Sales Intelligence Market (2021 to 2027) Market Opportunities, Trends, Challenges, Segmentation Based on offering outlook, Application outlook, Deployment, Enterprise Size

Sales Intelligence Market was valued at US$ 2.825 Bn. in 2021 The Global Sales Intelligence Market size is estimated to grow at a CAGR of 10.5% over the forecast period.

Global Sales Intelligence Market Overview:

Sales Intelligence is the use of data collection and software to aid salespeople in lead generation, creating an ideal customer profile data quality management. It helps companies use internal and external data to increase sales and improve sales processes. In addition, it improves the quality and quantity of sales leads by using data to find new opportunities and provide salespeople with the information they need to take advantage of them. This type of software is used by marketing and sales executive to define and implement sales strategies based on their data combined with external data in their CRM software, such as lists of prospects and a database of contacts. Sales Intelligence Market To know about the Research Methodology:-Request Free Sample Report Sales intelligence is the information that salespeople use to make informed decisions in the selling cycle. It includes tools, techniques, and practices that facilitate data collection, tracking, and analysis. Sales intelligence provides data sights into customer prospects and leads. Unlike customer relationship management (CRM) and traditional business agriculture (BI) applications, SI provides real-time analysis of current sales data and assists with suggesting delivering actionable, relevant information. A sales intelligence solution provides unique insight into customer buying patterns. The global sales intelligence industry has seen substantial transformation because of fundamental shifts in technology and economics throughout the world. The rapid technological advancement in the last decades has undoubtedly enhanced the way industry professionals store and analyzes data. The report explores the Global Sales Intelligence Market's segments (Offering, Application, Deployment, Enterprise Size, and Region). Data has been provided by market participants and regions (North America, Asia Pacific, Europe, Middle East & Africa, and South America). This market report provides a thorough analysis of the rapid advances that are currently taking place across all industry sectors. Facts and figures, illustrations, and presentations are used to provide key data analysis for the historical period from 2017 to 2020. The report investigates the Global Sales Intelligence Market's drivers, limitations, prospects, and barriers. This MMR report includes investor recommendations based on a thorough examination of the Global Sales Intelligence Market's contemporary competitive scenario. 2021 is considered as a base year to forecast the market from 2022 to 2027. 2021’s market size is estimated on real numbers and outputs of the key players and major players across the globe. The past five years' trends are considered while forecasting the market through 2027. 2020 is a year of exception and analysis, especially with the impact of lockdown by region.

Global Sales Intelligence Market Dynamics:

Growth in Investment for Research and Development to Carve Way for Innovations- The rising number of strategic market collaborations has led to the rise in funds to be allocated for the growth and development of advanced and automated technology/ machinery to manage the high volume of structured and unstructured data. Further, the growth in the level of investment for research & development proficiencies would carve the way for innovations in information technology. The rise integration of AI and machine learning technologies will further boost the market growth. An increased Number of Industries Globally to Induce Greater Demand and Supply in Emerging Nations- Growing number of small and medium scale enterprises all around the globe is one of the major factors foresting the growth of the market. In other words, the increased number of banking, financial services, and insurance, education, energy, and utilities, government, and public sector, healthcare, and life sciences, manufacturing, retail, and e-commerce, telecommunication, and IT industries are directly influencing the growth rate of the market by 15.4% over the forecasted period. Growing Complexities Associated with Procurement to Present Numerous Opportunities for the Market- Owing to the global economic rise, there is a huge scope of growth or opportunities for the market in the information and communication technology industry. The surging adoption of cloud computing, growing adoption of new and advanced technology, and rising cases of security breaches and network attacks indicate a good scope of opportunity for key players in the Sales Intelligence Market. Advance Technologies Influencing Market Growth- Rising urbanization, modernization, and globalization drive market growth. Investments in workplace management and quality monitoring and strengthening the IT industry in developing economies such as India and China will also represent many opportunities and influence the growth of the Sales Intelligence Market. Rising industrial infrastructure along with rapid adoption of advanced solutions for improved customer targeting propels are other market growth determinants. Furthermore, the rising proliferation of high-speed internet in developing economies will extend profitable opportunities to the market players in the forecasted period of 2022 to 2027. Additionally, the rising need to fortify the enterprise network against unauthorized and unprecedented strikes will further expand the future growth of the market. Global Sales Intelligence Market Trends: The rapid adoption of advanced solutions for improved customer targeting propels the growth of the global sales intelligence market and is the major trend in the market, which accounts for the development of this market growth by 12.5% and also influences the revenue by 8.5% over the forecasted period. In addition, the surge in demand for content optimization and data enrichment tools positively impacts the growth of the market. The variation in industry-specific requirements and data privacy and accuracy rate of company/client information hampers the growth of the Sales Intelligence Market, infusion of AI and ML capabilities to automate the process of pre-sale is offering remunerative opportunities for expansion of the market during the forecast period. The developers are adopting sales intelligence software by utilizing analytical algorithms and natural language processing (NLP) technology to find meaning in huge amounts of unstructured textual data is the innovation in the market which influences the trend of sales intelligence in the IT industry. This is the main reason that increasing the market of the software sales intelligence in the market, owing to the growing demand for advanced technologies, content optimization, and data enrichment tools, which develop sales intelligence algorithms techniques, are also promoting the growth and opportunities in Sales Intelligence Market.

Global Sales Intelligence Market Segment Analysis:

Based on Offering Outlook, the Global Sales Intelligence Market is segmented into Software and Services. In terms of components, the software sector dominates the sales intelligence industry. SI software is being developed by leveraging analytical algorithms and natural language processing technology to identify sense in massive volumes of unstructured textual data. This is the primary cause for the market's rise in software sales intelligence. According to OEC data, the revenue of the sales intelligence market is growing because of the major impact of software-based sales intelligence provided to the customers, and it is expected to give 2.5% annual growth in terms of revenue in the market. The service segment is predicted to grow at the fastest rate throughout the forecasted period, owing to increase demand for sophisticated technologies, content optimization, and data enrichment tools, which enhances the SI algorithm approaches. Sales Intelligence Market Based on Application Outlook, the Global Sales Intelligence Market is segmented into Analytical & Reporting, Data Management, Lead Management, and Others. Analytical & Reporting is the major dominant segment and captures the market segment of more than 25% and is estimated to increase its market share by 3.2% annually over the forecasted period. The factors driving the segment growth are the various facilities it provides to the end-users or industries to analyze their organization's data and evaluate the results, also influence to clear presentation of data which easy to identify and to report to the superiors in the organizations. A Customer Relationship Management System refers to the major facility to the industries which provides a database that usually holds all customer data sources, including personal data, sales opportunities, sales conversion data, revenue data, new offers, subscription renewals, and many others. This platform is used as the main interface wherein the sales team reps keep all the accounts, leads, contacts, cases, and all other customer-focused data. Additionally, a CRM system will also hold data on several sales and marketing activities, such as sales calls and event participation data which reveal more in-depth data on customers' interests and behavior and helps to evaluate and analyze because data are stored systematically. The other segments are also influencing the market, and it gets mostly covered in the analytical segment. Every industry mostly prefers all the facilities which are in analytical form. Based on Deployment Mode, the Global Sales Intelligence Market is segmented into Cloud and On-Premise. Cloud-based sales intelligence is dominating the market growth because of the factors attributed to the growth like widespread adoption of the cloud has led many end-users and industries to shift focus from on-premise solutions to cloud delivery models because it is more secure, accessible, and affordable, explore our handy comparison as compared to on-premise SI. The fundamental difference between cloud computing which gives growth to the cloud segment as compared to on-premise software, is where it resides. On-premise software is installed locally, on your business' computers and servers, whereas cloud software is hosted on the end-users server and accessed via a web browser. Based on Enterprise Size, the Global Sales Intelligence Market is segmented into Large Enterprises and SMEs. The Large Enterprise segment is expected to witness a rapid growth at a CAGR of 12.2% through the forecast period. The major factor driving the growth of this segment is the major investment in the development of their IT infrastructure to expand their enterprise and also the huge research and development required to influence the large industries to scale up the sales of their products and to perform smooth operations of every activity in the large scale enterprises it requires the support of IT systems and technology to store their data and to manage it for the analytical operations which help to increase their productivity and increase their product growth in the market and improves their profitability. These are the factors influencing the Sales Intelligence Market growth in the forecasted period. Small and Medium Enterprises are also dominating the segment but require more acceptability in the adoption of such services; it lacks somewhere in the investment and capital spending for the installation of sales intelligence in these segments, but the major factors like government support or initiatives or incentives helping them to develop their services and boost the market of Sales Intelligence. Sales Intelligence Market

Global Sales Intelligence Market Regional Insights:

The North America held the largest market share accounting for 45% in 2021. The presence of many sales intelligence companies accounts for this high percentage. Sales intelligence platforms are being developed by many firms, including both tech giants and start-ups, for a variety of sectors that influence this region's growth in the sales intelligence market. For instance- LinkedIn Corporation is one of the most preferred and trusted lead management applications. It offers the Sales Navigator platform to enable targeting the right companies and clients, along with personalized engagement, which influences the regional market growth by 2.4%. Asia-Pacific is projected to manifest the largest CAGR of 12.5% during the forecast period, owing to evolving consumer trends in the region and high population density leading businesses toward better sales conversion. The region is also influencing the growth because of significant growth in their major key players and developing economies such as India and China associated with the development of IT infrastructure in this region. For instance- FinTech organizations are dramatically expanding their efforts in sales intelligence, which is driving the rise of this region in the sales intelligence market. The objective of the report is to present a comprehensive analysis of the Global Sales Intelligence Market to the stakeholders in the industry. The past and current status of the industry with the forecasted market size and trends are presented in the report with the analysis of complicated data in simple language. The report covers all the aspects of the industry with a dedicated study of key players that include market leaders, followers, and new entrants. PORTER, PESTEL analysis with the potential impact of micro-economic factors of the market have been presented in the report. External as well as internal factors that are supposed to affect the business positively or negatively have been analyzed, which will give a clear, futuristic view of the industry to the decision-makers. The reports also help in understanding the Global Sales Intelligence Market dynamic and structure by analyzing the market segments and projecting the Global Sales Intelligence Market size. Clear representation of competitive analysis of key players by Design, price, financial position, product portfolio, growth strategies, and regional presence in the Global Sales Intelligence Market make the report investor’s guide.

Global Sales Intelligence Market Scope:Inquire before buying

Global Sales Intelligence Market
Report Coverage Details
Base Year: 2021 Forecast Period: 2022-2027
Historical Data: 2017 to 2021 Market Size in 2021: US $ 2.825Bn.
Forecast Period 2022 to 2027 CAGR: 10.5% Market Size in 2027: US $ 7.425Bn.
Segments Covered: by Offering Outlook • Software • Services
by Application Outlook • Analytics & Reporting • Data Management • Lead Management • Others
by Deployment Mode • Cloud • On-Premise
by Enterprise Size • Large Enterprise • SMEs

Global Sales Intelligence Market by Region

• North America • Europe • Asia Pacific • Middle East and Africa • SouthAmerica

Global Sales Intelligence Market Key Players:

ClearbitDemanndbase, Inc. • Dun & Bradstreet Corporation • Data Axle • HG Insights • Inside View • Oracle Corporation • ZoomInfo Technologies LLC • Zoho Corporation • Discover Org. • Info Group • LinkedIn Corporation Frequently Asked Questions: 1] What is the market size of the Sales Intelligence Market in 2021? Ans: The Global Sales Intelligence Market was valued at US$ 2.825 Bn. in 2021 and is estimated to reach a value of US$ 7.425 Bn. in 2027. 2] What is the CAGR of the Sales Intelligence Market? Ans: The Global Sales Intelligence Market size is estimated to grow at a CAGR of 10.5% over the forecast period. 3] What is the market size of the Sales Intelligence Market in 2027? Ans: The Global Sales Intelligence Market was valued at US$ 7.425 Bn. in 2027. 4] Which factors influence the market growth of the Sales Intelligence Market? Ans: The growing number of small and medium scale enterprises all around the globe is one of the major factors foresting the growth of the market. 5] Which region influences the Sales Intelligence Market growth in the forecasted period? Ans: The North America region held the largest market share accounting for 45% in 2021.
1. Global Sales Intelligence Market Size: Research Methodology 2. Global Sales Intelligence Market Size: Executive Summary 2.1. Market Overview and Definitions 2.1.1. Introduction to Global Sales Intelligence Size 2.2. Summary 2.2.1. Key Findings 2.2.2. Recommendations for Investors 2.2.3. Recommendations for Market Leaders 2.2.4. Recommendations for New Market Entry 3. Global Sales Intelligence Market Size: Competitive Analysis 3.1. MMR Competition Matrix 3.1.1. Market Structure by region 3.1.2. Competitive Benchmarking of Key Players 3.2. Consolidation in the Market 3.2.1 M&A by region 3.3. Key Developments by Companies 3.4. Market Drivers 3.5. Market Restraints 3.6. Market Opportunities 3.7. Market Challenges 3.8. Market Dynamics 3.9. PORTERS Five Forces Analysis 3.10. PESTLE 3.11. Regulatory Landscape by region • North America • Europe • Asia Pacific • The Middle East and Africa • South America 3.12. COVID-19 Impact 4. Global Sales Intelligence Market Size Segmentation 4.1. Global Sales Intelligence Market Size, by Offering Outlook (2021-2027) • Software • Services 4.2. Global Sales Intelligence Market Size, by Application Outlook (2021-2027) • Analytics & Reporting • Data Management • Lead Management • Others 4.3. Global Sales Intelligence Market Size, by Deployment Mode (2021-2027) • Cloud • On-Premise 4.4. Global Sales Intelligence Market Size, by Enterprise Size (2021-2027) • Large Enterprise • SMEs 5. North America Sales Intelligence Market (2021-2027) 5.1. North America Sales Intelligence Market Size, by Offering Outlook (2021-2027) • Software • Services 5.2. North America Sales Intelligence Market Size, by Application Outlook (2021-2027) • Analytical & Reporting • Data Management • Lead Management • Others 5.3. North America Sales Intelligence Market Size, by Deployment Mode (2021-2027) • Cloud • On-Premise 5.4. North America Sales Intelligence Market Size, by Enterprise Size (2021-2027) • Large Enterprise • SMEs 5.5. North America Sales Intelligence Market, by Country (2021-2027) • United States • Canada • Mexico 6. European Sales Intelligence Market (2021-2027) 6.1. European Sales Intelligence Market, by Offering Outlook (2021-2027) 6.2. European Sales Intelligence Market, by Application Outlook (2021-2027) 6.3. European Sales Intelligence Market, by Deployment Mode (2021-2027) 6.4. European Sales Intelligence Market, by Enterprise Size (2021-2027) 6.5. European Sales Intelligence Market, by Country (2021-2027) • UK • France • Germany • Italy • Spain • Sweden • Austria • Rest Of Europe 7. Asia Pacific Sales Intelligence Market (2021-2027) 7.1. Asia Pacific Sales Intelligence Market, by Offering Outlook (2021-2027) 7.2. Asia Pacific Sales Intelligence Market, by Application Outlook (2021-2027) 7.3. Asia Pacific Sales Intelligence Market, by Deployment Mode (2021-2027) 7.4. Asia Pacific Sales Intelligence Market, by Enterprise Size (2021-2027) 7.5. Asia Pacific Sales Intelligence Market, by Country (2021-2027) • China • India • Japan • South Korea • Australia • ASEAN • Rest Of APAC 8. Middle East and Africa Sales Intelligence Market (2021-2027) 8.1. Middle East and Africa Sales Intelligence Market, by Offering Outlook (2021-2027) 8.2. Middle East and Africa Sales Intelligence Market, by Application Outlook (2021-2027) 8.3. Middle East and Africa Sales Intelligence Market, by Deployment Mode (2021-2027) 8.4. Middle East and Africa Sales Intelligence Market, by Enterprise Size (2021-2027) 8.5. Middle East and Africa Sales Intelligence Market, by Country (2021-2027) • South Africa • GCC • Egypt • Nigeria • Rest Of ME&A 9. South America Sales Intelligence Market (2021-2027) 9.1. South America Sales Intelligence Market, by Offering Outlook(2021-2027) 9.2. South America Sales Intelligence Market, by Application Outlook (2021-2027) 9.3. South America Sales Intelligence Market, by Deployment Size(2021-2027) 9.4. South America Sales Intelligence Market by Enterprise Size (2021-2027) 9.5. South America Sales Intelligence Market, by Country (2021-2027) • Brazil • Argentina • Rest Of South America 10. Company Profile: Key players 10.1. Clearbit 10.1.1. Company Overview 10.1.2. Financial Overview 10.1.3. Global Presence 10.1.4. Capacity Portfolio 10.1.5. Business Strategy 10.1.6. Recent Developments 10.2. Demandbase, Inc. 10.3. Dun & Bradstreet Corporation 10.4. Data Axle 10.5. HG Insights 10.6. Inside View 10.7. Oracle Corporation 10.8. ZoomInfo Technologies LLC 10.9. Zoho Corporation 10.10. Discover Org. 10.11. Info Group 10.12. LinkedIn Corporation

About This Report

Report ID 83307
Category Information Technology & Telecommunication
Published Date February 2021
Updated Date May 2022
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