Asia Pacific Sports Nutrition Market by type (protein powder, ISO drink powder, capsule/tablets, supplement powder, RTD protein drinks, ISO & other sports drinks, carbohydrate drinks, protein bars, carbohydrate/energy bars and other supplements) –by end user (athletes, bodybuilders, recreational users and lifestyle users)-By Distribution Channel (large retail & mass merchandisers, small retail, drug & specialty stores, fitness institutions, online)-By Region (China, India, Japan, ASEAN and Rest of Asia Pacific) – is expected to reach US $ 7.80 Bn by 2026, at a CAGR of 7.25 %.
Suburbanisation is one of the key factors that drives the demand for sports nutrition products worldwide. It is categorised by increase in the number of working women, transformation in lifestyle, and growth in the ingestion of ready-made & fast food. These factors result in growing consumption of junk foods that may cause several health syndromes, for example, fatness, which causes the individuals to espouse a healthier lifestyle. These factors result in enlarged health awareness, which drives the market for sports nutrition products.
The higher occurrence of inactive diseases and upsurges the risk of such diseases in urban regions is anticipated to drive the consumer to adopt a more supplement based lifestyle to solve out the health issues. Consumers are espousal practices such as gym, yoga, and healthy food consumption as self-medication to lead a healthy lifestyle.
Protein powders to reinforce the demand for protein products in the forecast period.
Protein products segment is further considered into powder, bar and ready-to-drink sub segments. The powder sub segment is anticipated to contribute the growth in assessment of the parent segment. The feeding of protein products in sports is consumed for nutrition and energy, and the consumption rate has been detected to rise in the forecast year. Protein products have been a favourite sustenance source for players, sportsmen and common individuals.
Japan is expected to dominate the large market share in the Asia Pacific Sports Nutrition market.
Japan is expected to dominate the large market share in the Asia Pacific Sports Nutrition market owing to growing disposable incomes along with rapidly changing lifestyles. China is likely to improvement market share followed by the Australia owing to higher percentage of the overweight population. India is projected to witness the notable growth in the Asia Pacific Sports Nutrition market owing to the rising number of adoption of sports nutrition products amongst lifestyle & recreational users.
Key Players operating in the Asia Pacific Sports Nutrition market have adopted attractive promotional and cross selling strategies to boost their online sales.
According to the distribution channel consumers are focusing towards the online sales owing to the attractive promotional and cross selling strategies for the sport nutrition food.
This report includes a study of marketing and development strategies, along with the product portfolios of leading companies. It includes the profiles of some of the leading manufacturers such as Abbott Laboratories, Clif Bar & Company, Glanbia plc, Herbalife Nutrition, Otsuka Pharmaceuticals Co. Ltd., PepsiCo Inc., Reckitt Benckiser Group plc, Suntory Beverage and Food Ltd., the Coca Cola Company and Yalult Honsha Co. Ltd.
Maximize market research, a global market research firm with dedicated team of specialists and data has carried out extensive research about the Asia Pacific Sports Nutrition market.Report encompasses the market by different segments and region, providing the in-depth analysis of overall industry ecosystem, useful for taking informed strategic decision by the key stakeholders in the industry. Importantly, the report delivers forecasts and share of the market, further giving an insight into the market dynamics, and future opportunities that might exist in the Asia Pacific Sports Nutrition market. The driving forces as well as considerable restraints have been explained in depth. In addition to this, competitive landscape describing about the strategic growth of the competitors have been taken into consideration for enhancing market know-how of our clients and at the same time explain Asia Pacific Sports Nutrition market positioning of competitors.
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