Global Baby Wipes Market- Industry Analysis and forecast 2027: Product, Distribution Channel, and Region.

Global Baby Wipes Market size was valued at US$ 4.84 Bn in 2020 and the total revenue is expected to grow at 5.2 % through 2021 to 2027, reaching nearly US$ 6.90 Bn.

Global Baby Wipes Market Overview:

Baby wipes are disposable wet wipes or cloths that are used to clean the delicate skin of infants. The washing solutions in baby wipes are gentle on the skin. To keep the moisture in, they're frequently packaged in plastic containers or tubs, and they come in a variety of packs and forms. Baby wipes can be purchased in the diaper section of supermarkets. Wet baby wipes and dry baby wipes are the two types of baby wipes available. Dry baby wipes are also more compact and convenient than wet baby wipes. Wet baby wipes are only used once to reduce the risk of cross-contamination. Their software is used by travellers and ladies all around the world. They're also used for cost-cutting purposes. Global Baby Wipes Market To know about the Research Methodology :- Request Free Sample Report 2020 is considered as a base year to forecast the market from 2021 to 2027. 2020’s market size is estimated on real numbers and outputs of the key players and major players across the globe. Past five years trends are considered while forecasting the market through 2027. 2020 is a year of exception and analyzed specially with the impact of lockdown by region.

Global Baby Wipes Market Dynamics:

Demand for baby wipes is being driven by a growing awareness of infant care, cost, and convenience of use, degradability, and customer impressions of aesthetics. People believe that natural and organic wipes are beneficial for infants, hence they are growing more popular. Additionally, as people become more sensitive about the contents in wipes causing allergies and rashes, demand for these wipes has soared. As consumers become more aware of harmful chemicals and consider the sensitive skin of babies, demand for natural and organic baby wipes is expected to surge in the upcoming year. Over the forecast period, increased disposable income in developing countries would also boost market expansion. Blended-type baby wipes, which are made up of mostly natural and partly artificial fibers, are expected to grow at the highest rate due to the expense and skin compatibility. In terms of precise claims and active ingredients, manufacturers of baby wipes must adhere to regulatory regulations. Due to a preference for widely used goods, the worldwide baby wipes market may face a plateau in demand. Baby wipes are now used at a very low rate all across the world. It's possible that baby wipes' low uptake is due to a lack of client approval. Although increasing advertising and promotion spending is unlikely to have a large impact on the market for environmentally friendly baby wipes, it may help companies popularise their goods and improve sales. Wet wipes have a significant competitive advantage in rich countries over dry wipes because they are more costly, but their share is expected to grow in poorer places as disposable per-capita income increases.

COVID-19 Impact:

As the new coronavirus epidemic spreads, people all around the world are collecting cleaning supplies like hand sanitizer, disinfectant wipes, and bleach solutions. When retail shelves are bare, some people make their own hand sanitizer or use baby wipes as an alternative. The principal germ-killing agent in most store-bought baby wipes is alcohol, albeit at a far lower percentage than is required to destroy the new coronavirus. It's crucial to remember that baby wipes simply contain the quantity of alcohol needed to softly cleanse the skin without hurting the baby's delicate skin, and that they can't be used for sterilizing.

Global Baby Wipes Market Segment Analysis:

Based on the Product, the global Baby Wipes market is segmented into Dry Wipes and Wet Wipes. The dry wipes held the largest market share of 60.3% in 2020. This is due to the dry wipes' versatile use, which includes feeding, body washing, and diaper changes, as well as their ability to prevent diaper rash. Furthermore, dry wipes can be used as paper towels, toilet paper, or tissues, making them a flexible product. Whereas, the wet wipes segment is expected to grow at a higher CAGR of 5.6% in the global baby wipes market during the forecast period. These products have long been used to wipe a baby's bottom while he or she is wearing a diaper. In addition, time constraints especially with modern parents' hectic lifestyle habits are predicted to drive category expansion. Global Baby Wipes Market Based on the Distribution Channel, the global Baby Wipes market is segmented into Supermarkets & Hypermarkets, Departmental Stores, Specialty Stores, E-commerce, and Others. The supermarkets & hypermarkets segment held the largest market share of 44.7% in 2020. Hypermarkets and supermarkets devote a large portion of their floor space to promoting a child care center. As per the TABS analytics baby product report, parents and caregivers account for 42 percent of buyers but 80 percent of sales volume. Such products are typically purchased from hypermarkets and supermarkets, drug stores, and pharmacies, in which they are informed and secured of purchasing a suitable product. To convert potential customers, firms use in-store marketing such as product displays and sample offers. Global Baby Wipes Market

Global Baby Wipes Market Regional Insights:

North America dominates the global Baby Wipes market during the forecast period 2021-2027. North America held the largest market share of 29.2% in 2020. According to macrotrends.com, women in the United States between the ages of 35 and 44 are constantly working and taking on prominent roles in their professions in order to build a strong capital budget on which to invest in high-quality products for their children. As a result, demand for baby wipes is expected to rise in the regional supermarket. Most of the other region's leading corporations, such as Kimberly-Clark Corporation and Procter & Gamble Co., have targeted millennial parents with a variety of manufacturing offerings and widespread accessibility of baby wipes through a variety of unique services, such as extremely affordable maternity kit memberships with free shipping. Whereas, Asia Pacific is expected to grow at a higher CAGR of 5.5% in the global baby wipes market during the forecast period. Baby care is increasingly taking a proactive approach to addressing modern parents' health worries. Baby wipes have become a significant industry, thanks to millennial women who are economically secure, educated, and internet-savvy. Furthermore, increased e-commerce merchants, as well as increasing availability, affordability, and inexpensive pricing, have aided marketers and brands in expanding penetration and introducing new additions and varieties to their products. The objective of the report is to present a comprehensive analysis of the global Baby Wipes Market to the stakeholders in the industry. The past and current status of the industry with the forecasted market size and trends are presented in the report with the analysis of complicated data in simple language. The report covers all the aspects of the industry with a dedicated study of key players that include market leaders, followers, and new entrants. PORTER, PESTEL analysis with the potential impact of micro-economic factors of the market have been presented in the report. External as well as internal factors that are supposed to affect the business positively or negatively have been analyzed, which will give a clear futuristic view of the industry to the decision-makers. The reports also helps in understanding the global Baby Wipes Market dynamic, structure by analyzing the market segments and project the global Baby Wipes Market size. Clear representation of competitive analysis of key players by product, price, financial position, product portfolio, growth strategies, and regional presence in the global Baby Wipes Market make the report investor’s guide.

Global Baby Wipes Market Scope:

Global Baby Wipes Market
Report Coverage Details
Base Year: 2020 Forecast Period: 2021-2027
Historical Data: 2016 to 2020 Market Size in 2020: US $ 4.84 Bn.
Forecast Period 2021 to 2027 CAGR: 5.2% Market Size in 2027: US $ 6.90 Bn.
Segments Covered: by Product • Dry Wipes • Wet Wipes
by Distribution Channel • Supermarkets & Hypermarkets • Departmental Stores • Specialty Stores • E-commerce • Others

Global Baby Wipes Market, by Region

• North America • Europe • Asia Pacific • South America • Middle East and Africa

Global Baby Wipes Market Key Players

Johnson & JohnsonThe Himalaya Drug Company • Babisil Products Ltd. • Cotton Babies, Inc. • Farlin Corporation • Hengan International Group Company Ltd. • Kimberly-Clark CorporationPigeon Corporation • Procter & Gamble Co. • Unicharm Corporation • Neva Global • R.B GMBH • MEGA DISPOSABLE S.A. • DUEX GROUP • HASO LTD • Bolinmachine • MAMA BAMBOO • ALSAFA

Frequently Asked Questions:

1] What segments are covered in Baby Wipes Market report? Ans. The segments covered in Baby Wipes Market report are based on Product, and Distribution Channel. 2] Which region is expected to hold the highest share in the global Baby Wipes Market? Ans. North America is expected to hold the highest share in the global Baby Wipes Market. 3] What is the market size of global Baby Wipes Market by2027? Ans. The market size of global Baby Wipes Market by 2027 is US $ 6.90 Bn. 4] Who are the top key players in the global Baby Wipes Market? Ans. Johnson & Johnson, The Himalaya Drug Company, Babisil Products Ltd., Cotton Babies, Inc., and Farlin Corporation are the top key players in the global Baby Wipes Market. 5] What was the market size of global Baby Wipes Market in 2020? Ans. The market size of global Baby Wipes Market in 2020 was US $ 4.84 Bn.
Global Baby Wipes Market 1. Preface 1.1. Report Scope and Market Segmentation 1.2. Research Highlights 1.3. Research Objectives 2. Assumptions and Research Methodology 2.1. Report Assumptions 2.2. Abbreviations 2.3. Research Methodology 2.3.1. Secondary Research 2.3.1.1. Secondary data 2.3.1.2. Secondary Sources 2.3.2. Primary Research 2.3.2.1. Data from Primary Sources 2.3.2.2. Breakdown of Primary Sources 3. Executive Summary: Global Baby Wipes Market Size, by Market Value (US$ Mn) 4. Market Overview 4.1. Introduction 4.2. Market Indicator 4.2.1. Drivers 4.2.2. Restraints 4.2.3. Opportunities 4.2.4. Challenges 4.3. Porter’s Analysis 4.4. Value Chain Analysis 4.5. Market Risk Analysis 4.6. SWOT Analysis 4.7. Industry Trends and Emerging Technologies 5. Supply Side and Demand Side Indicators 6. Global Baby Wipes Market Analysis and Forecast 7. Global Baby Wipes Market Analysis and Forecast, by Product 7.1. Introduction and Definition 7.2. Key Findings 7.3. Global Baby Wipes Market Value Share Analysis, by Product 7.4. Global Baby Wipes Market Size (US$ Mn) Forecast, by Product 7.5. Global Baby Wipes Market Analysis, by Product 8. Global Baby Wipes Market Analysis and Forecast, by Distribution Channel 8.1. Introduction and Definition 8.2. Key Findings 8.3. Global Baby Wipes Market Value Share Analysis, by Distribution Channel 8.4. Global Baby Wipes Market Size (US$ Mn) Forecast, by Distribution Channel 8.5. Global Baby Wipes Market Analysis, by Distribution Channel 8.6. Global Baby Wipes Market Attractiveness Analysis, by Distribution Channel 9. Global Baby Wipes Market Analysis and Forecast, by Region 9.1. Introduction and Definition 9.2. Key Findings 9.3. Global Baby Wipes Market Value Share Analysis, by Region 9.4. Global Baby Wipes Market Size (US$ Mn) Forecast, by Region 9.5. Global Baby Wipes Market Analysis, by Region 10. Global Baby Wipes Market Analysis 10.1. Key Findings 10.2. Global Baby Wipes Market Overview 10.3. Global Baby Wipes Market Forecast, by Product 10.3.1. Dry Wipes 10.3.2. Wet Wipes 10.4. Global Baby Wipes Market Forecast, by Distribution Channel 10.4.1. Supermarkets & Hypermarkets 10.4.2. Departmental Stores 10.4.3. Specialty Stores 10.4.4. E-commerce 10.4.5. Others 10.5. Global Baby Wipes Market Forecast, by Region 10.5.1. North America 10.5.2. Europe 10.5.3. Asia-Pacific 10.5.4. MEA & Africa 10.5.5. Latin America 10.6. PEST Analysis 10.7. Key Trends 10.8. Key Developments 11. North America Baby Wipes Market Analysis 11.1. Key Findings 11.2. North America Baby Wipes Market Forecast, by Product 11.2.1. Dry Wipes 11.2.2. Wet Wipes 11.3. North America Baby Wipes Market Forecast, by Distribution Channel 11.3.1. Supermarkets & Hypermarkets 11.3.2. Departmental Stores 11.3.3. Specialty Stores 11.3.4. E-commerce 11.3.5. Others 11.4. North America Baby Wipes Market Forecast, by Country 11.4.1. US 11.4.2. Canada 11.5. US Baby Wipes Market Forecast, by Product 11.5.1. Dry Wipes 11.5.2. Wet Wipes 11.6. US Baby Wipes Market Forecast, by Distribution Channel 11.6.1. Supermarkets & Hypermarkets 11.6.2. Departmental Stores 11.6.3. Specialty Stores 11.6.4. E-commerce 11.6.5. Others 11.7. Canada Baby Wipes Market Forecast, by Product 11.7.1. Dry Wipes 11.7.2. Wet Wipes 11.8. Canada Baby Wipes Market Forecast, by Distribution Channel 11.8.1. Supermarkets & Hypermarkets 11.8.2. Departmental Stores 11.8.3. Specialty Stores 11.8.4. E-commerce 11.8.5. Others 11.9. PEST Analysis 11.10. Key Trends 11.11. Key Developments 12. Europe Baby Wipes Market Analysis 12.1. Key Findings 12.2. Europe Baby Wipes Market Overview 12.3. Europe Baby Wipes Market Forecast, by Product 12.3.1. Dry Wipes 12.3.2. Wet Wipes 12.4. Europe Baby Wipes Market Forecast, by Distribution Channel 12.4.1. Supermarkets & Hypermarkets 12.4.2. Departmental Stores 12.4.3. Specialty Stores 12.4.4. E-commerce 12.4.5. Others 12.5. Europe Baby Wipes Market Forecast, by Country 12.5.1. UK 12.5.2. France 12.5.3. Germany 12.5.4. Russia 12.5.5. Italy 12.5.6. Rest of Europe 12.6. UK Baby Wipes Market Forecast, by Product 12.6.1. Dry Wipes 12.6.2. Wet Wipes 12.7. UK Baby Wipes Market Forecast, by Distribution Channel 12.7.1. Supermarkets & Hypermarkets 12.7.2. Departmental Stores 12.7.3. Specialty Stores 12.7.4. E-commerce 12.7.5. Others 12.8. France Baby Wipes Market Forecast, by Product 12.8.1. Dry Wipes 12.8.2. Wet Wipes 12.9. Germany Baby Wipes Market Forecast, by Distribution Channel 12.9.1. Supermarkets & Hypermarkets 12.9.2. Departmental Stores 12.9.3. Specialty Stores 12.9.4. E-commerce 12.9.5. Others 12.10. Germany Baby Wipes Market Forecast, by Product 12.10.1. Dry Wipes 12.10.2. Wet Wipes 12.11. Russia Baby Wipes Market Forecast, by Distribution Channel 12.11.1. Supermarkets & Hypermarkets 12.11.2. Departmental Stores 12.11.3. Specialty Stores 12.11.4. E-commerce 12.11.5. Others 12.12. Russia Baby Wipes Market Forecast, by Product 12.12.1. Dry Wipes 12.12.2. Wet Wipes 12.13. Rest of Europe Baby Wipes Market Forecast, by Distribution Channel 12.13.1. Supermarkets & Hypermarkets 12.13.2. Departmental Stores 12.13.3. Specialty Stores 12.13.4. E-commerce 12.13.5. Others 12.14. Rest of Europe Baby Wipes Market Forecast, by Product 12.14.1. Dry Wipes 12.14.2. Wet Wipes 12.15. PEST Analysis 12.16. Key Trends 12.17. Key Developments 13. Asia-Pacific Baby Wipes Market Analysis 13.1. Key Findings 13.2. Asia-Pacific Baby Wipes Market Overview 13.3. Asia-Pacific Baby Wipes Market Forecast, by Product 13.3.1. Dry Wipes 13.3.2. Wet Wipes 13.4. Asia-Pacific Baby Wipes Market Forecast, by Distribution Channel 13.4.1. Supermarkets & Hypermarkets 13.4.2. Departmental Stores 13.4.3. Specialty Stores 13.4.4. E-commerce 13.4.5. Others 13.5. Asia-Pacific Baby Wipes Market Forecast, by Country 13.5.1. China 13.5.2. India 13.5.3. Japan 13.5.4. Malaysia 13.5.5. Indonesia 13.5.6. Rest of Asia-Pacific 13.6. China Baby Wipes Market Forecast, by Product 13.6.1. Dry Wipes 13.6.2. Wet Wipes 13.7. China Baby Wipes Market Forecast, by Distribution Channel 13.7.1. Supermarkets & Hypermarkets 13.7.2. Departmental Stores 13.7.3. Specialty Stores 13.7.4. E-commerce 13.7.5. Others 13.8. India Baby Wipes Market Forecast, by Product 13.8.1. Dry Wipes 13.8.2. Wet Wipes 13.9. India Baby Wipes Market Forecast, by Distribution Channel 13.9.1. Supermarkets & Hypermarkets 13.9.2. Departmental Stores 13.9.3. Specialty Stores 13.9.4. E-commerce 13.9.5. Others 13.10. Japan Baby Wipes Market Forecast, by Product 13.10.1. Dry Wipes 13.10.2. Wet Wipes 13.11. Japan Baby Wipes Market Forecast, by Distribution Channel 13.11.1. Supermarkets & Hypermarkets 13.11.2. Departmental Stores 13.11.3. Specialty Stores 13.11.4. E-commerce 13.11.5. Others 13.12. Malaysia Baby Wipes Market Forecast, by Product 13.12.1. Dry Wipes 13.12.2. Wet Wipes 13.13. Malaysia Baby Wipes Market Forecast, by Distribution Channel 13.13.1. Supermarkets & Hypermarkets 13.13.2. Departmental Stores 13.13.3. Specialty Stores 13.13.4. E-commerce 13.13.5. Others 13.14. Indonesia Baby Wipes Market Forecast, by Product 13.14.1. Dry Wipes 13.14.2. Wet Wipes 13.15. Indonesia Baby Wipes Market Forecast, by Distribution Channel 13.15.1. Supermarkets & Hypermarkets 13.15.2. Departmental Stores 13.15.3. Specialty Stores 13.15.4. E-commerce 13.15.5. Others 13.16. Rest of Asia-Pacific Baby Wipes Market Forecast, by Product 13.16.1. Dry Wipes 13.16.2. Wet Wipes 13.17. Rest of Asia-Pacific Baby Wipes Market Forecast, by Distribution Channel 13.17.1. Supermarkets & Hypermarkets 13.17.2. Departmental Stores 13.17.3. Specialty Stores 13.17.4. E-commerce 13.17.5. Others 13.18. PEST Analysis 13.19. Key Trends 13.20. Key Developments 14. MEA & Africa Baby Wipes Market Analysis 14.1. Key Findings 14.2. MEA &Africa Baby Wipes Market Overview 14.3. MEA &Africa Baby Wipes Market Forecast, by Product 14.3.1. Dry Wipes 14.3.2. Wet Wipes 14.4. MEA &Africa Baby Wipes Market Forecast, by Distribution Channel 14.4.1. Supermarkets & Hypermarkets 14.4.2. Departmental Stores 14.4.3. Specialty Stores 14.4.4. E-commerce 14.4.5. Others 14.5. MEA &Africa Baby Wipes Market Forecast, by Country 14.5.1. GCC 14.5.2. South Africa 14.5.3. Rest of MEA & Africa 14.6. GCC Baby Wipes Market Forecast, by Product 14.6.1. Dry Wipes 14.6.2. Wet Wipes 14.7. GCC Baby Wipes Market Forecast, by Distribution Channel 14.7.1. Supermarkets & Hypermarkets 14.7.2. Departmental Stores 14.7.3. Specialty Stores 14.7.4. E-commerce 14.7.5. Others 14.8. South Africa Baby Wipes Market Forecast, by Product 14.8.1. Dry Wipes 14.8.2. Wet Wipes 14.9. South Africa Baby Wipes Market Forecast, by Distribution Channel 14.9.1. Supermarkets & Hypermarkets 14.9.2. Departmental Stores 14.9.3. Specialty Stores 14.9.4. E-commerce 14.9.5. Others 14.10. Rest of MEA & Africa Baby Wipes Market Forecast, by Product 14.10.1. Dry Wipes 14.10.2. Wet Wipes 14.11. Rest of MEA & Africa Baby Wipes Market Forecast, by Distribution Channel 14.11.1. Supermarkets & Hypermarkets 14.11.2. Departmental Stores 14.11.3. Specialty Stores 14.11.4. E-commerce 14.11.5. Others 14.12. PEST Analysis 14.13. Key Trends 14.14. Key Developments 15. Latin America Baby Wipes Market Analysis 15.1. Key Findings 15.2. Latin America Baby Wipes Market Overview 15.3. Latin America Baby Wipes Market Forecast, by Product 15.3.1. Dry Wipes 15.3.2. Wet Wipes 15.4. Latin America Baby Wipes Market Forecast, by Distribution Channel 15.4.1. Supermarkets & Hypermarkets 15.4.2. Departmental Stores 15.4.3. Specialty Stores 15.4.4. E-commerce 15.4.5. Others 15.5. Latin America Baby Wipes Market Forecast, by Country 15.5.1. Mexico 15.5.2. Brazil 15.5.3. Rest of Latin America 15.6. Mexico Baby Wipes Market Forecast, by Product 15.6.1. Dry Wipes 15.6.2. Wet Wipes 15.7. Mexico Baby Wipes Market Forecast, by Distribution Channel 15.7.1. Supermarkets & Hypermarkets 15.7.2. Departmental Stores 15.7.3. Specialty Stores 15.7.4. E-commerce 15.7.5. Others 15.8. Brazil Baby Wipes Market Forecast, by Product 15.8.1. Dry Wipes 15.8.2. Wet Wipes 15.9. Brazil Baby Wipes Market Forecast, by Distribution Channel 15.9.1. Supermarkets & Hypermarkets 15.9.2. Departmental Stores 15.9.3. Specialty Stores 15.9.4. E-commerce 15.9.5. Others 15.10. Rest of Latin America Baby Wipes Market Forecast, by Product 15.10.1. Dry Wipes 15.10.2. Wet Wipes 15.11. Rest of Latin America Baby Wipes Market Forecast, by Distribution Channel 15.11.1. Supermarkets & Hypermarkets 15.11.2. Departmental Stores 15.11.3. Specialty Stores 15.11.4. E-commerce 15.11.5. Others 15.12. PEST Analysis 15.13. Key Trends 15.14. Key Developments 16. Company Profiles 16.1. Market Share Analysis, by Company 16.2. Market Share Analysis, by Region 16.3. Market Share Analysis, by Country 16.4. Competition Matrix 16.4.1. Competitive Benchmarking of key players by price, presence, market share, Distribution Channel, and R&D investment 16.4.2. New Distribution Channel Launches and Distribution Channel Enhancements 16.4.3. Market Consolidation 16.4.3.1. M&A by Regions, Investment and Distribution Channel 16.4.3.2. M&A Key Players, Forward Integration and Backward Integration 16.5. Company Profiles: Key Players 16.5.1. Johnson & Johnson 16.5.2. The Himalaya Drug Company 16.5.3. Babisil Products Ltd. 16.5.4. Cotton Babies, Inc. 16.5.5. Farlin Corporation 16.5.6. Hengan International Group Company Ltd. 16.5.7. Kimberly-Clark Corporation 16.5.8. Pigeon Corporation 16.5.9. Procter & Gamble Co. 16.5.10. Unicharm Corporation 17. Primary Key Insights.

About This Report

Report ID70813
Category Consumer Goods & Services
Published DateAugust 2020
Updated DateSep 2021
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