Global Squash Drinks Market Size by Product Type, Base Type, and Distribution Channel – Segment-Level Market Assessment, Growth Opportunity Analysis, Competitive Landscape & Forecast to 2030
Overview
Global Squash Drinks Market size is expected to reach nearly US$ 1.64 Bn by 2030 with the CAGR of 4.2% during the forecast period.
Global Squash Drinks Market Overview:
Squash Drink is an amalgamation of concentrated fruit syrup with water or other aerated beverages. Syrup concentrate in Squash Drinks is made by boiling the mixture of fruit pulp, sugar, and citric acid. Syrup Concentrate is stored in a cool place and is added with flavoring and coloring agents to improve the essence of the fruit it is made from. This Syrup Concentrate is then mixed with water and sugar to make Squash Drinks. Squash Drinks are consumed by people on a large scale to fulfill the nutrient requirement of Vitamin C and Minerals.
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Squash Drinks hold a large-scale application as an Isotonic Beverages in the Sports industry. Squash Drinks are consumed by people who are on a liquid diet to fulfill the nutrient requirement of the body. Increased preference for fruit-based products as a base for alcoholic beverages has resulted in a growth in demand for Squash Drinks. Rising health concerns and increased demand for fruit-based beverages with long shelf life have resulted in a boom in the Global Squash Drinks Market.
Global Squash Drinks Market Dynamics:
Squash Drink is a preferred summer beverage by people from all age groups. Squash Drinks are stored in large quantities by people for use throughout the summer and fall seasons around the world. Changed environmental seasons and increased summer durations have resulted in a growth in demand for Squash Drinks.
Increased demand for low-calorie plant-based and mineral-rich beverages by the Sports industry has resulted in increased demand for isotonic beverages. Isotonic beverages provide a quick and easily digestive medium to resolve issues related to dehydration. Squash Drinks without the presence of artificial sugar acts as the perfect isotonic beverage. Increased demand for fluid products by the Sports industry has resulted in a growth in the Squash Drinks Market.
A report by WHO published in the year 2017 states that 6% of the global population has type I or type II diabetes and more than 1.5 million deaths are caused by severe forms of diabetes. Increased per capita income and rising awareness programs by different governments have resulted in a growth in demand for food products and beverages that help in maintaining the sugar level. Squash Drinks prepared from genetically modified fruits act as a nutrient-rich medicinal product for people following a plan for diabetes management.
After years of plummeting sales, the UK market has started accepting Squash Drinks as a healthy beverage. A report by Global Data’s Beverage Forecast states that since 2011, the UK market for the first time in 2018 has shown a growth rate of 6%. Increased preference for the alternative of aerated and carbonated beverages in this market has resulted in rapid growth in the Squash Drinks market in the UK. Britvic PLC in 2018 launched a new range of Squash Products under its brands Capri Sun and Robinsons Fruit Shoot to tap this rising market.
Increased demand for organic and plant-based beverages by people on a large scale acts as the driving factor for the growth of the Global Squash Drinks Market.
Restraints:
Increased preference for freshly prepared fruit juice and other fruit-based food products and beverages act as the major restraining factor here.
Global Squash Drinks Market Segment Analysis:
By Product Type, It is observed that more than 60% of the Squash Drinks consumed in the year 2017-18 were added with artificial sugar. Increased preference for low-calorie fruit-based beverages have resulted in a 2.6% increase in demand for Squash Drinks that are manufactured without added sugar.
By Base Type, It is observed that more than 58% of the products consumed under the category of Squash Drinks were made by using citrus fruit and mixed fruit. Increased preference for premium fruit-based beverages by people following a rigorous diet schedule has resulted in a 1.3% increase in demand for Squash Drinks made by using Tropical and Exotic Fruits.
An increase in the consumption of herb-based beverages has resulted in a 1.8% increase in demand for Squash Drinks made by using Herbal sources. Different Squash Drinks made by using grain-based products are preferred by a large population.
By Distribution Channel, It is observed that rising demand for fruit-based beverages has resulted in a 2.8% increase in demand for Squash Drinks in Supermarkets and Convenience Stores present in the US and Europe. More than 40% of the Squash Drinks purchased by the HoReCa sector in the unorganized market was purchased through the medium of Direct Sales. An increase in the use of the internet by people for purchasing food products and beverages has resulted in a 6.8% increase in the number of people visiting different online platforms for purchasing Squash Drinks.
It is observed that more than 48% of sales of the Squash Drinks in the unorganized sector happened through the medium of Direct Sales. The preference for near-to-home distribution centers for purchasing non-alcoholic beverages has resulted in a 2.4% increase in demand for Squash Drinks registered by the Convenience Stores that come under the organized sector. The presence of a large number of products by different brands has resulted in a 1.7% increase in demand for Squash Drinks in the Supermarkets.
Specialty Stores dealing in isotonic and weight management beverages have observed a 1.4% increase in demand for Squash Drinks made by using Exotic Fruits. The presence of a wide number of sellers and features like doorstep delivery has resulted in a 6.4% increase in the sales of Squash Drinks through the medium of E-Commerce. Different mediums dealing in fruit-based products are visited by people for purchasing Squash Drinks.
Global Squash Drinks Market Regional Insights
A report by Copernicus, Europe’s climate observation program, published in 2023 states that rapid changes in the climate have resulted in 6 months of summer and reduced duration of rainy season and winter. Increased summer has resulted in a 3.8% increase in demand for Squash Drinks in Europe.
An increase in the preference for isotonic beverages has resulted in a 2.6% increase in the consumption of Squash Drinks in North America. Rising preference for fruit-based products as a base in making alcoholic beverages have resulted in a 2.1% increase in demand for Squash Drinks by the HoReCa sector present in this region.
The ever-rising population and increased preference for fruit-based products with a long shelf life has resulted in a 1.8% increase in demand for Squash Drinks in the Asia-Pacific. This growth is concentrated more in the ASEAN region and countries like Australia, New Zealand, and Japan.
South American Market is showing a growth rate of 2.1%, the reason for which is the presence of humid environment throughout the year. The Middle East and Africa’s Market is showing a growth rate of 1.6%, which is concentrated more in countries like Egypt, Israel, and Jordan.
The objective of the report is to present a comprehensive analysis of the global Squash Drinks market to the stakeholders in the industry. The past and current status of the industry with the forecasted market size and trends are presented in the report with the analysis of complicated data in simple language. The report covers all the aspects of the industry with a dedicated study of key players that include market leaders, followers, and new entrants.
PORTER, SVOR, PESTEL analysis with the potential impact of micro-economic factors of the market have been presented in the report. External as well as internal factors that are supposed to affect the business positively or negatively have been analyzed, which will give a clear futuristic view of the industry to the decision-makers.
The report also helps in understanding the global Squash Drinks market dynamics, structure by analyzing the market segments and Project the global Squash Drinks market size. Clear representation of competitive analysis of key players by product, price, financial position, product portfolio, growth strategies, and regional presence in the global Squash Drinks market make the report investor’s guide.
Global Squash Drinks Market Scope: Inquire before buying
| Global Squash Drinks Market | |||
|---|---|---|---|
| Report Coverage | Details | ||
| Base Year: | 2023 | Forecast Period: | 2024-2030 |
| Historical Data: | 2018 to 2023 | Market Size in 2023: | US $ 1.23 Bn. |
| Forecast Period 2024 to 2030 CAGR: | 4.2% | Market Size in 2030: | US $ 1.64 Bn. |
| Segments Covered: | by Product Type | With Added Sugar Without Added Sugar |
|
| by Base Type | Citrus Fruit Berry Tropical & Exotic Fruit Mixed Fruit Herbal Others |
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| by Distribution Channel | Direct Sales Supermarket Convenience Store Specialty Store E-Commerce Others |
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Squash Drinks Market, by Region
North America (United States, Canada and Mexico)
Europe (UK, France, Germany, Italy, Spain, Sweden, Austria, Turkey, Russia and Rest of Europe)
Asia Pacific (China, India, Japan, South Korea, Australia, ASEAN and Rest of APAC)
Middle East and Africa (South Africa, GCC, Egypt, Nigeria and Rest of ME&A)
South America (Brazil, Argentina, Columbia and Rest of South America)
Squash Drinks Market, Key Players are
1. Apollo Fruit Products
2. Britvic PLC
3. Carlsberg Breweries A/S
4. Harboe’s Brewery
5. Nichols PLC
6. YUVA KFT
7. Simpsons Beverage Supply Co., Ltd.
8. OROS
9. The Coca Cola Company
10. Pepsico, Inc.
11. Prigat
12. Suntory Group
13. Tovali Ltd.
14. Unilever PLC
15. Jadli Foods (India) Pvt. Ltd.
Frequently Asked Questions:
1. Which region has the largest share in Global Squash Drinks Market?
Ans: Asia Pacific region held the highest share in 2023.
2. What is the growth rate of Global Squash Drinks Market?
Ans: The Global Squash Drinks Market is growing at a CAGR of 4.2% during forecasting period 2024-2030.
3. What is scope of the Global Squash Drinks Market report?
Ans: Global Squash Drinks Market report helps with the PESTEL, PORTER, COVID-19 Impact analysis, Recommendations for Investors & Leaders, and market estimation of the forecast period.
4. Who are the key players in Global Squash Drinks Market?
Ans: The important key players in the Global Squash Drinks Market are – Apollo Fruit Products, Britvic PLC, Carlsberg Breweries A/S, Harboe’s Brewery, Nichols PLC, YUVA KFT, Simpsons Beverage Supply Co., Ltd., OROS, The Coca Cola Company, Pepsico, Inc., Prigat, Suntory Group, Tovali Ltd., Unilever PLC, Jadli Foods (India) Pvt. Ltd.
5. What is the study period of this Market?
Ans: The Global Squash Drinks Market is studied from 2023 to 2030.