Global Proximity Mobile Payment Market

Global Proximity Mobile Payment Market size was valued at USD 23.27 Bn. in 2024, and the total Proximity Mobile Payment Market revenue is expected to grow by 13.5% from 2025 to 2032, reaching nearly USD 64.09 Bn.

The report study has analyzed revenue impact of COVID -19 pandemic on the sales revenue of market leaders, market followers and market disrupters in the report and same is reflected in our analysis.

Proximity mobile payments are defined as POS (Point-of-sale) transactions made by using a mobile device as a payment method. Contains tapping, scanning, swiping or checking in with a mobile device at the POS to complete the transaction; accepts purchases of digital goods on mobile devices, purchases made remotely on mobile devices that are delivered later on, and transactions made by tablets.

The MMR report focuses on proximity mobile payment volume and value at the global level, regional level and company level. From a global perspective, this report represents the overall proximity mobile payment market size by analyzing historical data and future prospect. Proximity mobile payments, especially Near Field Communication (NFC), has been growing worldwide, though it still accounts for a small part of both in-store and mobile payments. In 2014, the transaction volume in the global proximity mobile payments market was valued at nearly US$4.6 billion and it is expected to exceed approximately US$ xx billion by 2030. This growth rate will be driven not only by NFC, which is being used by both the major OS developers Apple and Google - but also by the spread of contactless infrastructure globally.To know about the Research Methodology :- Request Free Sample Report

Based product type, near field communication accounted for nearly xx.3% of the global proximity mobile payment market in 2024 and is likely to become even more important to the market by 2032 when it is expected to account for xx% of the global market. In near field communication, payment credentials can be stored in a secure element, which is located either in a SIM card or in a chip inserted in the device. On the other hand, barcodes are expected to remain a niche method and will account for only ~US$ xx.1 billion of the transactions by 2032. The future of P2B is uncertain, but it may become an interesting alternative.

Based On End User, the hospitality and tourism segment dominated the proximity mobile payment market in 2024, due to the industry's strong need for fast, contactless, and secure payment solutions across multiple customer touchpoints including hotel check-ins, restaurant dining, cab bookings, airline counters, and travel agencies. Travelers increasingly demand frictionless payment options that are accepted globally and eliminate the hassle of currency conversion or handling physical cash. Mobile wallets and NFC-based payments provide a seamless way for tourists to transact securely and quickly in unfamiliar locations. Moreover, post-pandemic hygiene concerns have pushed hotels, airlines, and restaurants to accelerate digital transformation and adopt contactless systems for everything from room bookings to in-room services and tour reservations. Many global hospitality chains and tourism operators have integrated proximity payment systems into their mobile apps, enhancing guest convenience and loyalty. The rise in international tourism, especially in regions like Southeast Asia, the Middle East, and Europe, coupled with tech-savvy travelers, makes this segment a key driver of adoption in the mobile proximity payment landscape.

The scope of the report includes a detailed study of regional markets for global proximity mobile payments market with the reasons given for variations in the growth of the industry in certain regions. North America is expected to grow at the largest CAGR of xx% during the forecast period. The North American market is proposing opportunities for expansion and various market players are expected to benefit in the growing proximity mobile payment market. Improved internet, broadband, & smartphone penetration and growing customer demand for anywhere and anytime access to content and products coupled with enterprise need for agility are believed to intensify the growth of the North America market.

In terms of proximity mobile payment user penetration, the U.S ranks sixth in the globe among major economies. The prevalence and ease of use for credit cards have inhibited the spread of mobile payments in the U.S. In 2023, nearly 13% of consumers in Germany, France, Spain and the UK tried proximity mobile payments at least once, though the proportion of regular users was considerably lower. In 2023, ~31% of consumers in the EU were interested in paying with a card through a mobile phone. Among the different things, smartphones are used for in retail 20% of users declared having used it for payments.

In recent years, major players in the proximity mobile payment market have taken various strategic measures, for instance, facility expansions and partnerships. Apple Pay is the top proximity mobile payment provider in the U.S, accounting for roughly half of users. For P2P payments, Zelle has continued to build on its lead from 2023. Many consumers, however, use multiple services for both P2P payments and proximity mobile payments.

The objective of the report is to present a comprehensive analysis of the Global Proximity Mobile Payment Market including all the stakeholders of the industry. The past and current status of the industry with forecasted market size and trends are presented in the report with the analysis of complicated data in simple language. The report covers all the aspects of the industry with a dedicated study of key players that includes market leaders, followers and new entrants. PORTER, SVOR, PESTEL analysis with the potential impact of micro-economic factors of the market has been presented in the report. External as well as internal factors that are supposed to affect the business positively or negatively have been analyzed, which will give a clear futuristic view of the industry to the decision-makers.

The report also helps in understanding Global Proximity Mobile Payment Market dynamics, structure by analyzing the market segments and projects the Global Proximity Mobile Payment Market size. Clear representation of competitive analysis of key players by Application, price, financial position, Product portfolio, growth strategies, and regional presence in the Global Proximity Mobile Payment Market make the report investor’s guide.

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Proximity Mobile Payment Market, by Region

North America (United States, Canada and Mexico)
Europe (UK, France, Germany, Italy, Spain, Sweden, Austria and Rest of Europe)
Asia Pacific (China, South Korea, Japan, India, Australia, Indonesia, Malaysia, Vietnam, Taiwan, Bangladesh, Pakistan and Rest of APAC)
Middle East and Africa (South Africa, GCC, Egypt, Nigeria and Rest of ME&A)
South America (Brazil, Argentina Rest of South America)

Proximity Mobile Payment Market, Key Players

1. ACI Worldwide Inc.
2. Starbucks Corporation
3. Visa Inc.
4. FIS Global.
5. Apple Inc.
6. Samsung Electronics Co. Ltd.
7. Square Inc.
8. PayPal Holdings Inc.
9. Alphabet Inc.
10.Mastercard Incorporated
11.Vodafone Group Plc.
12.CVS Health Group
13.Alphabet, Inc.
14.Orange S.A.
15.Bharti Airtel Limited
16.MTN Group Limited
17.Safaricom Limited
18.Econet Wireless Zimbabwe Limited

Frequently Asked Questions:

1. Which region has the largest share in Global Proximity Mobile Payment Market?
Ans: North America region held the highest share in 2024.

2. What is the growth rate of Global Proximity Mobile Payment Market?
Ans: The Global Proximity Mobile Payment Market is growing at a CAGR of 13.5% during forecasting period 2025-2032.

3. What is scope of the Global Proximity Mobile Payment market report?
Ans: Global Proximity Mobile Payment Market report helps with the PESTEL, PORTER, COVID-19 Impact analysis, Recommendations for Investors & Leaders, and market estimation of the forecast period.

4. Who are the key players in Global Proximity Mobile Payment market?
Ans: The important key players in the Global Proximity Mobile Payment Market are – ACI Worldwide Inc., Starbucks Corporation, Visa Inc., FIS Global., Apple Inc., Samsung Electronics Co. Ltd., Square Inc., PayPal Holdings Inc., Alphabet Inc., Mastercard Incorporated, Vodafone Group Plc., CVS Health Group, Alphabet, Inc., Orange S.A., Bharti Airtel Limited, MTN Group Limited, Safaricom Limited, and Econet Wireless Zimbabwe Limited.

5. What is the study period of Proximity Mobile Payment market?
Ans: The Global Proximity Mobile Payment Market is studied from 2024 to 2032.