Global Content Marketing Software Market by Component (Software, Services) by Content type(Social media, Blogs, Video, Info graphic ), by Organization size(SMEs, Large enterprise)and by region (North America, Europe, Asia Pacific, Middle East & Africa and Latin America) Global Industry Analysis and forecast 2018-2026. Global Content marketing software market was valued US$ 4.12bn in 2018 and is estimated to reach US$ 13.25 bn by 2026 at a CAGR of 15.72%.
Content marketing software programs are used by marketing teams to optimize and manage the creation, duration, distribution, monitoring, sharing, and sourcing of content. These content pieces can include written content, images, infographics, and videos.
Software segment lead a larger market size during the forecast period.
Content marketing software helps enterprises to make data-driven decisions while formulating the marketing strategy. Content marketing software vendors are integrating their offerings with analytics and artificial intelligence, which provide added advantage to the marketers while analysing the customers’ expectations.
Video is dominating the Content marketing software market.
Videos are most effective and engaging to target relevant prospects when it comes to interactive visual content. Videos help content marketers in creating a great impact on their targeted audience while storytelling. Video is now the content of choice as consumers prefer videos over text. Videos help content marketers to effectively address customer pain points.
Large enterprises segment is expected hold a larger market size during the forecast period.
Large enterprises are organizations with more than 1,000 employees. Use of the content marketing software in large enterprises is higher than that of Small and Medium-sized Enterprises (SMEs), owing to the affordability and high economies of scale which enables large organizations to benefit from the content marketing software. Large enterprises have left no stone unturned to compete in the highly competitive market.
North America to have the largest market size during the forecast period.
North America is expected to be the largest contributor to the Content Marketing Software Market in terms of regional revenue. The region comprises developed countries such as the US and Canada. North America is open to the adoption of new and emerging technologies, and its strong financial position enables it to invest majorly in the leading tools and technologies for effective business operations.
This report includes a study of marketing and development strategies, along with the product portfolios of leading companies. It includes the profiles of leading manufacturers such as are HubSpot, Contently, Influence &Co, NewsCred, Marketo, Scripted, Skywards, TapInfluence, Brafton, Eucalypt, oracle, Adobe, Alma Media, Pathfactory, onespot, mintent, wedia, Scoop.IT.
Maximize market research, a global market research firm with dedicated team of specialists and data has carried out extensive research about the content marketing software market. Report encompasses the market by different segments and region, providing the in-depth analysis of overall industry ecosystem, useful for taking informed strategic decision by the key stakeholders in the industry. Importantly, the report delivers forecasts and share of the market, further giving an insight into the market dynamics, and future opportunities that might exist in the content marketing software market. The driving forces as well as considerable restraints have been explained in depth. In addition to this, competitive landscape describing about the strategic growth of the competitors have been taken into consideration for enhancing market know-how of our clients and at the same time explain content marketing software market positioning of competitors.
Browse the market data Tables and Figures spread through a comprehensive research report and in-depth TOC on” Global Content Marketing Software Market”.
Miss. Parimal Darane
Business Development Manager
MAXIMIZE MARKET RESEARCH PVT. LTD.
Manik Baug, Vadgaon Bk,
Sinhagad Road, Pune – 411051, Maharashtra, India.