The report of global interactive advertising market by Type (Mobile Advertising, Videos, Social Media, Internet, Social Media Marketing, Email Marketing, Sponsorship, Blogging, Widgets, Offline Activation, Others) Organization Size (Small and Medium Enterprises, Large Enterprises) Industry (Retail and Consumer Goods, BFSI, IT & Telecommunication, Media and Entertainment, Travel, Transportation, Supply Chain and Logistics, Healthcare, Energy & Power and Utilities, Education and Government, Others) Region (North America, Europe, Asia Pacific, South America, Middle East and Africa) is expected to reach US$ XX Bn by 2027, at a CAGR of XX% during a forecast period.
Interactive advertising is the advertising tool or term which is used to do marketing of the products or brands, enhance personalization, and create lasting impressions on consumers. It is widely used by marketers in any industry.
Retail and consumer goods industry is witnessing the fastest growth at CAGR of XX%.
Interactive advertising is widely used in various applications to do marketing of the particular product, brand or services. The retail and consumer goods industry is expected to witness fast growth at CAGR of XX% during forecast period. Retail interactive advertising is the process that assumes everything from how company create the product, how they price it, where they place it for distribution, and how they promote it, which ultimately improving the market growth.
North America is witnessing the fastest growth at CAGR of XX%.
North America is leading the interactive advertising market. The US and Canada are major key contributors behind the growth of market. The growth is attributed to the high investment in interactive advertising by advertising companies across the region. Also, high adoption of augmented reality advertising is driving the growth of market in the region.
In Aug 2019, The Martin Agency has been selected as DoorDash’s creative agency for consumer marketing. The food-delivery app serves more than 4,000 cities in the United States and Canada.
Asia Pacific followed by Europe is expected to witness fast growth during forecast period. The developing economies such as China, India, Japan and UK, Germany and France are dominating the market in respective region. The growth in Asia Pacific is attributed to the increasing mobile users with installed social media applications, growing adoption of 3G and 4G networks and rising interactive advertising popularity among enterprises.
Key players in global interactive advertising market are Grey Advertising, Wieden+Kennedy, Butler, Shine, Stern & Partners, Ogilvy & Mather, BBDO, Crispin Porter + Bogusky, The Martin Agency, Deutsch, Droga5, Mullen Advertising and Facebook.
Maximize Market Research, India market research firm with a dedicated team of specialists and data has carried out extensive research about the Global Interactive Advertising Market. The report encompasses the market by different segments and regions, providing an in-depth analysis of the overall industry ecosystem, useful for making an informed strategic decision by the key stakeholders in the industry. Importantly, the report delivers forecasts and share of the market, further giving an insight into the market dynamics and future opportunities that might exist in the Global Interactive Advertising Market. The driving forces, as well as considerable restraints, have been explained in depth. In addition to this, competitive landscape describing the strategic growth of the competitors has been taken into consideration for enhancing market know-how of our clients and at the same time explains Global Interactive Advertising Market positioning of competitors.
Browse the market data Tables and Figures spread through a comprehensive research report and in-depth TOC on “Global Interactive Advertising Market”.
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