market Size (Value) Estimates & Forecast by Country, 2019-2026 41.1.1. Brazil 41.1.2. Argentina 41.1.3. Rest of South America 42. Brazil Virtual Production Market Analysis and Forecasts, 2019-2026 42.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 42.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 42.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 43. Argentina Virtual Production Market Analysis and Forecasts, 2019-2026 43.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 43.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 43.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 44. Rest of South America Virtual Production Market Analysis and Forecasts, 2019-2026 44.1. Market Size (Value) Estimates & Forecast By Component, 2019-2026 44.2. Market Size (Value) Estimates & Forecast By Type, 2019-2026 44.3. Market Size (Value) Estimates & Forecast By End User, 2019-2026 45. Competitive Landscape 45.1. Geographic Footprint of Major Players in the Global Virtual Production Market 45.2. Competition Matrix 45.2.1. Competitive Benchmarking of Key Players By Price, Presence, Market Share, Applications and R&D Investment 45.2.2. New Product Launches and Product Enhancements 45.2.3. Market Consolidation 45.2.3.1. M&A by Regions, Investment and Verticals 45.2.3.2. M&A, Forward Integration and Backward Integration 45.2.3.3. Partnership, Joint Ventures and Strategic Alliances/ Sales Agreements 45.3. Company Profile : Key Players 45.3.1. 360Rize 45.3.1.1. Company Overview 45.3.1.2. Financial Overview 45.3.1.3. Geographic Footprint 45.3.1.4. Product Portfolio 45.3.1.5. Business Strategy 45.3.1.6. Recent Developments 45.3.2. Adobe 45.3.3. Arashi Vision Inc. (Insta 360) 45.3.4. Autodesk Inc. 45.3.5. BORIS FX, INC 45.3.6. Epic Games, Inc. 45.3.7. HTC Corporation (VivePort) 45.3.8. HumanEyes Technologies 45.3.9. Mo-Sys Engineering Ltd. 45.3.10. NVIDIA Corporation. 45.3.11. Panocam3d.com 45.3.12. Pixar (The Walt Disney Company) 45.3.13. Side Effects Software Inc (SideFX) 45.3.14. Technicolor 45.3.15. Vicon Motion Systems Ltd 45.3.16. Other Key Players 46. Primary Key Insights

About This Report

Report ID109796
Category Information Technology & Telecommunication
Published DateJun 2021
Updated Date
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